Filter Results:
(569)
Show Results For
- All HBS Web
(834)
- News (126)
- Research (569)
- Events (3)
- Multimedia (2)
- Faculty Publications (241)
Show Results For
- All HBS Web
(834)
- News (126)
- Research (569)
- Events (3)
- Multimedia (2)
- Faculty Publications (241)
Sort by
- 14 Nov 2007
- First Look
First Look: November 14, 2007
value of the target's R&D capital. I find that the degree to which a target's pre-merger announcement equity value reflects the estimated fair value of its R&D capital... View Details
Keywords: Martha Lagace
- 18 Sep 2013
- Research & Ideas
Unspoken Cues: Encouraging Morals Without Mandates
Many institutions promote and even mandate moral behavior and values among their members, but how they do it differs greatly. Some organizations such as religious groups may proscribe very specifically what is acceptable behavior—think... View Details
- 05 May 2003
- Research & Ideas
Sharing the Responsibility of Corporate Governance
staying out of trouble is only part of the story. Perhaps more importantly, the book will show managers how to use the law and the legal system as a positive force to create and capture value and to manage... View Details
Keywords: by Carla Tishler
- 09 Aug 2011
- First Look
First Look: August 9
product and/or the by-product. The firm creates value through this process innovation and can capture this value by capturing newly created... View Details
Keywords: Sean Silverthorne
- 04 Dec 2007
- First Look
First Look: December 4, 2007
(such as going to a museum), an online intervention that led to greater liking after offline meetings (Study 3). How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture.... View Details
Keywords: Martha Lagace
- 30 Apr 2008
- Sharpening Your Skills
Sharpening Your Skills: Brand Management
their customers' customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. Can Individuals Create Their Own Brand? The Case of the Mystery Writer's Brand A look... View Details
- 15 Nov 2004
- Research & Ideas
Solving the Health Care Conundrum
The U.S. health care industry is unique in that despite the presence of significant competition, which usually drives increased value through decreased costs and improved quality, the nature of the competition in health care has been... View Details
- 17 Sep 2007
- Research & Ideas
Broadband: Remaking the Advertising Industry
they're pretty convinced that some form of advertising is going to build up because of the traffic that's inherently there. Since we don't know how to capture the value yet, people are prepositioning to... View Details
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
purchasing life. The CLV formula incorporates metrics that capture the outputs of three key customer strategies that firms employ: asset acquisition (attracting new customers to the firm); asset maximization (maximizing the View Details
Keywords: by Sarah Jane Gilbert
- 15 Dec 2008
- Research & Ideas
The Surprisingly Successful Marriages of Multinationals and Social Brands
inventing. This implies that, if large companies want to get the benefits of these new products and the potential growth of these markets, acquisition may be the most effective route and, indeed, it may be the only effective route. Q: How can elephants protect the... View Details
- 25 Aug 2003
- Research & Ideas
Should You Sell Your Digital Privacy?
offering its customers and prospects an identity that they find useful and are proud to wear. Under a market regime, this value is available to manufacturers, improving the efficiency of its marketing methods, and shoppers View Details
- 20 Nov 2000
- Research & Ideas
Moving from Supply Chains to Supply Networks
keep in mind when implementing supply chain strategies or approaches. This course, Managing the Supply Chain: The General Manager's Perspective, is about these principles and perspectives. And it's aimed at the general manager because it's the GM's job to put together... View Details
Keywords: by Staff
- 25 Jul 2006
- First Look
First Look: July 25, 2006
in individual information processing steps of the S&OP process, a tradeoff which to our knowledge has not been highlighted in the supply chain management literature. Download working paper: http://www.hbs.edu/research/pdf/07-001.pdf Optimal View Details
Keywords: Sean Silverthorne
- 23 May 2011
- Research & Ideas
Corporate Sustainability Reporting: It’s Effective
environmental, social, and governance (ESG) performance. The trend of mandatory sustainability reporting picked up steam as consumers, investors, and civil society in general increasingly demonstrated that they value the social... View Details
Keywords: by Michael Blanding
- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
substantial experience with beer. For all its value as a (largely unheeded) cautionary note about the Internet investment bubble, from its first sentences the paper also captured Sahlman's central approach... View Details
Keywords: by John S. Rosenberg
- 06 Aug 2013
- First Look
First Look: August 6
document sources of value creation in mergers by analyzing novel data on the quality and price of goods sold by merging firms. When two competitors in a product market merge, their products converge in quality, and prices fall relative to... View Details
Keywords: Anna Secino
- 31 Mar 2002
- Research & Ideas
You’re Wasting Your Employees! What You Can Do About It
Porter, for example, saw the company surrounded by its suppliers, customers, competitors and substitutes, engaged in a battle with them to capture the maximum economic value possible. The subsequent interest... View Details
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
Most company distribution systems are designed ad-hoc when needed, and serve neither value chain partners nor end users well—just look at the frustrating new-car buying process set up by American auto makers. At the same time, says... View Details
- 17 Jun 2013
- Research & Ideas
Advertising Symbiosis: The Key to Viral Videos
continuous moments of joy was the best way of retaining it. Thus, the most captivating ads in the experiment were those that began by surprising the viewer and then went on to make the viewer smile. But successfully capturing and keeping... View Details
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
funds exhibit no better skill at asset allocation. Furthermore, funds sold through brokers demonstrate more performance sensitivity than funds sold through the direct channel. While the costs of brokers' services are relatively clear, their benefits are not easily... View Details
Keywords: Martha Lagace