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Show Results For

  • All HBS Web  (559)
    • People  (3)
    • News  (161)
    • Research  (322)
    • Events  (7)
    • Multimedia  (2)
  • Faculty Publications  (61)
← Page 21 of 559 Results →
  • 22 Feb 2011
  • Research & Ideas

Most Popular Articles, Papers of the Decade

concerned about cash, and employees worry about their jobs. But a downturn is no time to stop spending on marketing. The key, says professor John Quelch, is to understand how the needs of your customers and partners change, and adapt your strategies to the new reality.... View Details
Keywords: by Sean Silverthorne
  • 16 Sep 2008
  • First Look

First Look: September 16, 2008

http://www.hbs.edu/research/pdf/09-034.pdf Making the Gambler's Fallacy Disappear: The Role of Experience Authors:Gregory M. Barron and Stephen Leider Abstract Recent papers have demonstrated that the way people acquire information about... View Details
  • 16 Dec 2020
  • Blog Post

Faculty Books Published in 2020

In 2020, our faculty published 14 books that dive into their research and pull from their professional experiences on topics including the future of capitalism, managing time, how AI is transforming work, the power of experiments, a... View Details
Keywords: All Industries
  • 01 Mar 2019
  • News

The One That Got Away

in the network and security log management space, valued in the public markets at $13 billion. The lesson for me was to look for the best opportunities when the markets have become their worst—and to resist letting your recent experiences... View Details
  • 30 Oct 2018
  • News

Paths of Victory

it to people who previously had no understanding of what we did. The experience made me much more focused on our vision and the incredible importance of its communication.” Vera Makarov (MBA 2010) Co-CEO/COO of Apli, 2017 Alumni Track... View Details
Keywords: Alumni New Venture Contest; Support Activities for Transportation; Transportation; Machinery Manufacturing; Manufacturing; Administration of Human Resource Programs; Government
  • 04 Dec 2012
  • First Look

First Look: December 4

applications available on it. Our model is based on the observation that even if users prefer application variety, applications often also exhibit direct network effects. When there are direct network effects, View Details
Keywords: Carmen Nobel
  • Web

Staff Directory | Baker Library

Venezuela, Dora has over 18 years of experience in finance across both corporate and higher education settings. She has worked with global companies such as Pfizer and Nestlé, as well as at Brandeis University. Spanish is her first... View Details
  • 01 Jun 2006
  • News

A Capital Asset

eleven responses and landed three interviews. “It was,” she says, “a searing experience because I felt it was totally directed at women.” Two job offers came from government — OMB and Defense — but Cohen opted for a private-sector... View Details
Keywords: Garry Emmons; Executive, Legislative, and Other General Government Support; Government
  • 17 Dec 2013
  • First Look

First Look: December 17

fertility is characterized by moral hazard due to the fact that most contraception can only be perfectly observed by the woman. Using an experiment in Zambia that varied whether women were given access to contraceptives alone or with... View Details
Keywords: Carmen Nobel
  • 07 Jul 2003
  • Research & Ideas

The Organizational Model for Open Source

three projects: Debian, a complete non-commercial distribution of Linux; the GNU Object Model Environment (GNOME), which is a graphical user interface for Linux-based operating systems; and Apache, a public domain open source Web server.... View Details
Keywords: by Mallory Stark
  • 10 Oct 2018
  • Research & Ideas

The Legacy of Boaty McBoatface: Beware of Customers Who Vote

consumers to vote also engenders brand loyalty by giving users more of a sense of ownership over products. Once a company opens those floodgates, however, they are essentially making a series of promises with consumers, whether they know... View Details
Keywords: by Michael Blanding; Advertising
  • 03 Jun 2014
  • First Look

First Look: June 3

http://hbr.org/product/experience-the-finger-lakes-the-groupon-partnership-decision/an/814010-PDF-ENG Harvard Business School Case 314-086 Learning From Extreme Consumers Traditional market research methods focus on understanding the average View Details
Keywords: Sean Silverthorne
  • 17 May 2016
  • First Look

May 17, 2016

than 10 months of cash on hand, Tom Leung, the founder and CEO of Yabbly, must decide where to focus his resources. His startup, a question-and-answer application for shopping decisions, had benefited from a strong showing at the SXSW Accelerator competition and had a... View Details
Keywords: Sean Silverthorne
  • 02 Feb 2016
  • First Look

February 2, 2016

Interdependence in Search Engine Results By: Edelman, Benjamin, and Zhenyu Lai Abstract—The authors examine prominent placement of search engines' own services and effects on users' choices. Evaluating a natural experiment in which... View Details
Keywords: Sean Silverthorne
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

Personalities Teixeira discovered the keys to attraction and retention through a series of lab experiments where participants viewed real ads that Teixeira selected from YouTube, while a camera recorded their facial reactions. They had... View Details
Keywords: by Carmen Nobel; Advertising
  • 15 Jun 2021
  • News

From Das’s Desk

timely faculty-led sessions on the crucial theme of Managing Through Crisis, which brought together nearly 10,000 alumni from around the world. The series was especially notable because our alumni were able to benefit, in real time, from HBS faculty insights and their... View Details
Keywords: Educational Support Services; Educational Services
  • 23 Aug 2016
  • First Look

August 23, 2016

2016 New York: Palgrave Macmillan Experiences in Liberal Arts and Science Education from America, Europe, and Asia: A Dialogue Across Continents By: Kirby, William C., and Marijk C. van der Wende, eds. Abstract—This book highlights the... View Details
Keywords: Sean Silverthorne
  • 12 Feb 2013
  • First Look

First Look: Feb. 12

(on Technology & Innovation and Management Research Methodology), the 14-volume encyclopedia now offers users a fully searchable online resource linked to the wider literature and to an associated database of handbooks and journals in... View Details
Keywords: Sean Silverthorne
  • 28 Oct 2008
  • First Look

First Look: October 28, 2008

platform-based products (applications) and users of such products. We show that the unique equilibrium under platform compatibility leads to higher profits than the symmetric equilibrium under incompatibility. Notwithstanding,... View Details
Keywords: Martha Lagace
  • 03 Jan 2007
  • First Look

First Look: January 3, 2007

  Working PapersCan Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Abstract The pricing of health products in the developing world has become a center... View Details
Keywords: Sean Silverthorne
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