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Show Results For
- All HBS Web
(533)
- People (1)
- News (149)
- Research (317)
- Events (2)
- Multimedia (1)
- Faculty Publications (95)
- 22 Mar 2010
- Research & Ideas
One Strategy: Aligning Planning and Execution
Steven wrote over 1,000 pages of blogs to communicate with his team. This provided an incredible wealth of information from which to draw and synthesize what we now believe are some pretty interesting insights. The book combines a... View Details
- 07 Sep 2016
- What Do You Think?
How Can the Threat of Networks Be Reduced?
is this term an oxymoron?) received attention. To some degree, readers adopted a “user beware” stance. This becomes even more relevant in view of the massive hacking of Yahoo’s email user base that was disclosed after the column was... View Details
Keywords: by James Heskett
- 14 Sep 2016
- Research & Ideas
Web Surfers Have a Schedule and Stick to It
“If you have a concept to communicate that is 20 minutes long, you will be competing with other instances of 20-minute content,” Greenstein says. “Don’t expect households to take two 10-minute slots and put them together for you. That’s... View Details
- 13 Mar 2018
- First Look
March 13, 2018
findings. First, people use emojis in text-based communication to convey emotional experience. Second, the amount and diversity of emojis causally increases happiness during social interactions. Third, across 122 countries, higher total... View Details
Keywords: Sean Silverthorne
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
devices, K-12 education, and lost income. By May 1, they had more than 18,000 users across all 50 states and were deploying $11,000 monthly in granted and donated ad spend. Working with several Harvard groups (including alumni), View Details
- 28 Oct 2014
- First Look
First Look: October 28
shown to users who performed similar searches, they find that Google's prominent placement of its Flight Search service increased the clicks on paid advertising listings by more than half while decreasing the clicks on organic search... View Details
Keywords: Carmen Nobel
- 09 Jan 2007
- First Look
First Look: January 9, 2007
Communications Equipment Industry Harvard Business School Case 107-025 Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107025 Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry Harvard... View Details
Keywords: Martha Lagace
- 16 Sep 2024
- Blog Post
Creating a Candidate-Centered Recruiting Process
recruiting practices for candidates with diverse abilities is designed to welcome candidates into the recruiting process and foster their success while establishing a more equitable and effective process for all. Communicate Transparent... View Details
Keywords: All Industries
- 06 Dec 2021
- News
Case Study: Let’s Dance
method teaching and learning She and Mike Kamowski, a software engineer at Rotten Tomatoes and Flixster, started to build out a top-of-the-funnel solution for the dance community in 2018. Bopsidy launched the following year as an online... View Details
- 23 Apr 2019
- First Look
New Research and Ideas, April 23, 2019
effectiveness. A thorough understanding of gatekeepers and their roles can thus illuminate academics, the financial community and regulators on how such gatekeepers can be the most effective and generate the greatest benefits for capital... View Details
Keywords: Dina Gerdeman
- 12 Oct 2011
- Research & Ideas
Creating Online Ads We Want to Watch
viewer's attention cannot be purchased by an advertiser but must be gained by the ad. Thus, he is helping advertisers to make online video ads so riveting that users want to watch them. His experimental research looks at the emotional... View Details
- 27 Mar 2007
- First Look
First Look: March 27, 2007
imminent new product and pricing plans, as well as its existing brand power, could greatly hamper AMD's growth and thwart its new initiatives—which included opening up its architecture for end users to customize and recast its brand... View Details
Keywords: Martha Lagace
- 04 Aug 2006
- What Do You Think?
What Happens When the Economics of Scarcity Meets the Economics of Abundance?
you think? Original Article An entire generation brought up to regard many things in life—including communication and most intellectual property—as limitless and free is coming of age. They will join generations of their elders who... View Details
Keywords: by James Heskett
- 01 Sep 2008
- News
Balanced Equation
still true today: eBay enables users to trade with other people without regard to time and distance. It makes inefficient markets efficient. What kind of communications devices do you use? I may be the last... View Details
- 06 Jan 2011
- What Do You Think?
How Should Management Deal With “Anonymous”?
possible. Next time the target may not be Iran.) Getting back to my misstated question, none of you aimed your criticism at the technology, even lauding it, as Mark O'Connor did, as the "great equalizer." In Bev Stehn's words, "What is to be 'managed,'... View Details
Keywords: by James L. Heskett
- 16 May 2005
- Research & Ideas
Confronting the Reality of Web Services
communication exchanges, are not going to happen unless managers better integrate common standards. McAfee studied IBM's B2B midrange ordering system and interviewed key players to find out what worked and what didn't. Using his case... View Details
Keywords: by Sara Grant
- 12 Nov 2001
- Research & Ideas
Facing the New World Order
users of the information and communications technologies and very heavy investors in research and development, scored uniformly high. So did the United States. And a number of other countries, of course, are... View Details
Keywords: by Staff
- 31 Jul 2018
- First Look
New Research and Ideas, July 31, 2018
communicate with colleagues across the decentralized chain of independent outlets. Franchisees use the site to communicate with their employees and share ideas for improving sales. However, there are some... View Details
Keywords: Dina Gerdeman
- Web
From Concept to Product | Baker Library
eye-catching advertisements and easy-to-read user manuals, and the company distributed cameras and films through dealers and in exhibitions, trade shows, conventions, and theme parks. Polaroid demonstrations took place where cameras were... View Details
- 25 Aug 2022
- News
Labs Enable Large-scale Research
Illustrations from VectorStock.com The Digital, Data, and Design Institute at Harvard (D^3) aims to supercharge HBS’s research agenda by applying a lab-based model similar to that used by the scientific community for problem solving,... View Details