Publications
Publications
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- All HBS Web
(1,711)
- Faculty Publications (548)
- March 2001 (Revised March 2006)
- Teaching Note
Dogfight Over Europe: Ryanair (A), (B), and (C) TN
By: Jan W. Rivkin
Teaching Note for (9-700-115), (9-700-116), and (9-700-117). View Details
- November 2000 (Revised April 2004)
- Case
Airbus A3XX: Developing the World's Largest Commercial Jet (A)
By: Benjamin C. Esty and Michael Kane
In July 2000, Airbus Industries' supervisory board is on the verge of approving a $13 billion investment for the development of a new super jumbo jet known as the A3XX that would seat from 550 to 1,000 passengers. Having secured approximately 20 orders for the new jet,... View Details
- 2000
- Other Unpublished Work
Fettered Flight: Globalization and the Airline Industry
By: Richard H. K. Vietor, Daniel Yergin and Peter C. Evans
- October 2000 (Revised November 2018)
- Exercise
Web-Based Beer Game Exercise
The Web-based beer game is an exercise that demonstrates supply channel dynamics. Simulates the flow of material and information in a simplified channel of beer production and distribution, focusing on the linkages between a beer manufacturer, its distributors, a... View Details
- October 2000 (Revised October 2000)
- Case
3PLex.com
By: Myra M. Hart and Judith Marie Dror
A start-up team is faced with the challenge of building a senior management team with relevant industry experience. The marriage of e-commerce and the transportation logistics industry creates unusual problems in blending "old economy" employees and employee practices... View Details
- September 2000
- Case
TruckitNow.com Business Plan
By: Myra M. Hart and Judith Marie Dror
Presents an original business plan. Students are challenged to develop assumptions and create financial projections and statements based on business plan text. View Details
- June 2000 (Revised November 2007)
- Case
Dogfight over Europe: Ryanair (A)
By: Jan W. Rivkin
In April 1986, the Ryan brothers announce that their fledging Irish airline Ryanair will soon commence service between Dublin and London. For the first time, Ryanair will face formidable competitors such as Aer Lingus and British Airways on a major route. Students are... View Details
- June 2000 (Revised October 2000)
- Supplement
Dogfight over Europe: Ryanair (B)
By: Jan W. Rivkin
Supplements the (A) case. View Details
- June 2000 (Revised March 2006)
- Supplement
Dogfight over Europe: Ryanair (C)
By: Jan W. Rivkin
Presents a follow-up to the (A) and (B) cases. View Details
- April 2000 (Revised December 2001)
- Case
AirTex Aviation
By: Brian J. Hall and Carleen Madigan
Two young and inexperienced MBAs buy a virtually bankrupt company. They design a decentralized control system organized around profit centers. As a case in control systems, there is ample detail for a discussion of design issues, control of independent profit centers,... View Details
- March 2000 (Revised May 2000)
- Case
U.S. Gas Transportation, Inc.
By: John A. Davis, Myra M. Hart and Sharon Peyus
Presents a career dilemma for a husband/wife owner-manager team. Nanci and Len Mackenzie have received an offer for their highly successful entrepreneurial business, U.S. Gas Transportation, Inc. The Mackenzies are concerned about what the sale might do to their... View Details
- February 2000 (Revised October 2000)
- Case
CarPoint in 1999
By: Thomas R. Eisenmann and Gillian Morris
Updates events in Microsoft CarPoint through the end of 1999, focusing on CarPoint's strategic alliance with Ford and on competitive developments. View Details
- 2000
- Article
Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution
By: Brian Trelstad
The Georgia Regional Transportation Authority (GRTA), a new regional planning institution, is a governor-appointed body of 15 regional leaders with broad authority over land use and transportation planning throughout the state. Created in the summer of 1999, GRTA... View Details
- March 1999
- Case
City of Charlotte (B)
By: Robert S. Kaplan
This case shows how two operating departments-transportation and police-translate the high-level corporate scorecard for the city into departmental balanced scorecards. The transportation department follows a highly structured approach designed to link initiatives... View Details
- October 1998 (Revised May 1999)
- Case
"Friendly Skies, The": Welfare-to-Work at United Airlines
By: Rosabeth M. Kanter and Ellen Pruyne
In 1997 United CEO Gerald Greenwald was appointed chairman of the national Welfare-to-Work Partnership by President Clinton and committed United to hiring from the welfare rolls. A welfare-to-work recruitment program was rapidly established and soon followed by a... View Details
- July 1998
- Supplement
United Airlines: The Friendly Skies, Video
Keywords: Air Transportation Industry
- June 1998 (Revised November 1998)
- Case
TNT Limited's Logistics Services in Asia (D): Managing the "Asian Contagion"
By: Michael Y. Yoshino, Carin-Isabel Knoop and Cate Reavis
Supplements the (A) case. View Details
- April 1998 (Revised May 2001)
- Supplement
Acquisition of Consolidated Rail Corporation (B), The
By: Benjamin C. Esty, Lori A. Flees and Mathew M Millett
Eight days after CSX announced it was going to buy Consolidated Rail (Conrail) for $88.65 per share, Norfolk Southern made a hostile $100 per share bid for Conrail. Over the next several months, the potential acquirers upped their bids while exchanging criticism in the... View Details
- August 1997 (Revised October 1997)
- Case
TNT Limited's Logistics Services in Asia (B): PT TNT Logistik Indonesia
By: Michael Y. Yoshino and Carin-Isabel Knoop
Supplements the (A) case. View Details