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- All HBS Web
(961)
- People (2)
- News (242)
- Research (584)
- Multimedia (5)
- Faculty Publications (198)
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Winners & Runners-Up | New Venture Competition
healthiest embryo(s) for assisted reproductive therapy. Darza Yazan Halwani, MBA 2020 Business Track Runner-Up DARZA is a new e-commerce fashion brand that provides the best online shopping fashion experience at the lowest prices in the... View Details
- 09 Dec 2014
- First Look
First Look: December 9
as a major threat for startups and small companies; big companies have more financial resources and greater scale, market power, and brand awareness than small ones. However, our research finds that a smaller View Details
Keywords: Sean Silverthorne
- Web
Online Business Essential Courses | HBS Online
Managers Professor Bharat Anand Gain economic insights and learn how markets work and firms compete to craft successful business strategies. 8 weeks, 6-8 hrs/week Enroll by January 16 $1,850 Certificate Financial Accounting Professor V.G.... View Details
- 05 Jun 2019
- Blog Post
Exploring the Beauty Industry through an Independent Project
experiences. Successful influencers are authentic, have a consistent voice and specific point of view, converse with followers directly, and promote products that work. They build relationships with brands... View Details
- 28 Mar 2017
- First Look
First Look at New Research, March 28
BATNAs in Negotiation: Common Errors and Three Kinds of 'No' By: Sebenius, James K. Abstract—The best alternative to a negotiated agreement (“BATNA”) concept in negotiation has proven to be immensely useful. In tandem with its value in practice, BATNA has become a... View Details
Keywords: Sean Silverthorne
- Web
Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective - Recruiting
objectives,” Lichter said. “Examples include the intersection of A.I. and climate tech and sustainable construction.” Past interns have also helped portfolio companies build their go-to-market strategies and develop new brand guidelines.... View Details
- 11 Aug 2008
- Research & Ideas
Strategy Execution and the Balanced Scorecard
operations? A: We don't have a preferred position on strategy formulation methodologies. We have seen each approach lead to success in different circumstances. If, for example, the company has low capital utilization, then some use of a... View Details
Keywords: by Martha Lagace
- 30 Sep 2014
- First Look
First Look: September 30
online retailer demonstrates that cost transparency improves sales. In particular, cost transparency led to a 44% increase in daily unit sales. This research implies that by revealing costs-typically tightly guarded secrets-marketers can potentially improve both View Details
Keywords: Sean Silverthorne
- 06 Jan 2014
- Research & Ideas
Technology Re-Emergence: Creating New Value for Old Innovations
Mechanical Watchmaking 1970-2008. Based on his doctoral thesis, the paper discusses the role of key individuals, organizations, and industry associations in bringing a technology back to life. The paper explains that the successful... View Details
- 01 Sep 2023
- News
Global Outposts Expand HBS’s Intellectual Footprint
Since taking over as CEO of Tata Steel in 2013, T. V. Narendran had sought to transform India’s oldest steel manufacturing firm to ready it for a rapidly evolving business world. He instilled financial discipline, acquired new businesses, and launched digital... View Details
Keywords: Jennifer Gillespie
- Web
Business Insights Blog | HBS Online
Thomas, a Disneyland performer and CLIMB learner, used his business education to achieve union leadership success. [...] Read more 05 Nov 2024 Brand Equity Explained: How to Build and Measure Success Sallie... View Details
- 21 Oct 2014
- First Look
First Look: October 21
sustainability solutions to a range of client organizations. Megaprojects are finite-duration initiatives involving multiple diverse entities in the design and delivery of a large-scale development, such as a brand new ecologically... View Details
Keywords: Sean Silverthorne
- 01 Sep 2023
- News
Case Study: The Home Team
for it. There’s an argument that large, tech- and data-savvy brokerages like Compass would spring for the service to build brand loyalty and trust. But it seems like Nester’s information could dissuade purchases, or at the very least... View Details
- 12 Mar 2021
- News
My Favorite Case
four to one. When another premium brand lowers its wholesale price in an attempt to stimulate sales, Heublein’s president decides to increase the price of Smirnoff and put the additional revenue into advertising. This case taught me that... View Details
- 25 Apr 2024
- News
Origin Stories
successful careers in industries ranging from venture capital, to energy, to beauty. John Hess: Family is the greatest treasure you have in life, and your good name is the greatest gift you have in life. Desiree Rogers: I was surrounded... View Details
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
Is there a light at the end of the tunnel for General Motors? Or are those just headlights from an oncoming train? Among Harvard Business School faculty, it depends on whom you ask. The carmaker—home to such storied brands as Cadillac,... View Details
- 05 Apr 2011
- First Look
First Look: April 5
ability to integrate the efforts of non-Chinese leaders are involved. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/311074-PDF-ENG Herborist John Deighton, Leora Kornfeld, Yanqun He, and Qingyun JiangHarvard Business School Case 511-051 Global View Details
Keywords: Sean Silverthorne
- 25 Jun 2007
- Research & Ideas
HBS Cases: Beauty Entrepreneur Madam Walker
ashamed of my humble beginning. Don't think because you have to go down in the wash-tub that you are any less a lady!" "She Found A Way" Koehn landed on the story almost by accident while researching her 2001 book, Brand... View Details
- 09 Oct 2001
- Research & Ideas
Driven: How Human Nature Shapes Organizations
employees. For example, most firms depend on the continuing high regard of their customers. Repeat sales are essential. To achieve this the product or service needs to engage customers in terms of all four drives. Hence firms need to cultivate identifying View Details
Keywords: by Paul Lawrence & Nitin Nohria
- 01 Jun 2023
- News
Cultivating Prosperity in Afghanistan
Kimberly Jung, pictured in a field of crocuses, returned to Afghanistan to understand how she and her cofounders could import saffron to the United States. Photo courtesy of Kimberly Jung During their first semester at HBS, former United States Army engineer officers... View Details
Keywords: Jennifer Gillespie