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September 2017 (Revised February 2018)
Case

Becton Dickinson: Global Health Strategy

By: Mark R. Kramer and Sarah Mehta

Becton, Dickinson and Company (BD) was a medical technology firm headquartered in Franklin Lakes, New Jersey, with 43,000 employees and 2016 revenues of $12.5 billion. For several years, the company had pursued developing products that created shared value, defined as... View Details

Keywords: Shared Value; Creating Shared Value; Odon Device; Medical Technology; Value Creation; Values and Beliefs; Philanthropy and Charitable Giving; Health; Health Care and Treatment; Health Testing and Trials; Emerging Markets; Social Issues; Competitive Strategy; Medical Devices and Supplies Industry; Africa; Asia; Middle East

22 Nov 2010
Research & Ideas

Seven Strategy Questions: A Simple Approach for Better Execution

Business leaders can't develop and execute effective strategy without first gathering the right information, says Harvard Business School professor Robert Simons. In his new book, Seven Strategy Questions: A... View Details

Keywords: by Robert Simons

Research Summary

Understanding Financial Communication Strategy

Greg Miller is investigating financial communication. Financial communication is the process through which managers explain the firm to the external stakeholders. While capital providers are the primary audience for this information, effective financial communication... View Details

Article

Geography, Location, and Strategy

By: Juan Alcácer, Bruce Kogut, Catherine Thomas and Bernard Yeung

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January 2017 (Revised January 2019)
Case

Ethiopia's Industrial Parks Strategy

By: John Macomber and Radhika Kak

Article

Match Your Motivating Strategy

By: Michael Beer

2004
Book

Global Strategy and Organization

By: Anil K. Gupta and Vijay Govindarajan

In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That's why students need a strategic framework that they can apply in a global setting. View Details

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March 2014
Teaching Note

Strategy and the Strategist

By: Eric Van den Steen

2012
Working Paper

Creating an R&D Strategy

By: Gary P. Pisano

February 2003 (Revised August 2005)
Case

UCB: Growth Strategy (B)

By: F. Warren McFarlan and Brian DeLacey

Supplements the (A) case. View Details

March 1982 (Revised December 1987)
Background Note

Concept of Marketing Strategy

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09 Jan 2020
Book

Rethinking Business Strategy in the Age of AI

more akin to an Apple, a Tesla, or a Nest, or a GoPro—where it’s a consumer product that has the foundation of sexy hardware technology and sexy software technology,” he is quoted in a book published today, Competing in the Age of AI: View Details

Keywords: by Dina Gerdeman

January 2009 (Revised May 2011)
Case

China Mobile's Rural Communications Strategy

By: William C. Kirby, F. Warren McFarlan, G.A. Donovan and Tracy Manty

China Mobile was the world's leading mobile communications service provider with over 400 million customers. In some cities, its penetration rate was over 100%. With such huge successes, Chairman Wang Jianzhou was exploring ways to expand its customer base. Nearly... View Details

Keywords: Communication Technology; Mobile and Wireless Technology; Investment; Rural Scope; Strategy; Growth and Development Strategy; Corporate Social Responsibility and Impact; Business and Government Relations; Telecommunications Industry; China

October 2003 (Revised January 2016)
Supplement

The BCPC Internet Strategy Team: Robin Rhee

By: Amy C. Edmondson and Laura Feldman

Accompanies The BCPC Internet Strategy Team: An Exercise and provides unique background information on one of the team members. View Details

Keywords: Decision Making; Knowledge Sharing; Groups and Teams; Behavior; Perspective; Strategy; Cooperation; Telecommunications Industry

April 2011
Article

Strategies for Learning from Failure

By: Amy C. Edmondson

Many executives believe that all failure is bad (although it usually provides lessons)--and that learning from it is pretty straightforward. The author, a professor at Harvard Business School, thinks both beliefs are misguided. In organizational life, she says, some... View Details

Keywords: Learning; Knowledge Use and Leverage; Leadership; Business Processes; Organizational Culture; Failure; Opportunities

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1982
Book

Cases in Competitive Strategy

By: M. E. Porter

Keywords: Competitive Strategy

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June 2000
Article

Imitation of Complex Strategies

Keywords: Strategy

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September 1983 (Revised December 1985)
Case

Dunkin' Donuts (C): Growth Strategy

By: Hirotaka Takeuchi

Dunkin' Donuts franchises and operates retail donut shops for take-home and in-shop consumption. Looks at three growth alternatives: 1) More shops (owned or franchised); 2) A broader product line; and 3) More advertising. Raises important issues related to franchise... View Details

Keywords: Advertising; Growth and Development Strategy; Growth Management; Brands and Branding; Logistics; Franchise Ownership; Relationships; Food and Beverage Industry; Retail Industry

September 1993 (Revised June 1994)
Case

Raychem Corporation: Asian Strategy

By: Michael Y. Yoshino and Thomas W. Malnight

Keywords: Global Strategy; Asia

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Web

Strategy Faculty - Faculty & Research

Strategy Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students Unit Head Ramon Casadesus-Masanell Herman C. Krannert Professor of Business Administration Unit Head, Strategy... View Details

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