Production Management - Publications - Faculty & Research

29 Sep 2003
Research & Ideas

Why Managing Innovation is Like Theater

If you don't know where you're going, any map will do.1 This conventional wisdom sounds right to many managers. It highlights the safety of having a clear objective for your management actions. It implies that all View Details

Keywords: by Rob Austin & Lee Devin

13 Feb 2008
Working Paper Summaries

Unconventional Insights for Managing Stakeholder Trust

Keywords: by Michael Pirson & Deepak Malhotra

July 1997
Case

Allentown Materials Corporation: The Electronic Products Division (B)

By: Michael Beer

Focuses on the recommendations and implementation strategy made by the organizational development group to address the division's problems. A rewritten version of an earlier case. View Details

Keywords: Change Management; Strategy; Organizational Change and Adaptation; Electronics Industry; United States

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24 Apr 2006
Research & Ideas

Managing Alignment as a Process

already occupies. Share customer lists and credit cards with the new businesses. Share the company's competency in product purchasing. Share key management skills with the new LOBS. Financially, SMI had dual... View Details

Keywords: by Robert S. Kaplan & David P. Norton; Consumer Products; Consumer Products; Consumer Products; Consumer Products

02 Nov 2016
HBS Seminar

Antoinette Schoar, MIT Sloan School of Management

November 1997 (Revised July 1999)
Case

Guidant: Cardiac Rhythm Management Business (A)

By: Steven C. Wheelwright and Mikelle Eastley

Examines the choices Guidant must make in research and development spending and new product development. More specifically, CEO Jay Graf considers the payoffs and tradeoffs of using product development skills that he learned in CPI's core business when applied to a... View Details

Keywords: Marketing Strategy; Product Marketing; Product Development; Business or Company Management; Management Skills; Research and Development; Business Strategy; Communication; Product Design; Market Design; Organizational Design; Medical Devices and Supplies Industry

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01 Jun 2000
News

Managing the Map

Celera completed its "rough draft" of the genome first. Whatever the outcome of the genome's public-private ownership squabble, managing an organization in this fast-paced, highly specialized environment presents several unusual... View Details

Keywords: Peter K. Jacobs

30 Apr 2008
Sharpening Your Skills

Sharpening Your Skills: Brand Management

disagrees. Key concepts include: Most B2B marketers cannot economically address thousands of small businesses using the traditional direct sales force. If left unattended, individual managers will each do their own ad hoc marketing. B2B... View Details

Keywords: by Staff; Sports; Publishing; Auto

16 Jan 2019
News

Caregiving Demands Are Affecting Employee Productivity and Company Profitability

April 2021
Article

The Effects of Quota Frequency: Sales Performance and Product Focus

By: Doug J. Chung, Das Narayandas and Dongkyu Chang

This study investigates the comprehensive and multidimensional effects of quota (goal) frequency on sales force performance. We develop a theory of salespeople’s behavior—aggregate effort and the product type focus—in response to the temporal length of a sales-quota... View Details

Keywords: Sales Force Compensation; Field Experiment; Quotas; Quota Frequency; Commissions; Bonuses; Goals; Salesforce Management; Compensation and Benefits; Goals and Objectives; Behavior; Performance

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03 Mar 2023
Research & Ideas

When Showing Know-How Backfires for Women Managers

Most of us would like to impress the people we work with. But new research from Harvard Business School Assistant Professor Alexandra Feldberg finds that, for women managers, this aspiration can undermine performance. Feldberg discovered that women View Details

Keywords: by Kara Baskin; Consumer Products; Consumer Products

04 May 2020
News

The right way to use experiments to create better products more quickly

June 2020
Teaching Note

Global Brand Management of Anheuser Busch InBev's Budweiser

By: Jill Avery

Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define... View Details

Keywords: Brand Management; Global Brands; Brand Equity; Brand Storytelling; Brand Communication; Brand Positioning; Marketing; Brands and Branding; Marketing Communications; Global Strategy; Consumer Products Industry; Consumer Products Industry; United States; China; Africa; Latin America

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April 2023 (Revised September 2023)
Case

Levels: The Remote, Asynchronous, Deep Work Management System

By: Joseph B. Fuller and George Gonzalez

Levels is a highly innovative startup in the health care space. They intend to revolutionize health by linking behavior—eating, exercise, sleeping, etc.—to changes in metabolism. They believe metabolic health can be managed through careful monitoring of changes in... View Details

Keywords: Applications and Software; Business Startups; Organizational Culture; Management Style; Technology Industry; United States

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07 Jan 2013
Lessons from the Classroom

Culture Changers: Managing High-Impact Entrepreneurs

Professor Mukti Khaire's challenge to management students is lofty, even by Harvard MBA standards. Don't just change the way people live, change the way they think. Change culture. In her new elective course, Creative High-Impact... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics; Food & Beverage; Entertainment & Recreation; Information; Publishing

August 2020
Article

Strategies for Managing the Privacy Landscape

By: Ramon Casadesus-Masanell and Andres Hervas-Drane

Firms use consumer personal information to improve their products and services. Personal information is open to misuse, however, and when exploited for undesired or unexpected purposes reduces consumer’s trust in the firm and their willingness to provide personal... View Details

Keywords: Consumer Privacy; Privacy Threats; Strategy Framework; Strategy Interactions; Customers; Information; Management; Strategy; Technology Industry

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21 Mar 2023
Blog Post

Grundfos: Innovation & Inspiration for Sustainable Product Design

In January 2023, Professors Willy Shih and Mike Toffel led more than 40 HBS MBA students on site visits to witness the energy transition and innovative sustainable production activities throughout Denmark and the Netherlands, in their new... View Details