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  • All HBS Web  (1,592)
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  • July 2010
  • Supplement

Marketing Analysis Toolkit: Pricing and Profitability Analysis (CW)

By: Thomas J. Steenburgh and Jill Avery
Pricing is one of the most difficult decisions marketers make and the one with the most direct and immediate impact on the firm's financial position. This toolkit will introduce the fundamental terminology and calculations associated with pricing and profitability... View Details
Keywords: Management Analysis, Tools, and Techniques; Marketing Strategy; Decisions; Strategic Planning; Price; Partners and Partnerships; Cost; Demand and Consumers; Revenue; Profit; Mathematical Methods; Measurement and Metrics
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Steenburgh, Thomas J., and Jill Avery. "Marketing Analysis Toolkit: Pricing and Profitability Analysis (CW)." Harvard Business School Spreadsheet Supplement 511-701, July 2010.
  • 04 Sep 2001
  • Research & Ideas

Is Government Just Stupid? How Bad Decisions Are Made

on a single position and promises to do "everything possible" to enact it. None of them mentions the possible tradeoffs or costs related to each new policy. Nor do they discuss how their proposed policy would interact with other... View Details
Keywords: by Max H. Bazerman, Jonathan Baron & Katherine Shonk
  • 03 Jan 2017
  • First Look

January 3, 2017

Transparency with Costly Information Processing By: Di Maggio, Marco, and Marco Pagano Abstract—We study a model where some investors (“hedgers”) are bad at information processing, while others (“speculators”) have superior... View Details
Keywords: Carmen Nobel
  • 24 May 2021
  • Op-Ed

Can Fabric Waste Become Fashion’s Resource?

COVID-19 has broken fashion’s supply chain. As a result, an already wasteful industry has become more wasteful. Even before the pandemic, the global apparel industry was producing about 92 million tons of textile waste a year. That’s about one garbage truck’s worth of... View Details
Keywords: by Geoffrey Jones and Shelly Xu; Fashion
  • 16 Apr 2001
  • Research & Ideas

Breaking the Code of Change

examining the strategies for change employed. Instead of this halfhearted approach, managers are better off picking a pure model: a clear Theory E approach with its benefits and costs or a pure Theory O approach with its benefits and... View Details
Keywords: by Michael Beer & Nitin Nohria
  • 28 Feb 2018
  • Sharpening Your Skills

Master the Team Meeting

losing people, you’re wasting everyone’s time and you’re costing the company money. (Do the math. The average team meeting can cost a company thousands of dollars every week!). Tell people to put their... View Details
Keywords: by Julia Austin
  • 14 Dec 2010
  • First Look

First Look: Dec. 14

Carliss Y. Baldwin Abstract The existing theory of modularity explains how modular designs create value. We extend this theory to address value appropriation. A product or process design that is modular with respect to intellectual... View Details
Keywords: Sean Silverthorne
  • 02 Oct 2006
  • Research & Ideas

Negotiating in Three Dimensions

experienced negotiators make mistakes in all three dimensions. Let us start with the least familiar kind of mistake. Flaws in our third dimension, the set-up of a negotiation, can take many forms: wrong parties, wrong issues, wrong walkaways, wrong sequence, wrong... View Details
Keywords: by Martha Lagace
  • 27 Feb 2007
  • First Look

First Look: February 27, 2007

pricing, and that reinsurers' high costs of capital appear to play an important role. Institutional Portfolio Flows and International Investments Authors:K. A. Froot and T. Ramadorai Periodical:Review of Financial Studies (forthcoming).... View Details
Keywords: Martha Lagace
  • 03 Oct 2005
  • Research & Ideas

The Truck Driver Who Reinvented Shipping

Malcolm P. McLean, a truck driver, fundamentally transformed the centuries-old shipping industry, an industry that had long decided that it had no incentive to change. By developing the first safe, reliable, and cost effective approach to... View Details
Keywords: by Anthony J. Mayo & Nitin Nohria; Manufacturing; Transportation; Aerospace
  • 20 Apr 2011
  • Research & Ideas

Blind Spots: We’re Not as Ethical as We Think

and actual behavior, according to the authors. The rapidly developing field of behavioral ethics has described a decision-making process whereby we recognize what we should do—give equal weight to job candidates of all races, for... View Details
Keywords: by Sean Silverthorne
  • 22 Oct 2007
  • Research & Ideas

Bringing ‘Lean’ Principles to Service Industries

Thanks to the pioneering success of Toyota, the concept of a "lean" operating system has been implemented in countless manufacturing companies and even adapted for industries as diverse as insurance and healthcare. With its focus on standardization, quality... View Details
Keywords: by Julia Hanna; Computer
  • Fall 2018
  • Article

What Problems Will You Solve with Blockchain?: Before Jumping on the Bandwagon, Companies Need to Carefully Consider how Ledger Technologies Fit into their Overall Strategy

By: Teppo Felin and Karim R. Lakhani
Distributed ledger technologies — collectively known as blockchain — have burst onto the business scene, accompanied by a significant amount of hype.They are widely expected to disrupt existing industries and lead to the creation of new types of companies. Some of the... View Details
Keywords: Blockchain; Technology Adoption; Strategy; Business Processes; Innovation Strategy
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Felin, Teppo, and Karim R. Lakhani. "What Problems Will You Solve with Blockchain? Before Jumping on the Bandwagon, Companies Need to Carefully Consider how Ledger Technologies Fit into their Overall Strategy." Reprint 60115. MIT Sloan Management Review 60, no. 1 (Fall 2018).
  • 16 Jul 2020
  • Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

consumers in the dining area. On average, restaurants spend 30 percent of their revenue on labor. With increasing focus on fair wages and legislated wage increases, restaurants may easily exceed that average. Moreover, restaurants spend roughly equivalently for View Details
Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
  • 22 Sep 2009
  • First Look

First Look: September 22

experience high costs of capital that are only partly mitigated by the presence of venture capital, the evidence for high costs of R&D capital for large firms is mixed. Nevertheless, large established... View Details
Keywords: Martha Lagace
  • 22 Jul 2002
  • Research & Ideas

Is Performance-Based Pricing the Right Price for You?

is an arrangement in which the seller is paid based on the actual performance of its product or service. It is becoming much more popular. In the advertising industry, agencies had been traditionally paid 15 percent of the cost of the... View Details
Keywords: by Benson Shapiro; Manufacturing
  • 09 Apr 2007
  • Research & Ideas

Industry Self-Regulation: What’s Working (and What’s Not)?

increasingly important. In some ways it seems obvious, but verification requirements can be enormously complicated to implement and it can dramatically increase the cost of adoption. Q: How do self-regulation programs affect managers as... View Details
Keywords: by Martha Lagace
  • 04 Nov 2014
  • First Look

First Look: November 4

Decision Processes Poker-faced Morality: Concealing Emotions Leads to Utilitarian Decision Making By: Gino, Francesca, and J.J. Lee Abstract—This paper examines how making deliberate efforts to regulate aversive affective responses... View Details
Keywords: Sean Silverthorne
  • 09 Jul 2020
  • Research & Ideas

It’s Time to Reset Decision-Making in Your Organization

insights and practices as pandemic recovery plans are developed. Consider these five elements of organizational decision-making: information gathering; strategy; combining long-term thinking with short-term actions; clear communication internally and externally; and a... View Details
Keywords: by Boris Groysberg and Sarah Abbott
  • 07 Oct 2008
  • First Look

First Look: October 7, 2008

Lawrence Summers had presided over the final interviews of world-renowned architects being considered for the science complex planned for Harvard's expanded campus in Allston. The selection process had absorbed nine months in 2005 and... View Details
Keywords: Martha Lagace
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