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  • 12 Feb 2013
  • First Look

First Look: Feb. 12

Michael J., Jeronimo Silva, and Amar BhideHarvard Business School Case 813-074 The case describes a Turkish brother-sister team who are evaluating the option of acquiring and operating a franchise of a U.S. bakery/cafe in Turkey. They are... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

Sanwal of CMI's Engineered Products Division are responsible for formulating a strategy for the new product. A key issue is the price to charge for the pads. The case raises issues of analyzing market potential, aligning View Details
Keywords: Martha Lagace
  • Web

Online Entrepreneurial Marketing Course | HBS Online

Show Hide Details Concepts Crafting an Effective Brand Storytelling with Media Community, PLG, Distribution, and Pricing Featured Exercises Explore brand development exercises to understand the values that motivate your organization... View Details
  • 18 Apr 2018
  • First Look

First Look at New Research and Ideas, April 18, 2018

is more about narrowing the option set by providing direction, seekers believe soliciting advice is more about widening the option set by gathering information. Download working paper:... View Details
Keywords: Sean Silverthorne
  • 12 May 2009
  • First Look

First Look: May 12, 2009

is a later-stage company with revenues in excess of $100 million; the other a pre-revenue company trying to raise its first institutional round. The entrepreneurs must consider their options and the impact on their companies' growth and,... View Details
Keywords: Martha Lagace
  • 24 Jul 2007
  • First Look

First Look: July 24, 2007

to use its limited resources focusing on Home Depot or find a new target to forward their cause. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407097 Apollo Hospitals—First-World Health Care at Emerging-Market View Details
Keywords: Martha Lagace
  • 04 Sep 2019
  • Research & Ideas

'I Know Why You Voted for Trump' and Other Motivation Misperceptions

important extreme features figure into the decisions other people make. “You see someone choose an option with an extreme feature and you think that must have been the most important feature underlying the choice,” says Barasz, who... View Details
Keywords: by Dina Gerdeman
  • 03 Dec 2008
  • What Do You Think?

Can Housing and Credit be “Nudged” Back to Health?

for another ... we have no choice but to let things be as they will, no matter how ludicrous and painful, until the understanding becomes knowledge." Tom Dolembo put it this way: "Nudge this back? Never ... As dumb as we are, we the people have learned that... View Details
Keywords: by Jim Heskett
  • 13 Jun 2005
  • Research & Ideas

Rescuing Products with Stealth Positioning

Past attempts to woo PC users have been unsuccessful, and Apple's share of the PC market has steadily eroded. Saddled with this baggage, the company stealth positioned the Mini as anything but what it fundamentally is: a competitively View Details
Keywords: by Youngme Moon
  • 04 Apr 2018
  • Op-Ed

Op-Ed: Why Private Investors Must Fund 'New Nuclear' Power Right Now

Drbouz In June 2016, I gave a TED Talk called We Need Nuclear Power to Solve Climate Change. The talk discussed the world’s realistic options for reducing fossil CO2 emissions soon enough to contain climate change’s more severe effects.... View Details
Keywords: by Joseph Lassiter; Energy; Green Technology
  • 15 Dec 2011
  • News

An HBS gift guide

Bill Roedy, Sweetriot, S’well bottle, the Nature Conservancy, Tea Collection, and Zobha) Guilt-free holiday jewels Amy Jain & Daniella Yacobovsky (MBA 2010) Co-founders, BaubleBar “As hard as we tried, we couldn’t find a place to buy high quality pieces without a high... View Details
Keywords: Bulletin Staff; holiday; gift giving; Manufacturing; Retail Trade
  • 30 Apr 2019
  • First Look

New Research and Ideas, April 30, 2019

policy issue) to the decision-maker. Consequently, when a chosen option has an attribute whose value is extreme (e.g., an extreme policy stance), observers infer—sometimes incorrectly—that this attribute disproportionately motivated the... View Details
Keywords: Dina Gerdeman
  • 08 Jan 2008
  • First Look

First Look: January 8, 2008

of luck is the share of the oil industry in the state's economy multiplied by the price of oil. The correlation is negative, suggesting that more reliance on luck is correlated with less individualism. We provide three short models that... View Details
Keywords: Martha Lagace
  • 12 Jul 2011
  • First Look

First Look: July 12

debt issuers deteriorates during credit booms, and that this deterioration forecasts low excess returns to corporate bondholders. The key insight is that changes in the pricing of credit risk disproportionately affect the financing costs... View Details
Keywords: Carmen Nobel
  • 01 Jun 2014
  • News

Screen Saver

it's news to no one that moviegoers have many more entertainment options that don't involve getting in a car and driving to a theater. A weekly or monthly outing to the movies is no longer as prevalent. Stream a movie from Netflix on your... View Details
Keywords: Julia Hanna; Arts, Entertainment
  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

use oil price fluctuations to construct a new instrument to test the impact of transfers from wealthy OPEC nations to their poorer Muslim allies. The instrument identifies plausibly exogenous variation in foreign aid. We investigate how... View Details
Keywords: Martha Lagace
  • 29 Mar 2011
  • First Look

First Look: March 29

4). Further, although givers believe that recipients do not appreciate receiving money as much as receiving a solicited gift, recipients feel the opposite about these two gift options (Study 5). Read the paper:... View Details
Keywords: Sean Silverthorne
  • 27 Aug 2013
  • First Look

First Look: August 27

https://www.hbs.edu/faculty/Pages/item.aspx?num=45344 August 2013 University of Chicago Press Who Uses the Roth 401(k), and How Do They Use It?" By: Beshears, John, James J. Choi, David Laibson, and Brigitte C. Madrian Abstract—Using administrative data from 12... View Details
Keywords: Sean Silverthorne
  • 22 May 2007
  • First Look

First Look: May 22, 2007

modularity and software evolution, which can be used for description, prediction, and prescription. According to Baldwin and Clark's theory, modular architectures add value to system designs by creating options to improve the system by... View Details
Keywords: Martha Lagace
  • 10 Nov 2009
  • First Look

First Look: Nov. 10

and news following insider trades, I also find a negative association between returns around filings of insider sales and SOX. Overall, the evidence suggests that the prompt public disclosures about insider transactions mandated by the new rule are relevant to the... View Details
Keywords: Martha Lagace