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Show Results For
- All HBS Web
(8,606)
- People (30)
- News (2,400)
- Research (4,811)
- Events (48)
- Multimedia (58)
- Faculty Publications (2,840)
- 29 Oct 2014
- Research & Ideas
Inventing Products is Less Valuable Than Inventing Ideas
"Often companies don't fully exploit the latest ideas that their product has created," says Ahuja, who wrote the paper with Curba Lampert of Florida International University and Elena Novelli of City University London.... View Details
- 03 Nov 2023
- News
Weekend Sprints: A New HBS Signature Event?
- 05 May 2015
- Blog Post
See What's New on our Site
In an effort to provide our recruiting partners with the most timely and relevant information about recruiting at HBS, we've launched a new website seamlessly integrating ways to engage with current students... View Details
Keywords: All Industries
- Article
The Effects of Product Line Breadth: Evidence from the Automotive Industry
By: Antonio Moreno and Christian Terwiesch
Using a detailed data set from the U.S. automotive industry, we enrich the existing literature on product line breadth with new results that highlight previously unexplored operational aspects of its benefits and costs. We find that expanding product line breadth has a... View Details
Keywords: Variety; Pricing; Automotive Industry; Marketing/operations Interface; Platforms; Empirical Operations Management; Product Marketing; Production; Management; Auto Industry
Moreno, Antonio, and Christian Terwiesch. "The Effects of Product Line Breadth: Evidence from the Automotive Industry." Marketing Science 36, no. 2 (March–April 2017): 254–271.
- 11 Feb 2022
- Video
From Strength to Strength: A Book Launch Event with Arthur C. Brooks
- 13 Mar 2017
- Research & Ideas
Hiding Products From Customers May Ultimately Boost Sales
copyright 2016 by Kris Johnson Ferreira and Joel Goh Ferreira and Goh launched the research after a conversation with an executive at flash sales boutique Rue La La, with whom Ferreira had conducted previous research on View Details
- 30 Mar 2021
- Research & Ideas
Commuting Hurts Productivity and Your Best Talent Suffers Most
Many of us have been there: mired in rush-hour traffic, listening to music or news to take our minds off the grind, wishing we didn’t feel so stressed before we’ve even reached the office. A late-night conversation with a fellow... View Details
Keywords: by Lane Lambert
- 01 May 2012
- News
The #1 Productivity Tool You Aren't Using
- 19 May 2020
- Blog Post
The Aspen Fellowship: MBA Student Launches Program Supporting Black Undergrads
need to succeed in corporate America. Fellows will be paired with advisors who manage the project’s scope, development, and overall direction. At the conclusion of the program, fellows will have spent valuable time implementing their advisors’ feedback, learning about... View Details
- 14 Apr 2020
- News
Three Keys To Engaged, Productive Telework Teams
- May 2009
- Case
Ceres Gardening Company: Funding Growth in Organic Products
By: John H. McArthur and Sunru Yong
Ceres is a leading player in the growing organic gardening industry, selling seeds, small plants, and related items. Their distribution depends heavily on retail sales through independent nurseries and garden centers. Because these small dealers are unable to finance... View Details
Keywords: Accounting Procedures; Marketing; Business Growth; Plant-Based Agribusiness; Marketing Strategy; Expansion; Business Growth and Maturation; Marketing Channels; Credit; Financial Statements; Sales; Retail Industry; Agriculture and Agribusiness Industry
McArthur, John H., and Sunru Yong. "Ceres Gardening Company: Funding Growth in Organic Products." Harvard Business School Brief Case 094-017, May 2009.
- 01 Dec 2000
- News
Faculty News
With the 2000-2001 academic year in full swing, the expanding HBS faculty — now more than two hundred members strong — has seen a number of promotions, accessions to chaired professorships, movement of previously chaired professors to vacated chairs, and, in two cases,... View Details
- 02 Mar 2022
- News
From Strength to Strength: A Book Launch Event with Arthur C. Brooks
- 2010
- Simulation
Finance Simulation: Capital Budgeting: Product No. 3357.
By: Timothy A. Luehrman
In this single-player simulation, students act as members of the Capital Committee of New Heritage Doll Company, tasked with selecting and allocating capital across the company's three divisions. Students evaluate a diverse set of competing investment proposals and... View Details
- November – December 1993
- Response
'Is It Too Late for Pacer to Change Course?' A Response to 'When New Products and Customer Loyalty Collide'
Leonard-Barton, D. A. "'Is It Too Late for Pacer to Change Course?' A Response to 'When New Products and Customer Loyalty Collide'." Harvard Business Review 71, no. 6 (November–December 1993): 25–28.
- 2008
- Book
Becoming a New Manager
By: Linda A. Hill
You've just been promoted to a managerial position for the first time—congratulations! But beware: the managerial role differs markedly from the individual contributor role. Go into the job with mistaken assumptions about what to expect, and you just may be blindsided... View Details
Keywords: Leadership; Management Skills; Management Style; Managerial Roles; Performance Improvement; Groups and Teams
Hill, Linda A. Becoming a New Manager. Boston, MA: Harvard Business Press, 2008. (Mentor.)
- September 2000 (Revised September 2005)
- Case
New Beetle, The
By: Rajiv Lal and Nilanjana R. Pal
Volkswagen of America introduced the New Beetle at the Detroit auto show in January 1998 to rave reviews from the automobile press and industry gurus. Elisabeth Vanzura, marketing director of Volkswagen American had the challenging task of converting this enthusiasm to... View Details
Keywords: Decisions; Leadership; Marketing; Marketing Communications; Product Positioning; Market Entry and Exit; Sales; Auto Industry; United States
Lal, Rajiv, and Nilanjana R. Pal. "New Beetle, The." Harvard Business School Case 501-023, September 2000. (Revised September 2005.)
- 18 Jan 2019
- News