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All HBS Web
(933)
- People (1)
- News (181)
- Research (609)
- Events (1)
- Multimedia (1)
- Faculty Publications (302)
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- 26 Apr 2016
- First Look
April 26
April 2016 Review of Economic Studies Landing the First Job: The Value of Intermediaries in Online Hiring By: Stanton, Christopher, and Catherine Thomas Abstract—Online markets for remote labor services allow workers and firms to contract...
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Sean Silverthorne
- 29 Aug 2017
- First Look
First Look at New Research and Ideas, August 29
address them became more supportive of government. Study 3 leverages proprietary data from a mobile phone application through which residents can submit service requests to Boston government. Users who received photographic evidence that...
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Sean Silverthorne
- 14 Nov 2017
- First Look
New Research and Ideas: November 14, 2017
academic psychologists, Harvard Business School professors, directors of organizations, and government officials. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51447 Winter 2017 Oxford Review of Economic Policy The View Details
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Carmen Nobel
- 15 Nov 2011
- First Look
First Look: November 15
referring users to all manner of other sites, and in light of striking market concentration among search engines. Read the paper: http://www.nls.ac.in/ojs-2.2.3/index.php/IJLT/article/viewFile/92/72 Measuring the Prevalence of...
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Sean Silverthorne
- Research Summary
Overview
The overarching goal of my research is to produce works that are influential and informative to both academics and practitioners in the field of operations management. To accomplish this, I collaborate with industry partners who provide knowledge about their field,...
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- 15 Oct 2014
- Research & Ideas
Apple Pay’s Technology Adoption Problem
wireless carriers, has seen little traction with its mobile wallet for similar reasons. Pitching Security One marketing pitch Apple is sure to try out with potential users is security, especially after...
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- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
Imagine the glee of marketers at the dawn of the Internet era—could anyone imagine a more sophisticated, precise way of reaching consumers? By tracking the purchasing habits of its prey, marketers could...
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- 10 Jul 2017
- Op-Ed
Op-Ed: It’s a Bad Idea to Ban Customers From Recording Videos
Consumers delight in using smartphones to record their experiences and surroundings, but for businesses, such devices present tricky challenges. Suppose a customer encounters a hair in her food, a spill in an aisle, or a rude clerk. Historically, these problems were...
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- 03 Mar 2014
- Research & Ideas
Facebook’s Future
machine that enables marketers to serve targeted messages on the basis of our email address or mobile phone number. But in 2024, technology will make possible real-time View Details
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by Mikolaj Piskorski
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
The customer rewards cards that clutter wallets and clog key chains of many a shopper may soon be no more, as retailers move from physical to digital (read: mobile apps) forms of loyalty program member identification. It's a smart...
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- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
(see Figure 2-3) and several new internal business objectives. Mobil U.S. Marketing and Refining, like Rockwater, moved to a new "customer intimacy" strategy that would offer a superior buying...
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by Robert S. Kaplan & David P. Norton
- 15 Feb 2012
- Op-Ed
Occupy Wall Street Protestors Have a Point
group interested us most. They saw the possibility of building businesses using the kinds of innovation and technology that brought millions of rural poor into the market system (as China Mobile did by...
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- August 2001 (Revised November 2001)
- Case
Vicinity Corporation: Turning Web Traffic into Store Traffic
By: Frances X. Frei, David Margalit and Amanda Yelsh
Vicinity uses its Internet and m-commerce technology to help drive traffic into its customers' physical distribution outlets. The company has terrific technology and is seemingly successful in getting more consumers into its customers' stores, yet it is in a precarious...
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Frei, Frances X., David Margalit, and Amanda Yelsh. "Vicinity Corporation: Turning Web Traffic into Store Traffic." Harvard Business School Case 602-031, August 2001. (Revised November 2001.)
- 11 Jun 2014
- Research & Ideas
In the Future of Sports Investing, Media Is the Best Bet
media” But TV is no longer the only game in town when it comes to watching sports. Yes, in 2013, 94 percent of fans watched games on TV, but 71 percent also viewed sports online, and 49 percent got their fix on mobile devices. "What...
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- 28 Feb 2007
- Research & Ideas
Capital Rules: The Tensions of Global Finance
the exceptions that scholars and policymakers had historically reserved from their embrace of open capital markets were ruled out of bounds. The norm of capital mobility was to be universal and unqualified....
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by Rawi Abdelal
- 08 Aug 2018
- Sharpening Your Skills
Parmigiano-Reggiano, Jane Austen, and Other Things You Didn't Know About Finance
day-to-day operations of the stock market. Why Global Investments Are Still a Good Bet International markets often move together, so does a global investment portfolio even make sense anymore? Why there are plenty of advantages in looking...
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- 25 Jan 2000
- Research & Ideas
Strategic Alliances
alliances is that "greater interaction will result in productive two-way learning: corporations can be enriched by finding out how nonprofits mobilize and motivate personnel, while nonprofits can learn more about View Details
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by Nancy O. Perry
- 13 Jun 2005
- Research & Ideas
Rescuing Products with Stealth Positioning
square and two inches tall. It left everything up to the imagination—which is precisely what Apple had in mind. Downplaying its PC capability, Apple's marketers emphasized the Mini's many other uses: It could be a music server for your...
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by Youngme Moon
- 16 Jun 2009
- First Look
First Look: June 16
the income statement and balance sheet. In addition, the theory allows us to compare and contrast extant GAAP, as produced in a regulated setting, with a GAAP that might arise endogenously as a result of market forces. We conclude that...
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Martha Lagace
- 21 Aug 2006
- Research & Ideas
How Europe Wrote the Rules of Global Finance
the collective expectations of market participants. We are already in a very different moment in history compared to the middle of the 1990s. What most fascinated me was how much the content of financial orthodoxy had shifted during the...
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by Ann Cullen