Publications

September 1993
Case

Manufacturing at ALZA: The Right Prescription? (A)

By: Dorothy A. Leonard

ALZA, a company specializing in drug delivery systems such as transdermal patches, considers manufacturing its own products. Until now, the company has conducted research and development on its patented system but has then licensed the technology to client-partner... View Details

Keywords: Business or Company Management; Technological Innovation; Innovation and Management; Growth and Development Strategy; Problems and Challenges; Production; Research and Development; Organizational Change and Adaptation; Pharmaceutical Industry; Pharmaceutical Industry

25 Aug 2022
News

Up on the Corner

corridor of Southwest Baltimore. Factories and warehouses supplied the city with everything from furniture to gelato, and people flocked to the strip’s shops, theaters, View Details

Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate

July 2000 (Revised August 2000)
Case

AllHerb.com: Evolution of an E-tailer

By: Teresa M. Amabile and Christina L. Darwall

Serial entrepreneur Ken Hakuta, in the second year of his latest venture, reconsiders his original strategy of maintaining an independent, self-funded, self-led company. His Internet herbal remedy company, AllHerb.com, has already enjoyed considerable success with its... View Details

Keywords: Entrepreneurship; Corporate Entrepreneurship; Technological Innovation; Business or Company Management; Goals and Objectives; Strategic Planning; Strategy; Competitive Strategy; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry

Web

2024 Reunion Presentations - Alumni

now, and how will they use their power? Will we see bigger bets on likely blockbusters, more intense competition in areas such as streaming and esports, and more View Details

01 Mar 2016
News

Off Script

of pharmaceuticals and medical devices work in a more coordinated way? —Rebecca Leung (MBA 1996) HASSAN: Smaller, highly advanced countries with long-term View Details

Keywords: Insurance Carriers and Related Activities; Insurance Carriers and Related Activities

March 1994 (Revised January 1995)
Case

Cardinal Health, Inc.

By: Jay W. Lorsch

Robert D. Walter, chairman and CEO of Cardinal Health, Inc., responds to questions regarding Cardinal's board and its influence on the acquisition of and merger with Whitmire Distribution. View Details

Keywords: Mergers and Acquisitions; Governing and Advisory Boards; Power and Influence; Management Teams; Distribution Industry; Distribution Industry; Distribution Industry

March 2001 (Revised December 2001)
Supplement

Circon (C)

By: Brian J. Hall, Guhan Subramanian and Christopher A Rose

Supplements the (A) case. View Details

Keywords: Motivation and Incentives; Corporate Governance; Medical Devices and Supplies Industry; United States

June 1999 (Revised May 2001)
Case

CardioThoracic Systems

CardioThoracic Systems, a company that has developed a new system for performing heart surgery on a beating heart, is facing marketing challenges. Discusses the numerous reasons for the system's low penetration (including existing techniques, surgeon resistance, and a... View Details

Keywords: Problems and Challenges; Technological Innovation; Situation or Environment; Marketing Strategy; Sales; Health Care and Treatment; Technology Industry; Technology Industry; Technology Industry; United States

January 2001 (Revised July 2003)
Case

Pharmacyclics: Financing Research & Development

By: Malcolm P. Baker, Richard S. Ruback and Aldo Sesia

Pharmacyclics (NASDAQ: PCYC), a pharmaceutical company that manufactures products that will improve existing therapeutic treatments for cancer, arteriosclerosis, and retinal disease, was considering a $60 million private placement in February 2000. The company had more... View Details

Keywords: Valuation; Cash Flow; Financing and Loans; Business Startups; Financial Strategy; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry

March 2015 (Revised December 2016)
Case

Philips Healthcare Latin America

By: Sunil Gupta

On a beautiful sunny afternoon in October 2013, Daniel Mazon (GMP 15), decided to take some time out of his busy schedule of the General Management Program (GMP) at the Harvard Business School to reflect on his company's situation. Mazon was the Vice President and... View Details

Keywords: Healthcare; Latin America; Organizational Structure; Salesforce Management; Health Care and Treatment; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; Latin America

19 Jul 2019
Blog Post

Making a Broader Impact with Multiple Disciplines

The idea that novel engineering techniques could be used for medical purposes fascinated me and I sought to build smart devices for other anatomical View Details

Web

Frequently Asked Questions | HBS Online

Grade: Complete Activities and Societies: Leave blank For the program description on LinkedIn, please use the following: Economics for Managers is an 8-week, 60-hour online certificate program from Harvard Business School. Economics for... View Details

November 1993 (Revised November 1994)
Case

Molding the Impossible: the NYPRO/Vistakon Disposable Contact Lens Project

By: Clayton M. Christensen

NYPRO, Inc., one of the world's leading manufacturers of plastic injection-molded products, is asked by the Vistakon Division of Johnson & Johnson to manufacture molds that Vistakon will use to produce disposable contact lenses. The required dimensional tolerances for... View Details

Keywords: Customer Relationship Management; Engineering; Management Practices and Processes; Product Development; Production; Groups and Teams; Manufacturing Industry; Manufacturing Industry

April 1998 (Revised May 2000)
Case

Guidant Corporation: Shaping Culture Through Systems

By: Robert L. Simons and Antonio Davila

Guidant is a successful IPO start-up selling pacemakers and defibrillators. The case describes how managers install systems to balance innovation and control. Three parts of a shareholder value strategy are described. Controls include incentive systems, beliefs... View Details

Keywords: Innovation Strategy; Corporate Strategy; Motivation and Incentives; Planning; Risk Management; Management Systems; Business Strategy; Value Creation; System; Service Industry; Service Industry; Service Industry

March 2010
Supplement

Boston Scientific Corporation (B)

By: Regina E. Herzlinger and Charlie Attlan

The case provides the denoument for Boston Scientific Corporation (A) HBS No. 310079. View Details

Keywords: Medical Devices and Supplies Industry

January 2005
Supplement

Selected Exhibits from Lamoiyan Corporation of the Philippines (CW)

By: Pankaj Ghemawat and Jan W. Rivkin

Keywords: Medical Devices and Supplies Industry; Philippines

March 2006
Teaching Note

Genentech - Capacity Planning (TN)

By: Steven C. Wheelwright and Daniel C. Snow

Keywords: Medical Devices and Supplies Industry

Web

Harvard Business School

founded Biodrill Technical Solutions, a provider of sustainable energy-related products and services. Augustine has also served as CEO and president of Eltrex Industries at... View Details

April 1984
Supplement

Johnson & Johnson (A): Philosophy & Culture, James Burke, Video

By: Francis Aguilar

James Burke, chairman and CEO of Johnson & Johnson, discusses the company's philosophy and culture, with particular emphasis on the significance of the Credo. View Details

Keywords: Organizational Culture; Values and Beliefs; Mission and Purpose; Management Teams; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry