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- All HBS Web (667)
- Faculty Publications (145)
- 01 Dec 2015
- News
Leading Boston and Beyond
report things,” she says. RELATED Watch alumni discuss innovation inside City Hall Snow removal, potholes, trash pick-up, and graffiti removal; it doesn’t bring the hipster-cred of a high-tech start-up or the glamour of a swanky Wall... View Details
- 16 Apr 2007
- Research & Ideas
Delivering the Digital Goods: iTunes vs. Peer-to-Peer
in their competition against p2p. Other differences are related to the "packaging" of content. Digital rights management (DRM) technologies, for example, are used to limit the playback of music purchased on iTunes, while music... View Details
- 08 Mar 2011
- First Look
First Look: March 8
management friendly provisions, we identify the economic determinants of the resulting trade-offs for shareholder value. Consistent with the theory, our empirical analysis shows that provisions that allow managers to delay takeovers have a significant bargaining effect... View Details
Keywords: Sean Silverthorne
- 20 Mar 2007
- First Look
First Look: March 20, 2007
Firm Dynamics Authors:Laura Alfaro and Andrew Charlton Abstract We explore the relation between international financial integration and the level of entrepreneurial activity in a country. We use a unique firm level data set of... View Details
Keywords: Martha Lagace
- Web
The Art of "Posting" - The Art of American Advertising
advertising media such as trade cards or souvenir publications, broadsides and posters occupied the domain of large public spaces—their size being a significant advertising asset. In his 1910 guidebook on poster advertising, G. H. E.... View Details
- 01 Dec 2005
- News
One-on-One with Peter Cuneo
related merchandising licenses for toys and other consumer products. The first Marvel-produced theatrical release (Captain America is a likely subject) is scheduled to appear in summer 2008. Marvel, based in New York, with offices in... View Details
- 21 Jan 2020
- Research & Ideas
Lessons for Retailers from the Rebirth of Indie Bookstores
“Bookstores have become sophisticated at building a social media presence,” Raffaelli says. “Many owners have hired online specialists to extend the conversation outside the four walls of the bookstore itself.” Victims of their own... View Details
- 20 Feb 2020
- Blog Post
Know Your Audience – Recruiting HBS Students for Technology
Strategy, Marketing & Corporate Relations, Career & Professional Development Molly DeCastro – Recruiting Relations Manager, Career & Professional Development Cathy and Molly work closely with technology companies as they... View Details
Keywords: Technology
- Web
2019 Symposium - Race, Gender & Equity
Psychological Association journals such as American Psychologist, Cultural Diversity and Ethnic Minority Psychology , and Journal of Diversity in Higher Education . She has also contributed to The Harvard Business Review and popular media... View Details
- 26 Jul 2018
- News
Running the Numbers
social media,” Gelman explains. Several years ago, the Patriots relied on similar analytics to re-invent its marketing to women, launching successful merchandising, a new online content section called Patriots Lifestyle, and social media... View Details
Keywords: Deborah Blagg
- Career Coach
Doug Lester
a career. Coaching sessions with Doug can range from broadly conceptual, touching on issues related to meaning in work and life, to highly focused and tactical, including formulating effective networking strategies and following through... View Details
Keywords: Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media
- 22 Feb 2010
- Op-Ed
Tragedy at Toyota: How Not to Lead in Crisis
Toyota's ever-widening problems are a tragic case study in how not to lead in crisis. Under the media spotlight, Toyota CEO Akio Toyoda, grandson of the founder, went into hiding and sent American CEO Jim Lentz to make apologies.... View Details
- 18 Oct 2018
- Research & Ideas
How to Use Free Shipping as a Competitive Weapon
media creator for Harvard Business School Working Knowledge. Related Reading: Should Retailers Match Their Own Prices Online and in Stores? Behavioral Economists Can Make You a Healthier Consumer and Smarter... View Details
- 15 May 2013
- Research & Ideas
From McRibs to Maseratis: The Power of Scarcity Marketing
ground pork patty with barbecue sauce, onions, and pickles. Although pork supplies are steady, the McRib has been continually taken off the market and reintroduced—always for a limited time—over the past three decades. Ashlee Yingling, of McDonald's View Details
Keywords: Re: Michael I. Norton
- 01 Mar 2014
- News
Faculty and Alumni Books for March 2014
black rights offers a firsthand view of the debates, boycotts, marches, and negotiations that would change the face of race relations in Chicago and the United States at large. Think Inside the Box: Discover the Exceptional Business... View Details
- 31 Oct 2017
- First Look
New Research and Ideas, October 31, 2017
this new stream of research, which focuses on two related but distinct themes. The earliest theme to be explored, in a literature dating from the 1990s, is the story of how and why some conventional industries sought to become less... View Details
Keywords: by Sean Silverthorne
- 19 Apr 2011
- First Look
First Look: April 19
network relations for others. An analysis of the population dynamics of the intergovernmental organizations (IGOs) that are the basis of the interstate networks that influenced global economic relations, peace, and democracy in the... View Details
Keywords: Sean Silverthorne
- 17 Jan 2017
- First Look
First Look at New Research: January 17
curiosity and passable trust that enables them to connect and share knowledge. Paradoxically, the very non-work related content that attracts users to social media and shapes passable trust can become a... View Details
Keywords: Sean Silverthorne
- 21 Nov 2016
- Research & Ideas
It Matters That Your CEO Doesn't Know Much About Sales
across levels and functions. US companies alone spend about $900 billion on sales efforts annually. That’s more than 3 times what they spend on media advertising and about 10 times what they spend on social View Details
Keywords: by Michael Blanding
- 29 Apr 2019
- Research & Ideas
Is the Digital Age Making Us Petty?
with one another.” About the Author Kristen Senz is a writer and social media creator for Harvard Business School Working Knowledge. [Image: glebchik] Related Reading: When Negotiating a Price, Never Bid... View Details
Keywords: by Kristen Senz