Market Intelligence - Publications - Faculty & Research

12 Oct 1999
Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

continue to evolve. Performance improves and prices drop. Today, artificial intelligence is used in the selection of retail sites and to facilitate one-to-one marketing programs; voice recognition routes... View Details

Keywords: by Raymond Burke; Retail

01 Jan 2012
News

Andrew H. Tisch, MBA 1977

Co-Chairman, Loews Corporation Download Tisch profile (pdf) Return to Alumni Achievement Awards main page TIMELINE 1949 Born, Asbury Park, New Jersey 1971 Earns BS, Hotel Administration, Cornell University 1971 Joins Loews as Marketing... View Details

09 Oct 2018
First Look

New Research and Ideas, October 9, 2018

Harvard Business School 519-017 Tailor Brands: Artificial Intelligence-Driven Branding Using proprietary artificial intelligence technology, startup Tailor Brands set out to democratize branding by allowing small businesses to create... View Details

Keywords: Dina Gerdeman

25 Feb 2025
Blog Post

Making a Broader Impact with Multiple Disciplines: Santosh Iyer (MBA 2020)

LEGOs to build an intelligently actuated tool for precision brain biopsy. Inspired by cutting-edge research at Johns Hopkins University, where surgeons used tele-operated robotic instruments for minimally invasive neurosurgery, I realized... View Details

28 Oct 2024
Op-Ed

Latino Voters Have Grown More Politically Divided. That’s Not Surprising.

their policy platforms, to appeal to suburban voters. Why demographics are not destiny in politics We are economists, and we study markets. Politics is a competitive one. Just as auto manufacturers don’t sit and idly watch market... View Details

Keywords: by Richard Calvo, Vincent Pons, and Jesse M. Shapiro

06 Sep 2017
What Do You Think?

Summing Up: What Are the Limits of CEO Activism?

with outspoken banking executives, argued that, “Silence may be both a more eloquent statement and a more intelligent one ” CEOs and other high-profile people “do a service by restraining their knee-jerks and shutting their mouths.” RCD... View Details

Keywords: by James Heskett

13 Jun 2012
HBS Case

HBS Cases: A Startup Takes On the Credit Ratings Giants

write an exciting case about this topic." Although Becker never spoke with Jules Kroll directly while writing the case, Kroll's reputation is legendary enough to speak for itself. The corporate intelligence firm he started in the... View Details

Keywords: by Maggie Starvish; Banking; Financial Services

13 Nov 2018
Blog Post

Leadership Fellow Henry Tsai: Working with City Leadership to Leverage Technology

alumni who conduct pro-bono consulting work, to develop a marketing strategy for San Jose’s innovation efforts. “If we can tell the innovation story more effectively,” he says, “we can attract more resources to the city.” Those resources... View Details

Keywords: Technology; Nonprofit / Government

25 Feb 2020
News

Action Plan: Just Breathe

In the late aughts, Joe Burton (PMD 75, 2000) looked like a success story. In 2006, after a successful career in consulting and the C-suite of numerous public companies, he was named COO of McCann Worldgroup, overseeing $1.5 billion in View Details

Keywords: April White

05 Aug 2002
Research & Ideas

Are Consumers the Cure for Broken Health Insurance?

If companies are willing to embrace a new model of health coverage—one that places control over costs and care directly in the hands of employees—the competitive forces that spur productivity and innovation in consumer markets can be... View Details

Keywords: by Regina E. Herzlinger

01 Dec 2001
News

A Close-Up Look at the Men behind the Empire

tools and techniques of which their contemporaries were only vaguely aware to serve markets which, in some instances, they had to create." In a recent interview, Tedlow described Giants of Enterprise as a labor of love. "I have been... View Details

Keywords: Publishing Industries (except Internet); Information; Corporate, Subsidiary, and Regional Managing Offices; Management

Web

Working with City Leadership to Leverage Technology | Social Enterprise | Harvard Business School

responsibilities was to work with HBS Community Partners, HBS alumni who conduct pro-bono consulting work, to develop a marketing strategy for San Jose’s innovation efforts. “If we can tell the innovation story more effectively,” he says,... View Details

17 Dec 2001
Research & Ideas

Enterprising Women

discussing women's leadership. "Initially, we thought our market was individuals," she said. Eventually, with the help of business sponsors, they developed a new business model targeted at educational institutions and large... View Details

Keywords: by Julia Hanna

01 Mar 2018
News

Democratizing Data to Favor Farmers

cattle ranching. To learn the value of his crop, a farmer could turn on the radio for regular market updates from commodity exchanges. But prices of the seeds and chemical fertilizer used to grow those crops were not listed anywhere; a... View Details

Keywords: Sasha Issenberg

01 Dec 2011
News

Reimagining the MBA

all the teaching materials for the course. The leadership intelligence module, FIELD 1, is defined by small-group exercises that help students make the transition from being outstanding individual performers to performing as leaders... View Details

Keywords: Roger Thompson; FIELD program; Colleges, Universities, and Professional Schools; Educational Services

29 Jun 2007
First Look

First Look: June 29, 2007

http://www.hbs.edu/research/pdf/07-103.pdf Cases & Course MaterialsBancaja: Developing Customer Intelligence (A) Harvard Business School Case 107-055 In 1996, CEO Fernando Garcia Checa wanted to make customer analytics a part of... View Details

Keywords: Martha Lagace

10 Mar 2021
News

Vision: A Unicorn Evolves

company. “There’s a large, addressable market for sales engagement software that modernizes the workflow of customer-facing reps,” she says. “And with intelligent data in our solution, you have the potential... View Details

Keywords: April White; entrepreneurship; technology; startups; leadership

18 Oct 2011
First Look

First Look: October 18

characteristics of the waste-to-energy operation, the market characteristics for waste disposal and energy, and the mechanisms regulators use to encourage production of renewable energy, we determine the profit-maximizing operating... View Details

Keywords: Sean Silverthorne

05 Feb 2019
First Look

New Research and Ideas, February 5, 2019

accumulated $74 billion in debt and beginning in 2014, the island had withheld debt payments despite the commonwealth’s constitutional guarantee of its general obligation bonds. In turn, the island found itself effectively excluded from capital View Details