Generics - Publications - Faculty & Research

December 1982
Case

June 1982
Case

General Electric Co.: Quality of Earnings Analysis

June 1992
Supplement

General Electric: Jack Welch's Second Wave (B)

In the annual report, Welch indicates a new priority for the company--developing a cadre of managers who can lead GE in implementing its strategy in a new organizational context. The question facing Welch is whether his bold new human resource vision is realistic and... View Details

Keywords: Human Resources; Leadership; Growth and Development Strategy; Organizational Design; Competitive Strategy

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September 1990
Case

Roger Smith, General Motors, and Ross Perot

By: Joseph L. Badaracco Jr.

Keywords: Auto Industry

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April 1986
Teaching Note

General Telephone of the Northwest, Teaching Note

By: Richard H.K. Vietor

Citation

14 Apr 2012
News

Greatest Generation is passing local leadership torch

May 2024
Article

The Health Risks of Generative AI-Based Wellness Apps

By: Julian De Freitas and G. Cohen

Artifcial intelligence (AI)-enabled chatbots are increasingly being used to help people manage their mental health. Chatbots for mental health and particularly ‘wellness’ applications currently exist in a regulatory ‘gray area’. Indeed, most generative AI-powered... View Details

Keywords: AI and Machine Learning; Well-being; Governing Rules, Regulations, and Reforms; Applications and Software

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February 2008 (Revised May 2009)
Supplement

Avaya (D): Early Results of the Demand Generation Initiative

Avaya's top management wants to improve demand generation. This requires an improvement in the relationship between Sales and Marketing. This case series (Avaya (A)-(D)) walks the student through each phase of this process. The (A) case begins with background on the... View Details

Keywords: Marketing; Cooperation; Sales

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2014
Article

Paying It Forward: Generalized Reciprocity and the Limits of Generosity

By: Kurt Gray, Adrian F. Ward and Michael I. Norton

When people are the victims of greed or recipients of generosity, their first impulse is often to pay back that behavior in kind. What happens when people cannot reciprocate, but instead have the chance to be cruel or kind to someone entirely different—to pay it... View Details

Keywords: Moral Sensibility; Behavior; Situation or Environment; Attitudes

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Research Summary

How can General Managers Contribute to IT Success?

US companies are currently spending approximately 5% of their revenue on information technology (IT) each year. Over half of this investment goes to IT intended to change business processes, either within a single enterprise or across several. Hovewer, 30-75% of... View Details

10 Apr 2015
News

General Electric looks to get out of the banking business

01 Jun 2025
News

Making Difficult Decisions: The General Manager’s Job

One of the most essential roles of the general manager is to be the person who can move an organization forward through the most tangled of circumstances, says Professor Amy Edmondson, “where there is uncertainty, different points of... View Details

Keywords: Jen Mcfarland Flint; Illustration by Peter Arkle; Educational Support Services; Educational Services

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General Management Doctoral Students - Faculty & Research

General Management Overview Faculty Curriculum Awards & Honors Doctoral Students There are no listings at this time. View Details

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1.2 General Statement of Conduct | MBA

1.2 General Statement of Conduct It is the expectation of HBS that all students, whether or not they are on campus or are currently enrolled as degree candidates, will behave in a mature and responsible manner. This expectation for mature... View Details

29 Oct 2015
News

Options to Promote Competitive Generics Markets in the United States

23 Feb 2015
News

Preserving a Musical Tradition; Inspiring Future Generations

soundtrack of Dominican life. The young musicians are all a part of the nonprofit iASO Bachata Academy, established by Ben de Menil (MBA 2006) in 2013 to preserve the country’s musical tradition and educate a new generation of Dominican... View Details

Keywords: April White; Arts, Sports, Language, Driving, and Other Schools; Educational Services

02 May 2005
What Do You Think?

Where is Consumer Generated Marketing Taking Us?

Summing Up Consumer generated marketing is a fact of life to which all of us will have to adapt. Adaptation means learning how to use CGM to provide one form of input in fashioning product and marketing decisions. Those are the messages... View Details

Keywords: by James Heskett

June 2025
Case

Larry Culp at General Electric: Rebuilding an American Icon

By: Nitin Nohria, Kayti Stanley, Ashka Stephen and Drew Goydan

As he takes over as CEO of the iconic industrial giant General Electric, Larry Culp faces a range of urgent issues as the company is delisted from the DJIA and is seen by many as heading towards bankruptcy. Culp steers GE through a series of carefully thought-out moves... View Details