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Show Results For
- All HBS Web
(2,641)
- People (3)
- News (613)
- Research (1,699)
- Events (9)
- Multimedia (16)
- Faculty Publications (739)
- May 2009
- Article
Customer-Based Valuation
By: Sunil Gupta
Customer lifetime value (CLV) has emerged as an important metric to manage and grow customers. Marketing scholars have written many books and articles on this topic. However, most of this research has focused on tactical marketing decisions. While this is important, it... View Details
Gupta, Sunil. "Customer-Based Valuation." Journal of Interactive Marketing 23, no. 2 (May 2009): 169–178.
- 28 Feb 2023
- Research & Ideas
Can Apprenticeships Work in the US? Employers Seeking New Talent Pipelines Take Note
correlated with different pathways to success,” says Fuller, who is also the co-director of HBS’ Managing the Future of Work project. Apprenticeships are rare outside the building trades in the US. Concerns abound that they pigeonhole... View Details
Keywords: by Michael Blanding
- January–February 2019
- Article
Corporate Purpose and Financial Performance
By: Claudine Gartenberg, Andrea Prat and George Serafeim
We construct a measure of corporate purpose within a sample of U.S. companies based on approximately 500,000 survey responses of worker perceptions about their employers. We find that this measure of purpose is not related to financial performance. However, high... View Details
Keywords: Corporate Purpose; Purpose; Employee Motivation; Belief Systems; Corporate Performance; Human Capital; Middle Management; Culture; Corporate Culture; Meaning; Mission and Purpose; Organizational Culture; Employees; Perception; Values and Beliefs; Performance Effectiveness
Gartenberg, Claudine, Andrea Prat, and George Serafeim. "Corporate Purpose and Financial Performance." Organization Science 30, no. 1 (January–February 2019): 1–18.
- 29 Oct 2018
- Working Paper Summaries
Public Sentiment and the Price of Corporate Sustainability
Keywords: by George Serafeim
- April 1993 (Revised July 1994)
- Case
MathSoft, Inc. (A)
MathSoft's VP of sales has doubled the size of the company's direct field sales force to support the launch of a new, high-end workstation software product priced at almost $9,000. However, sales of the new product are far below plan. At the same time, the VP of... View Details
Keywords: Information Technology; Corporate Entrepreneurship; Applications and Software; Communication Strategy; Salesforce Management; Marketing Channels; Advertising; Product Launch; Information Technology Industry; Industrial Products Industry; United States
Rangan, V. Kasturi. "MathSoft, Inc. (A)." Harvard Business School Case 593-094, April 1993. (Revised July 1994.)
- July 2022
- Case
Yinglan Tan: Scaling a Venture Capital Firm in Southeast Asia
By: Josh Lerner and Richard Zhu
Yinglan Tan considered the future of his young Singapore-based venture capital firm. On the one hand, the intuition that was behind the initial creation of Insignia in 2017 had been proven correct. The venture capital market in Southeast Asia had grown rapidly, driven... View Details
Keywords: E-commerce; Scalability; Globalized Markets and Industries; Venture Capital; International Finance; Growth and Development; Expansion
Lerner, Josh, and Richard Zhu. "Yinglan Tan: Scaling a Venture Capital Firm in Southeast Asia." Harvard Business School Case 823-025, July 2022.
- January 2011 (Revised April 2011)
- Case
CME Group
By: Forest L. Reinhardt and James Weber
The case describes CME Group, the world's largest commodities exchange, futures and options on futures contracts, history, regulation, and the strategic choices the company faced. CME Group was formed from the oldest and most well-known exchanges in the world. Traders... View Details
Keywords: Financial Crisis; Stocks; Goods and Commodities; Governing Rules, Regulations, and Reforms; Risk Management; Market Participation; Market Transactions; Financial Services Industry; United States
Reinhardt, Forest L., and James Weber. "CME Group." Harvard Business School Case 711-005, January 2011. (Revised April 2011.)
- April 1990 (Revised December 1995)
- Case
SouthPark IV
A young entrepreneur examines an 80,000 square foot office/warehouse building as a potential acquisition. The building is currently fully leased but all four leases will expire shortly. Due to changing market conditions, the protagonist has to look at current market... View Details
Keywords: Mergers and Acquisitions; Valuation; Property; Management Analysis, Tools, and Techniques; Leasing; Cash Flow; Real Estate Industry
Poorvu, William J. "SouthPark IV." Harvard Business School Case 390-181, April 1990. (Revised December 1995.)
- September 2024
- Case
Copenhagen Infrastructure Partners: Leading the Energy Transition
By: John Macomber and Maxwell Nii Laryea
A leading global infrastructure fund debates whether and when to become engaged in the electrolysis and distribution of hydrogen, as part of the hydrogen economy and the global transtion to a net zero energy world. The proposed billion dollar project consists of wind... View Details
- 25 Jun 2020
- Blog Post
Harvard Business School Class of 2021 Student Profiles
The Class of 2021 is facing a time unlike any other in human history. In these unprecedented times, we at HBS are so grateful that these students will lead us into a better future filled with possibility, inclusivity, innovation, and... View Details
- April 1986 (Revised June 1986)
- Case
J.C. Penney (B)
Penney's assistant treasurer was considering various capital markets issues to finance store modernizations. This case provides the financing terms available to Penney for domestic, current, and zero coupon debt. Eurodollar debt, and nondollar SFr and Yen issues hedged... View Details
Mason, Scott P. "J.C. Penney (B)." Harvard Business School Case 286-118, April 1986. (Revised June 1986.)
- 15 Oct 2012
- News
Retailers curb online shopping with in-store deals
- 12 Oct 1999
- Research & Ideas
It Came in the First Ships: Capitalism in America
long-term business histories of all other large countries, has been one of intense and incessant competition. Americans have persistently shown themselves willing to follow market forces with relatively little hesitation. In the early... View Details
Keywords: by Thomas K. McCraw
- October 2014 (Revised November 2016)
- Technical Note
Customer Lifetime Value (CLV) vs. Customer Lifetime Return on Investment (CLROI)
By: Elie Ofek
This note presents two related measures for assessing the financial value of a customer to the firm. The first is the well-known measure of Customer Lifetime Value, or CLV for short. The second, which has received much less attention, treats the acquisition of a... View Details
Keywords: Customer Lifetime Value; Return On Investment; Segmentation; Social Networks; Customer Relationship Management; Marketing Strategy; Investment Return; Social and Collaborative Networks; Social Media
Ofek, Elie. "Customer Lifetime Value (CLV) vs. Customer Lifetime Return on Investment (CLROI)." Harvard Business School Technical Note 515-049, October 2014. (Revised November 2016.)
- 05 Jul 2006
- Working Paper Summaries
Analyst Disagreement, Forecast Bias and Stock Returns
Capitalism at Risk
The spread of capitalism worldwide has made people wealthier than ever before and raised living standards to new heights. But capitalism’s future is far from assured. The global financial meltdown of 2008 came within a hair’s breadth of triggering another Great... View Details
- February 2024 (Revised February 2025)
- Case
Doing Business in Ho Chi Minh City, Vietnam
By: Karen G. Mills, Allison H. Mnookin, Leonard A. Schlesinger, Shu Lin, Julianne Bliss and Morgane Herculano
Le Thi Thu Thuy, Vice Chairwoman of Vingroup, the largest private conglomerate in Vietnam, and Global CEO of VinFast, Vingroup’s automotive subsidiary established in 2017, was contemplating VinFast’s future strategy. Domestically, the EV market in Vietnam was in its... View Details
Keywords: Growth and Development Strategy; Business Conglomerates; Global Strategy; Emerging Markets; Business Strategy; Infrastructure; Competition; Auto Industry; Viet Nam
Mills, Karen G., Allison H. Mnookin, Leonard A. Schlesinger, Shu Lin, Julianne Bliss, and Morgane Herculano. "Doing Business in Ho Chi Minh City, Vietnam." Harvard Business School Case 324-096, February 2024. (Revised February 2025.)
- 2003
- Article
Confirming Management Earnings Forecasts, Earnings Uncertainty, and Stock Returns
By: Michael B. Clement, Richard Frankel and Jeffrey Miller
In this study we examine the association among confirming management forecasts, stock prices, and analyst expectations. Confirming management forecasts are voluntary disclosures by management that corroborate existing market expectations about future earnings. This... View Details
Clement, Michael B., Richard Frankel, and Jeffrey Miller. "Confirming Management Earnings Forecasts, Earnings Uncertainty, and Stock Returns." Journal of Accounting Research 41, no. 4 (2003): 653–679.
- September 2024
- Supplement
Revenue Solutions, LLC (A)
By: Richard S. Ruback and Royce Yudkoff
Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
Abstract: Ari Wasserman and Nick esayian were both dissatisfied with their future prospects in their current careers. Wasserman,... View Details
Abstract: Ari Wasserman and Nick esayian were both dissatisfied with their future prospects in their current careers. Wasserman,... View Details
Ruback, Richard S., and Royce Yudkoff. "Revenue Solutions, LLC (A)." Harvard Business School Multimedia/Video Supplement 225-707, September 2024.