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  • All HBS Web  (2,956)
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  • June 2010
  • Supplement

Digital Link (B)

The Digital Link (A) and (B) cases present the struggles of a small public technology company to get and maintain analyst and investor attention during the "dot-com boom" of the 1990's. The case can be used in MBA or Executive Education classes. The (A) case takes... View Details
Keywords: Decisions; Privatization
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Shanthikumar, Devin M. "Digital Link (B)." Harvard Business School Supplement 110-094, June 2010.
  • 06 Aug 2019
  • News

The Magic That Makes Customer Experiences Stick

    Lindsay N. Hyde

    Lindsay is a Senior Lecturer at Harvard Business School in the Entrepreneurial Management unit. She teaches Avoiding Startup Failure, Launching Technology Ventures, and Startup Bootcamp. Lindsay also serves as the HBS Faculty co-chair of the View Details

    • Teaching

    Overview

    Through the Tuck School's MBA and executive education programs, VG offers cutting-edge ideas for people who are leading organizations and those who are preparing to do so. VG's stimulating, thought-provoking style has helped to make Tuck one of the top business schools... View Details
    • 29 Sep 2016
    • News

    On Pointe with Leslie John

    • 01 Mar 2012
    • News

    Harvard Business School Opens New Classroom At Taj Lands End, Mumbai

      Lauren H. Cohen

      Lauren Cohen is the L.E. Simmons Professor in the Finance & Entrepreneurial Management Units at Harvard Business School and a Research Associate at the National Bureau of Economic Research. He is an Editor of the Review of Financial... View Details

      Keywords: asset management; brokerage; financial services; federal government; investment banking industry; state government

        Monique Burns Thompson

        Monique Burns Thompson is an accomplished social entrepreneur who returns to HBS (class of 1993) and brings her twenty years of successful start-up and organizational leadership experience to her research and teaching at HBS.  She has led as a co-founder, President,... View Details

        • 17 Aug 2010
        • News

        Out of the Classroom and Into the Street

        • 13 Jun 2016
        • News

        Cos must focus on innovation and production

          Derek C. M. van Bever

          Derek van Bever is a Senior Lecturer in the General Management Unit of Harvard Business School. He teaches courses in both years of the MBA program (“Leadership and Corporate Accountability” in the first-year required curriculum and “Building and Sustaining a... View Details

          • February 2007
          • Tutorial

          Measuring Marketing Performance

          By: John A. Quelch
          In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details
          Keywords: Marketing Strategy; Corporate Strategy; Performance Evaluation
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          "Measuring Marketing Performance." Harvard Business School Tutorial 507-701, February 2007.

            Thomas R. Piper

            THOMAS R. PIPER, Baker Foundation Professor and Lawrence E. Fouraker Professor of Business Administration, Emeritus, is a faculty member in the Finance and Accounting Units at the Graduate School of Business Administration.  He has taught in the MBA Program, as well... View Details

            • 25 Sep 2012
            • News

            Tata Hall Topping Off Ceremony

              Willy C. Shih

              Willy Shih is the Robert and Jane Cizik Professor of Management Practice in Business Administration.  He is part of the Technology and Operations Management Unit, and he teaches in the MBA and Executive Education Programs.  His expertise is in manufacturing, product... View Details

              Keywords: aerospace; automotive; biotechnology; communications; computer; digital imaging; electrical equipment; electronics; entertainment; high technology; industrial goods; information technology industry; manufacturing; retailing; semiconductor
              • 30 Mar 2016
              • News

              Mastering a Facebook World

              • 12 Oct 2012
              • News

              Harvard University and Harvard Business School Receive $40 Million Donation from a Dr. James S. C. Chao and Family Foundation

                Andy Wu

                Andy Wu is the Arjun and Minoo Melwani Family Associate Professor of Business Administration in the Strategy Unit at Harvard Business School, where he teaches in the MBA and Executive Education programs. He researches, teaches, and advises managers... View Details

                Keywords: software; e-commerce industry; venture capital industry; biotechnology; video games
                • 21 May 2007
                • Research & Ideas

                Fixing the Marketing-CEO Disconnect

                In most companies, no one knows and understands your customers and their changing needs better than the marketing department. Certainly that knowledge should be routinely presented and understood by the chief executive and board of... View Details
                Keywords: by Sean Silverthorne
                • 24 Jan 2011
                • News

                Harvard Business School Introduces Program to Help Realize Opportunities in Emerging Markets

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