Publications

April 2000
Article

Is Group Affiliation Profitable in Emerging Markets? An Analysis of Diversified Indian Business Groups

By: Tarun Khanna and Krishna G. Palepu

Keywords: Groups and Teams; Profit; Emerging Markets; Theory; India

Web

Online Entrepreneurship & Innovation Courses | HBS Online

Entrepreneurship Essentials Launching Tech Ventures Entrepreneurial Marketing What Will You learn in an Innovation and Entrepreneurship Course?... View Details

Web

Entrepreneurship Outside the Valley - Course Catalog

minimum viable product, bootstrapping, and staged investment are critical to startups in these emerging ecosystems, one needs to adapt the lessons from mature markets like... View Details

March 1996
Case

Erox Corporation: Leverage Marketing

Erox Corp. is a biotechnology start-up that creates products containing synthetic human pheromones. It was founded in 1989, went public in 1993, and brought in a turnaround team in 1994. Sales ramped from $110,000 in 1993 to over $1 million in 1994, with prospects for... View Details

Keywords: Marketing Communications; Entrepreneurship; Biotechnology Industry

February 2019 (Revised October 2019)
Case

Extend Fertility: Conceiving the Market for Egg Preservation (A)

By: Debora L. Spar and Olivia Hull

In April 2003, entrepreneur and MBA student Christy Jones was planning a new venture to help women preserve their fertility. Her company, Extend Fertility, would commercialize a technique known as egg freezing, in which a woman’s eggs were extracted and stored at low... View Details

Keywords: Assisted Reproduction; Entrepreneur; Health And Wellness; Fertility; Infertility; Women's Health; Creating Markets; Egg Freezing; Fertility Clinic; Entrepreneurship; Strategy; Marketing Strategy

14 Jan 2019
News

Alumni-founded Car Maintenance App Yoshi Launches in 20th Market

October 2016 (Revised July 2017)
Case

The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship

By: Rohit Deshpande and Annelena Lobb

The Los Angeles Philharmonic Orchestra (LA Phil), under the leadership of Deborah Borda, had enjoyed great successes in the 2000s and 2010s, even as other U.S. orchestras faltered. The architecturally acclaimed Walt Disney Concert Hall had opened its doors. The... View Details

Keywords: Product Positioning; Arts; Music Entertainment; Growth and Development Strategy; Business Growth and Maturation; Cultural Entrepreneurship; Music Industry; Entertainment and Recreation Industry; Los Angeles

October 2001 (Revised February 2002)
Case

Nasdaq Japan: E-Merging Markets

By: Lynda M. Applegate and Kristin M. Kohler

Describes the design and launch of Nasdaq Japan. Addresses issues concerning the design of electronic markets, the impact of information technology on market structures and relationships, the launch of new ventures by established firms, and the cultural issues that... View Details

Keywords: Entrepreneurship; Financial Markets; Technological Innovation; Management; Industry Structures; Competitive Strategy; Information Technology; Internet and the Web; Financial Services Industry; Information Technology Industry; Japan

2017
Book

Global Marketing Management: A Casebook

By: John A. Quelch

During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details

Keywords: Marketing; Management; Globalization; Competitive Strategy

Web

Law, Management and Entrepreneurship - Course Catalog

HBS Course Catalog Law, Management and Entrepreneurship Course Number 1540 Senior Lecturer John Batter Fall; Q1Q2; 3.0 credits Exam Senior Lecturer John Batter Spring; Q3Q4; 3.0 credits Exam Career Focus: Every MBA should understand how... View Details

December 2010
Article

Changing Landscapes: The Construction of Meaning and Value in a New Market Category Modern Indian Art

By: Mukti Khaire and R. Daniel Wadhwani

Stable category meanings act as institutions that facilitate market exchange by providing bases for comparison and valuation. Yet little is known about meaning construction in new categories or how meaning translates into valuation criteria. We address this gap in a... View Details

Keywords: Change; Valuation; Auctions; Market Transactions; Arts; Agreements and Arrangements; Management Analysis, Tools, and Techniques; India

28 Feb 2014
News

Doing Business in Afghanistan

Keywords: terrorism; risk; entrepreneurship; Telecommunications; Telecommunications; Information

2023
Chapter

Market Design Under Weak Institutions

By: Benjamin N. Roth

As market designers begin to address economic inequality, we will necessarily also begin to engage marginalized populations who have so far not been served well by the markets in which they participate. We will need new market designs for participants who may not... View Details

Keywords: Market Design; Equality and Inequality; Trust; Emerging Markets

Read Now

May 2009 (Revised January 2011)
Case

HubSpot: Inbound Marketing and Web 2.0

By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod

This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial... View Details

Keywords: Customer Relationship Management; Entrepreneurship; Price; Growth and Development Strategy; Marketing Communications; Social and Collaborative Networks; Segmentation; Web

September 1995 (Revised October 1995)
Case

Transcape Systems: Creating a Market

Entrepreneurial companies must overcome substantial barriers to create markets for innovative products in industries reluctant to embrace change. Transcape Systems faces this callenge as it attempts to create a market for interactive multimedia software in the... View Details

Keywords: Market Entry and Exit; Applications and Software; Entrepreneurship; Business Startups; Product Marketing; Information Technology Industry; Entertainment and Recreation Industry; Health Industry

Web

Transforming Education through Social Entrepreneurship - Course Catalog

HBS Course Catalog Transforming Education through Social Entrepreneurship Course Number 1602 Senior Lecturer John Jong-Hyun Kim Fall; Q1Q2; 3.0 credits 28 Sessions Paper Career Focus This course is designed for students who are interested... View Details

2010
Other Unpublished Work

God, Government and Outsiders: The Influence of Religious Beliefs on Depositor Behavior in an Emerging Market.

By: Ayesha K. Khan and Tarun Khanna

This paper provides evidence that religious beliefs can have a significant impact on individual financial choices. Using proprietary panel data on the distribution of bank deposits across all commercial banks in Pakistan over a 33-month period, I find that Islamic... View Details

Keywords: Decision Choices and Conditions; Commercial Banking; Cross-Cultural and Cross-Border Issues; Consumer Behavior; Emerging Markets; Religion; Banking Industry; Pakistan

2013
Working Paper

Increased Speed Equals Increased Wait: The Impact of a Reduction in Emergency Department Ultrasound Order Processing Time

By: Jillian Berry Jaeker, Anita L. Tucker and Michael H. Lee

We exploit an exogenous process change at two emergency departments (EDs) within a health system to test the theory that increasing capacity in a discretionary work setting increases wait times due to additional services being provided to customers as a consequence of... View Details

Keywords: Technology; Demand and Consumers; Service Delivery; Health Care and Treatment; Business Processes; Health Industry