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  • 18 Mar 2009
  • Research & Ideas

Marketing After the Recession

out under-performing distributors, shed unprofitable or unreliable customers, deleted poor-selling products from your portfolio, and concentrated your marketing dollars on media and channels that you could prove delivered a strong return... View Details
Keywords: by John Quelch; Retail
  • 02 Mar 2015
  • Research & Ideas

‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat

ship-from-store (SFS), to increase their store productivity and expand their integrated presence across multiple retail channels (i.e. brick-and-mortar store, web, and mobile; also known as omnichannel retailing). The Scale Of The Threat... View Details
Keywords: Re: Rajiv Lal; Retail
  • August 2018
  • Case

MISHA: Modernizing the World of Shisha

By: William R. Kerr and Gamze Yucaoglu
The case opens in 2017 with two of the five co-founders of MISHA telling the company’s CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still... View Details
Keywords: Innovation And Management; Entrepreneurship; Private Sector; For-profit Firms; Business Strategy; Decision; Business Startups; Emerging Markets; Business Model; Marketing Strategy; Distribution Channels; Market Entry and Exit; Growth and Development Strategy; Competitive Advantage; Value Creation; Decision Choices and Conditions; Technology Industry; Qatar; United States
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  • 22 Mar 2016
  • First Look

March 22, 2016

institutions. It explores as well new efforts to understand the micro mechanisms and channels by which host countries can benefit from multinational activity, within and between firm productivity increases. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 20 Feb 2007
  • First Look

First Look: February 20, 2007

development strategy in 2006. Highlights the strengths and limitations of developing products for public sector organizations in markets created by legislation, as well as the opportunities and challenges of developing a product for mass View Details
Keywords: Martha Lagace
  • August 2000 (Revised February 2003)
  • Case

Borders Group, Inc.

By: Zeynep Ton and Ananth Raman
Describes Borders Group, a well-known retail chain, in late 1999 and its traditional strengths and rapid growth in the 1990s. By 1990, however, the company had fallen behind Amazon.com and Barnes & Noble in leveraging the Internet for book retailing, although it... View Details
Keywords: Supply Chain Management; Customer Value and Value Chain; Distribution Channels; Service Operations; Business Growth and Maturation; Economic Growth; Industry Growth; Growth and Development; Internet; Business Model; Order Taking and Fulfillment; Supply and Industry; Retail Industry; Publishing Industry
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  • 08 Jul 2025
  • Blog Post

In-Office, Remote, or Hybrid: Strategies for Success

Clarity and Connection Matter Clear, consistent communication is essential for remote team success. Without the ease of daily hallway chats, teams must be intentional about how and when they communicate. Set expectations around preferred View Details
  • 19 Jul 2016
  • First Look

July 19, 2016

this case: https://cb.hbsp.harvard.edu/cbmp/product/716426-PDF-ENG Harvard Business School Case 716-446 IC Group A/S IC Group owned several of Scandinavia's leading premium fashion brands. How should it respond to the decline of its primary wholesale View Details
Keywords: Sean Silverthorne
  • 15 May 2012
  • First Look

First Look: May 15

Distributed Innovation Author:Carliss Y. Baldwin Abstract Systems of distributed innovation-so-called business ecosystems-have become increasingly prevalent in many industries. These entities generally... View Details
Keywords: Carmen Nobel
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

diffused into the market. The debate was this: Did Microsoft win because its Internet Explorer was the technologically superior product to Netscape Navigator, or was Microsoft just more successful at the distribution end by convincing... View Details
Keywords: by Sara Grant; Computer; Consumer Products; Technology
  • 14 Oct 2008
  • Research & Ideas

Should You Bring Advertising Expertise In-House?

services to "make" internally as opposed to what it buys in the marketplace. A firm may integrate "forward" into the channels used to distribute its output to customers, or... View Details
Keywords: by Sarah Jane Gilbert; Advertising
  • 20 Mar 2007
  • First Look

First Look: March 20, 2007

firm-size distribution and de jure and de facto measures of international capital integration. We then explore causal channels through which foreign capital may encourage entrepreneurship. We find evidence... View Details
Keywords: Martha Lagace
  • December 2010
  • Case

Oral Rehydration Therapy

By: Nava Ashraf and Claire Qureshi
This case highlights the puzzlingly high rate of diarrhea-related child mortality in developing countries despite the existence of a simple, effective treatment: oral rehydration therapy (ORT). ORT treated extreme dehydration caused by diarrhea, which was a leading... View Details
Keywords: Health Care and Treatment; Innovation Strategy; Problems and Challenges; Developing Countries and Economies; Technological Innovation; Distribution Channels; Emerging Markets; Consumer Behavior; Performance Consistency; Performance Evaluation; Health Industry; Africa; Asia
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  • 06 Sep 2016
  • First Look

September 6, 2016

information aggregation treatments do not affect total equity investment when we make the investment environment more realistic than in prior experiments. Previously documented aggregation effects are not robust to changes in the risky asset’s return View Details
Keywords: Carmen Nobel
  • 21 Mar 2018
  • Blog Post

Telling Your Story: How to Create a Powerful Personal Digital Brand

blogs, videos, or podcasts), will need to set aside more time for content creation and distribution. Choose your channels – and leverage a "secret weapon"No one can cover every social media channel. For the business... View Details
  • 13 Mar 2018
  • First Look

March 13, 2018

fields. A sponsor is someone who advocates for a protégé, and in doing so, takes a stake in her success. We use a laboratory experiment to explore two channels through which sponsorship has been posited to increase advancement in a... View Details
Keywords: Sean Silverthorne
  • 24 Apr 2006
  • Research & Ideas

Managing Alignment as a Process

standard for workers in construction, farming, and other professions that require strenuous outdoor labor. SMI built a successful national sales base from its headquarters in Massachusetts by establishing channels with large department... View Details
Keywords: by Robert S. Kaplan & David P. Norton; Apparel & Accessories; Fashion; Consumer Products; Retail
  • 04 Dec 2000
  • What Do You Think?

Have We Overdone Deregulation and Privatization?

catch-22 situation for supporters. Antidotes were offered to offset the negative perceptions that have arisen from some efforts to deregulate industry. First, consultant Rebecca Lula suggested that a more balanced approach to deregulation at various levels in the View Details
Keywords: by James Heskett
  • Web

In-Office, Remote, or Hybrid: Strategies for Success - Recruiting

when they communicate. Set expectations around preferred channels and response times. Define team goals and check in regularly as priorities evolve. Use simple frameworks—like PPP: Progress, Plans, Problems —in weekly one-on-ones or team... View Details
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S.... View Details
Keywords: Martha Lagace