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Publications

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  • All HBS Web  (533)
    • News  (47)
    • Research  (454)
    • Events  (1)
  • Faculty Publications  (326)

Show Results For

  • All HBS Web  (533)
    • News  (47)
    • Research  (454)
    • Events  (1)
  • Faculty Publications  (326)
← Page 21 of 533 Results →
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

diffused into the market. The debate was this: Did Microsoft win because its Internet Explorer was the technologically superior product to Netscape Navigator, or was Microsoft just more successful at the distribution end by convincing... View Details
Keywords: by Sara Grant; Computer; Consumer Products; Technology
  • 15 May 2012
  • First Look

First Look: May 15

Distributed Innovation Author:Carliss Y. Baldwin Abstract Systems of distributed innovation-so-called business ecosystems-have become increasingly prevalent in many industries. These entities generally... View Details
Keywords: Carmen Nobel
  • 20 Feb 2013
  • News

Thanking Veterans Online

government agency that delivered benefits to veterans through offline channels required a DD 214—and an in-person visit—in order to prove their status and to claim benefits. "The current status quo is horribly unjust to veterans," said... View Details
Keywords: veterans; identity; Advertising, Public Relations, and Related Services; Professional Services; Retail Trade
  • 16 Feb 2004
  • Research & Ideas

Marketing Wine to the World

wholesale clubs, and the like. For instance, Robert Mondavi now sells 10 percent of its wine in unit terms through Costco. These changes in the retail and distribution channels present substantial challenges... View Details
Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage
  • 29 Sep 2009
  • First Look

First Look: September 29

Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel Authors:Dennis Campbell and Frances X. Frei Publication:Management Science (forthcoming) Abstract This paper... View Details
Keywords: Martha Lagace
  • 06 Jul 2015
  • News

Lights! Camera... Market!

snack his company produces from the potatoes grown on the very farm featured in the movie. While not a single package of Terra Chips graced the screen, the company’s behind-the-scenes financial, marketing, and distribution support of the... View Details
Keywords: Margie Kelley; Food Manufacturing; Manufacturing; Motion Picture and Sound Recording Industries; Information
  • Web

Past Projects | Social Enterprise | Harvard Business School

central planning tool for the project and guides the early development of the project. Research on financial distribution channels for Enterprise solutions to Poverty Spring 2014 | Focus: Financial Inclusion... View Details
  • 18 Mar 2009
  • Research & Ideas

Marketing After the Recession

out under-performing distributors, shed unprofitable or unreliable customers, deleted poor-selling products from your portfolio, and concentrated your marketing dollars on media and channels that you could prove delivered a strong return... View Details
Keywords: by John Quelch; Retail
  • August 2000 (Revised February 2003)
  • Case

Borders Group, Inc.

By: Zeynep Ton and Ananth Raman
Describes Borders Group, a well-known retail chain, in late 1999 and its traditional strengths and rapid growth in the 1990s. By 1990, however, the company had fallen behind Amazon.com and Barnes & Noble in leveraging the Internet for book retailing, although it... View Details
Keywords: Supply Chain Management; Customer Value and Value Chain; Distribution Channels; Service Operations; Business Growth and Maturation; Economic Growth; Industry Growth; Growth and Development; Internet; Business Model; Order Taking and Fulfillment; Supply and Industry; Retail Industry; Publishing Industry
Citation
Educators
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Ton, Zeynep, and Ananth Raman. "Borders Group, Inc." Harvard Business School Case 601-037, August 2000. (Revised February 2003.)
  • 23 Dec 2008
  • First Look

First Look: December 23, 2008

etc.) to implement the new strategy. Purchase the case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=109015 BMW's Project Switch (B): Importers vs. National Sales Companies Harvard Business School Supplement 509-024 BMW is faced... View Details
Keywords: Martha Lagace
  • 24 Apr 2007
  • First Look

First Look: April 24, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=307070 Nike Inc.: Heading Toward 2010 Harvard Business School Case 207-105 This is a short case (2 pages), which can be distributed and discussed in class as an update through... View Details
Keywords: Sean Silverthorne
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

Direct Channels Authors:Jill Avery, Thomas J. Steenburgh, John A. Deighton, and Mary Caravella Abstract We assess the effects of opening physical retail stores on direct-to-consumer channel sales. Our data... View Details
Keywords: Martha Lagace
  • 04 Oct 2016
  • First Look

October 4, 2016

innovation qualities, and firm size affects innovation incentives. This framework allows us to analyze how different types of innovation contribute to economic growth and how the firm size distribution can have important consequences for... View Details
  • 23 Aug 2004
  • Research & Ideas

Strategy for Small Fish

The art of business today seems to be the ability to influence resources your company doesn't own—resources such as the production scheduling of manufacturing partners, the packaging requirements of distribution partners, and the... View Details
Keywords: by Marco Iansiti & Roy Levien
  • 21 Mar 2018
  • Blog Post

Telling Your Story: How to Create a Powerful Personal Digital Brand

blogs, videos, or podcasts), will need to set aside more time for content creation and distribution. Choose your channels – and leverage a "secret weapon"No one can cover every social media channel. For the business... View Details
  • 08 Jul 2025
  • Blog Post

In-Office, Remote, or Hybrid: Strategies for Success

Clarity and Connection Matter Clear, consistent communication is essential for remote team success. Without the ease of daily hallway chats, teams must be intentional about how and when they communicate. Set expectations around preferred View Details
  • 24 Apr 2006
  • Research & Ideas

Managing Alignment as a Process

standard for workers in construction, farming, and other professions that require strenuous outdoor labor. SMI built a successful national sales base from its headquarters in Massachusetts by establishing channels with large department... View Details
Keywords: by Robert S. Kaplan & David P. Norton; Apparel & Accessories; Fashion; Consumer Products; Retail
  • December 2010
  • Case

Oral Rehydration Therapy

By: Nava Ashraf and Claire Qureshi
This case highlights the puzzlingly high rate of diarrhea-related child mortality in developing countries despite the existence of a simple, effective treatment: oral rehydration therapy (ORT). ORT treated extreme dehydration caused by diarrhea, which was a leading... View Details
Keywords: Health Care and Treatment; Innovation Strategy; Problems and Challenges; Developing Countries and Economies; Technological Innovation; Distribution Channels; Emerging Markets; Consumer Behavior; Performance Consistency; Performance Evaluation; Health Industry; Africa; Asia
Citation
Educators
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Related
Ashraf, Nava, and Claire Qureshi. "Oral Rehydration Therapy." Harvard Business School Case 911-035, December 2010. (Request a courtesy copy.)
  • 02 Mar 2015
  • Research & Ideas

‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat

ship-from-store (SFS), to increase their store productivity and expand their integrated presence across multiple retail channels (i.e. brick-and-mortar store, web, and mobile; also known as omnichannel retailing). The Scale Of The Threat... View Details
Keywords: Re: Rajiv Lal; Retail
  • 22 Mar 2016
  • First Look

March 22, 2016

institutions. It explores as well new efforts to understand the micro mechanisms and channels by which host countries can benefit from multinational activity, within and between firm productivity increases. Publisher's link:... View Details
Keywords: Sean Silverthorne
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