Publications

Over a billion people use social platforms on the Internet, making them the most frequently visited category of sites. Some platforms, such as eHarmony, MeetUp, and Twitter, allow us to connect to strangers. eHarmony alone is estimated to account for one in six new... View Details

25 Apr 2023
Op-Ed

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

information technology to directly match consumer demand to dispersed production by a collection of factories in China. This method of reaching customers should inspire any business that provides products or services that come from many... View Details

Keywords: by John Deighton; Fashion; Retail; Consumer Products

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Curriculum - MBA

can be configured and lead, and how the results are managed. These elements include economic and technological principles underlying digital transformation, identifying and integrating diverse user needs, organizing and leading product... View Details

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Great American Business Leaders of the 20th Century - Leadership

Company, 1901–1922 Henry Crown Material Service Corporation, 1921–1941 Richard J. Cullen International Paper Company, 1936–1948 John W. Culligan American Home Products, 1981–1986 Joseph S. Cullinan Texaco, 1902–1913 Joseph F. Cullman III... View Details

February 2022
Case

NFX Capital and Moov Technologies

By: Scott Duke Kominers and Nicole Tempest Keller

In July 2019, James Currier, a general partner at San Francisco-based NFX Ventures, was considering a seed stage investment of $1.5 million in Moov Technologies, a B2B marketplace for used industrial equipment. NFX was a venture capital firm focused on seed-stage... View Details

Keywords: Venture Capital; Network Effects; Marketplace Matching; Digital Platforms; Market Design; Applications and Software; Financial Services Industry; Financial Services Industry; San Francisco

19 May 2015
First Look

First Look: May 19

retained its talent; and how Chinese private enterprise can go global. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/415050-PDF-ENG Harvard Business School Case 515-032 American Well: The DTC Decision In late 2013, telehealth company American Well, which... View Details

Keywords: Sean Silverthorne

January 2020
Case

Ninja: Which Platform Wins Esports' Biggest Star?

By: Anita Elberse and Michal T. Leszczynski

It is July 2019, and the business of esports and gaming is booming. Tyler Blevins—better known as Ninja—has risen to stardom playing the immensely popular shooter game Fortnite. He has become the most followed streamer in the world and, helped by his management company... View Details

Keywords: Esports; Platforms; Superstar; Games, Gaming, and Gambling; Internet and the Web; Personal Development and Career; Decision Making; Digital Platforms; Video Game Industry; Technology Industry

February 2019 (Revised August 2019)
Case

Maccabitech: The Promise of Israel's Healthcare Data

By: Scott Duke Kominers and Carin-Isabel Knoop

Dr. Varda Shalev bridges technology and medicine through Maccabitech, a "research and innovation wing" of Israel's Maccabi Healthcare Services (MHS) that partners with research institutions, pharmaceutical companies, and startups. Shalev hopes to scale Maccabitech's... View Details

Keywords: Big Data; Healthcare; Analytics and Data Science; Digital Platforms; Health Care and Treatment; Innovation and Invention; Research; Entrepreneurship; Risk Management; Israel

March 2017 (Revised February 2020)
Case

Corey Thomas and the IPO

By: Steven Rogers and Derrick Collins

Corey Thomas, the African American CEO of the company Rapid7, must decide if it is the right time to take the 15-year-old company public, as it stood poised to capitalize on what appeared to be the next frontier for digital technology markets—cybersecurity. In spite of... View Details

Keywords: Business Finance; Capital Markets; Private Equity; Internet and the Web; Initial Public Offering; Decision Making; Financial Services Industry; Financial Services Industry; Financial Services Industry; United States

2016
Working Paper

The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence

By: Shane Greenstein

The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft's Encarta in 1993 led to sharp declines in the sales of books, which led to the distressed sale... View Details

Keywords: Market Entry and Exit; Service Operations; Emerging Markets; Applications and Software; Books; Information Technology Industry; Information Industry

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Lifelong Learning - Alumni

2024 HBS Alumni Bulletin Leading Businesses in a Web3 World How will the next generation of the internet empower users, disrupt industries, and enable ownership of digital assets? 377 01 Mar 2024 HBS Alumni Bulletin On the Radar An early... View Details

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Help - Alumni

Help Account Information 20ms Frequently Asked Questions HBS Account & Login HarvardKey Login HBS Email Two-step verification (Duo) Spam Email & Phishing Profile Updates & Subscriptions LinkedIn Alumni Directory Directory Mapping Alumni Messaging View Details

26 Apr 2023
In Practice

Is AI Coming for Your Job?

Tsedal Neeley: Companies and workers should focus on upskilling Historically, technological revolutions have created more jobs than they have destroyed. The real concern that people should have is about whether they will be replaced by those who have a View Details

Keywords: by Kristen Senz; Technology

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Technology & Operations Management - Faculty & Research

war in Ukraine and evaluates strategic options for sustaining and expanding its market position, including enhancing trading capabilities, investing in brand development, and digitalizing sales channels. About the Unit As the world of... View Details

25 Sep 2006
Research & Ideas

How Software Platforms Revolutionize Business

the promise to significantly change how we buy and pay for goods and service in the future. Could you elaborate on this? What impact do software platforms have for the consumer on the street? A: Software platforms are universal in nature... View Details

Keywords: by Sean Silverthorne; Web Services; Web Services

November 2014
Case

Taryn Rose Launches Dresr: Street Marketing a Luxury Brand

By: Lena G. Goldberg, Marcel Saucet and Christine Snively

Serial entrepreneur and shoe designer Taryn Rose, M.D., prepared to launch a new e-commerce platform, Dresr, which would connect shoppers with tastemakers online. Dresr would bring the service element found in brick and mortar luxury stores into the online shopping... View Details

Keywords: E-commerce; Online Platforms; Online Marketing; Footwear; Legal Aspects Of Business; Street Marketing; Entrepreneurship; Internet and the Web; Luxury; Marketing Strategy; Digital Platforms; Legal Liability; Fashion Industry; Technology Industry

12 Sep 2023
Book

Successful, But Still Feel Empty? A Happiness Scholar and Oprah Have Advice for You

Schedule your downtime and leisure just as you would work. Set goals that focus on service to others and earned success. Take your vacations. Invest more in family, friendships, and faith Many work-addicted strivers toil for external... View Details

Keywords: by Avery Forman

19 Oct 2009
Research & Ideas

Why Are Web Sites So Confusing?

was offering a perfect information service (i.e. one that enabled consumers to find what they want most quickly and efficiently), it would be losing valuable potential revenues. Hence the incentive to attract users with products that they... View Details

Keywords: by Andrei Hagiu & Bruno Jullien

November 2000
Case

Geocast Network Systems, Inc.

By: Thomas R. Eisenmann, Christina L. Darwall and Elizabeth Kind

Geocast, a venture-backed start-up, had developed innovative technology for "datacasting" broadband information and entertainment content to an external hard drive, where it was cached for later retrieval by a Web-enabled PC. By using terrestrial TV, direct broadcast... View Details

Keywords: Business Model; Customer Value and Value Chain; Entrepreneurship; Venture Capital; Information Management; Technological Innovation; Marketing Channels; Corporate Strategy; Web Services Industry; Web Services Industry