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Show Results For
- All HBS Web
(4,301)
- People (7)
- News (1,016)
- Research (2,188)
- Events (55)
- Multimedia (95)
- Faculty Publications (1,729)
- 07 May 2020
- HBS Conference
Digital Initiative Discussion & Symposium (DIDS)
- 03 Nov 2019
- HBS Conference
Business and Policy Perspectives on Digital
- 01 Sep 2020
- Working Paper Summaries
Transaction Cost Economics in the Digital Economy: A Research Agenda
- 27 Feb 2019
- News
Privacy in the Digital Age: An Interview with Leslie John
- 25 Aug 2003
- Research & Ideas
Should You Sell Your Digital Privacy?
regulatory approach? Isn't the telemarketing hotline working? Deighton: Regulation solution routinely disappoints. Rules lag behind the cunning of those who want to exploit the limitations of the rules, particularly in the nimble digital... View Details
Prof. Thales Teixeira returns to Cannes to speak about Digital Disruption
In recent years, a new wave of digital disruption has been taking over the Internet. It is characterised by business models focusing on the separation of consumption activities that traditionally went together such as content and advertising, or browsing and purchasing... View Details
- March 2022 (Revised March 2022)
- Module Note
Managing Customers in the Digital Era
By: Eva Ascarza
The last two decades have witnessed incredible technological advances that have transformed the ways customers connect with each other and enabled firms to track customers in multiple ways through various channels to personalize (and automize) their offerings at... View Details
Keywords: Customer Relationship Management; Customer Focus and Relationships; Technological Innovation
Ascarza, Eva. "Managing Customers in the Digital Era." Harvard Business School Module Note 522-066, March 2022. (Revised March 2022.)
- June 2014 (Revised November 2014)
- Case
Bitcoin: The Future of Digital Payments?
By: Andrei Hagiu and Nathan Beach
Hagiu, Andrei, and Nathan Beach. "Bitcoin: The Future of Digital Payments?" Harvard Business School Case 714-519, June 2014. (Revised November 2014.)
- March 2010
- Class Lecture
New Media and Digital Marketing (FSS)
By: Sunil Gupta
Gupta, Sunil. "New Media and Digital Marketing (FSS)." Harvard Business School Class Lecture 510-717, March 2010.
- March 1990 (Revised July 1991)
- Case
Digital Equipment Corp.: Complex Order Management
Describes the proposed creation of a low end 3000 configuration workstation using Digital's competitive advantage of offering a la carte configuration capability and ability to build different options for customers. Disadvantages of this 3000 configuration workstation... View Details
Keywords: Customer Focus and Relationships; Cost; Management Practices and Processes; Distribution; Competitive Advantage
Hammond, Janice H. "Digital Equipment Corp.: Complex Order Management." Harvard Business School Case 690-081, March 1990. (Revised July 1991.)
- 31 Mar 2015
- News
How to Launch Your Digital Platform
- 03 Jul 2008
- News
Digital revolution is now transforming education
- 08 Jul 2022
- News
Work-From-Home Trend Enters Digital Nomad Land
- 01 Mar 2014
- News
The New Venture Competition's Digital Democracy
The annual alumni New Venture Competition (NVC) is giving the power to the people. As in past years, the HBS regional alumni clubs held local qualifying rounds, producing a dozen or more NVC finalists. But instead of traveling to Boston to make their case in front of a... View Details
Keywords: New Venture Competition
- March 2010 (Revised June 2019)
- Case
Major League Baseball Advanced Media: America's Pastime Goes Digital
By: Anita Elberse and Brett Laffel
In January 2010, Bob Bowman, chief executive officer of Major League Baseball Advanced Media -- MLB's digital arm -- is facing a number of decisions related to its 'app' for Apple's new iPad. What are the best name, price, and set of features for MLBAM's iPad app? The... View Details
Keywords: Business Model; Marketing Strategy; Distribution Channels; Mobile and Wireless Technology; Internet and the Web; Sports Industry
Elberse, Anita, and Brett Laffel. "Major League Baseball Advanced Media: America's Pastime Goes Digital." Harvard Business School Case 510-092, March 2010. (Revised June 2019.)
- 2021
- Chapter
Digital Transformation and the Salesforce: Observations, Warnings, and Recommendations
Sales is a crucial test for organizational change, including productive use (or not) of new technologies. Changes in selling always have wider organizational implications, because so many other decisions and resource commitments in firms depend upon demand forecasts... View Details
Keywords: Sales; Salesforce Management; Organizational Change and Adaptation; Digital Transformation
Cespedes, Frank V. "Digital Transformation and the Salesforce: Observations, Warnings, and Recommendations." In Managing Digital Transformation: Understanding the Strategic Process, edited by Andreas Hinterhuber, Tiziano Vescovi, and Francesca Checchinato. Routledge, 2021.
- December 2024
- Case
Enerjisa Üretim: The Digital Era of Electricity Generation
By: Prithwiraj Choudhury and Sadika El Hariri
Launched in 2017, Enerjisa Üretim was one of Türkiye’s largest private sector electricity companies. In its early days, the company faced some financial and operational troubles. When İhsan Erbil Bayçöl, the current CEO of Enerjisa Üretim, joined the business in 2018,... View Details
Keywords: Turkey
Choudhury, Prithwiraj, and Sadika El Hariri. "Enerjisa Üretim: The Digital Era of Electricity Generation." Harvard Business School Case 625-022, December 2024.
- March 2020
- Case
Thingtesting: Launching a Brand Discovery and Testing Digital Community
By: Ayelet Israeli and Jill Avery
Thingtesting, a brand discovery and testing digital community devoted to uncovering and exploring direct-to-consumer brands, had just received seed funding and was contemplating a second year of growth. The new year brought many challenges, as founder Jenny Gyllander... View Details
Keywords: Influencer Marketing; Monetization; Female Ceo; Female Entrepreneur; Female Protagonist; Influencers; Influencer; Direct-to-consumer; Marketing; Brands and Branding; Marketing Strategy; Venture Capital; Entrepreneurship; Marketing Communications; Consumer Products Industry; Financial Services Industry; Advertising Industry; London; United Kingdom; United States; Europe; North America
Israeli, Ayelet, and Jill Avery. "Thingtesting: Launching a Brand Discovery and Testing Digital Community." Harvard Business School Case 520-086, March 2020.