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- 11 Feb 2015
- Research & Ideas
Politicians Benefited From Using Toxic Loans
Talk of the recent financial crisis often falls into a simplistic narrative of villainous banks, marketing toxic financial products to innocent customers who did not understand their risks. Among the storied victims are municipal... View Details
- 10 Nov 2014
- HBS Case
How Restaurants in Lima and Copenhagen Became Best in the World
Great chefs, like great artists, go far beyond their materials (in this case, food) to provoke an experience that fulfills their creative vision. Unlike artists, however, they are running a business that requires putting diners in the... View Details
- 02 Feb 2004
- Research & Ideas
Where Does Apple Go From Here?
creative talent and computers to build their products. They're not selling computers and software to large numbers of people. Today Pixar sells a single product to a single company, and there is no... View Details
Keywords: by Sean Silverthorne
- 04 Jul 2005
- Research & Ideas
Should You Outsource Your Marketing?
turning to marketing partners. Harvard Business School professors Gail J. McGovern and John Quelch documented the trend in an article in the March issue of Harvard Business Review. One reason behind the move? While company marketing departments have plenty of talented... View Details
Keywords: by Poping Lin
- 13 Jan 2009
- First Look
First Look: January 13, 2009
most productive sites prefer to pay CPC, while advertisers with lower quality sites prefer to pay CPA—a result that may be viewed as counterintuitive since low quality sites cannot proudly tout their conversion rates. This result holds... View Details
Keywords: Martha Lagace
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
Gravity, the space thriller released last week, features two of Hollywood's brightest stars: George Clooney and Sandra Bullock. It rocketed to an October record $55 million gross in its opening week, well on its way to returning a profit on its $100 million View Details
- 01 May 2009
- What Do You Think?
Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?
(centered) around rapid iteration and customer insight." One way to address the challenge, according to Jeffrey Vetter, is to "separate out forward thinking groups from the day to day business." Dave Schnedler suggested hiring the best View Details
Keywords: by Jim Heskett
- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
days, because consumers' demand for information about goods and services tends to be inelastic. As the model illustrates, additional forces drive industry change as well. Alternatives to advertising, known as substitutes in Porter's framework, include options like... View Details
- 17 Jul 2012
- First Look
First Look: July 17
PublicationsPerspectives on the Social Psychology of Creativity Authors:Teresa M. Amabile and Julianna Pillemer Publication:Journal of Creative Behavior 46, no. 1 (2012) Abstract Scholars began serious... View Details
Keywords: Sean Silverthorne
- 30 Oct 2007
- First Look
First Look: October 30, 2007
pre-specified limit. Mr. Sattaiah, managing director of the BASIX's bank, considers a revised insurance policy for the coming season, weighing the costs and potential risks of expanding the product against the potential benefits. Purchase... View Details
Keywords: Sean Silverthorne
- 06 Mar 2013
- What Do You Think?
Who Should Manage Our Work Time?
management to the wrong kinds of tasks. As he put it, " in places where creative solutions are needed time management or micro management is a difficult concept to grasp." Francis Wade said that "Our research reveals that... View Details
Keywords: by James Heskett
- 21 Jun 2004
- Research & Ideas
Racial Diversity Pays Off
the benefit of racial diversity alone, done right, pays off not just in a better company, but a more productive one. In new research that focuses specifically on racial diversity, Ely said they found measurable performance benefits when... View Details
Keywords: by Martha Lagace
- 26 Sep 2017
- First Look
First Look at New Research and Ideas, September 26, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=52652 In Pursuit of Everyday Creativity By: Amabile, Teresa M. Abstract—Creativity researchers have long paid careful attention to individual creativity, beginning with studies of well-known... View Details
Keywords: Sean Silverthorne
- 19 Dec 2017
- First Look
New Research and Ideas, December 19, 2017
trials. As a result, this could change the types of products that can be profitably brought to market. To better understand the landscape of precision medicines, we use a comprehensive database of over 130,000 global clinical trials over... View Details
Keywords: Carmen Nobel
- 13 Mar 2012
- First Look
First Look: March 13
Mukti Khaire and Eleanor KenyonHarvard Business School Case 812-051 The Sundance case raises the question of how markets for innovative cultural products can be created and what the role of intermediaries in View Details
Keywords: Sean Silverthorne
- 03 Nov 2003
- Research & Ideas
Making Money Making Movies
strategic issues for motion picture industry executives have been addressed in academic research, and where new research is most needed. Finally, I have started a project on portfolio management in creative industries, which I hope will... View Details
- 14 Oct 2014
- First Look
First Look: October 14
are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of multinational firms in comparison to the agglomeration of domestic firms? Using a unique worldwide plant-level... View Details
Keywords: Sean Silverthorne
- 07 Dec 1999
- Research & Ideas
Henry Heinz and Brand Creation in the Late Nineteenth Century
working to expand a fledgling business operating in a new, as yet largely undefined, market. Heinz and Noble believed that they had no time to lose. To make the most of the opportunity they saw before them, they would have to use their limited financial resources and... View Details
Keywords: by Nancy F. Koehn
- 02 Jan 2008
- Research & Ideas
Most Popular Stories 2007
accelerate this transition, as professor and program chair Benjamin C. Esty explains. What's to Be Done About Performance Reviews? What can we do to make performance reviews more productive and less distasteful? Should their objectives be... View Details
Keywords: by Sean Silverthorne
- 22 Feb 2000
- Research & Ideas
The Mind of the Market: Extending the Frontiers of Marketing Thought
type of ketchup or laundry detergent they prefer, a ZMET interview at the Mind of the Market lab of HBS offers a far more creative approach. Typically, the ZMET interview combines elements of neuroscience, art, linguistics and... View Details
Keywords: by Martha Lagace