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(1,457)
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- Faculty Publications (145)
- July 2023
- Case
Crocs: Using Community-Centric Marketing to Make Ugly Iconic
By: Ayelet Israeli and Anne V. Wilson
In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs... View Details
- September 2021 (Revised March 2024)
- Case
Tesla in 2023: 'Electrified' Competition
By: Eric Van den Steen, Ramon Casadesus-Masanell and Karen Elterman
Over its 17 years in existence, Tesla had redefined people’s view of electric cars, and in 2020, the company saw its stock rise by more than 700% to became the most valuable carmaker in the world. In December 2020, Tesla celebrated its fifth consecutive quarter of... View Details
Keywords: Barrier To Entry; Competitive Advantage; Innovation; Tesla; Automotive Industry; Sustainable Competitive Advantage; Values; Vision; Learning By Doing; Economies Of Scale; Electric Vehicle; Scenario Planning; Batteries; Competitive Strategy; Product Positioning; Profit; Competition; Industry Growth; Auto Industry
- 21 Oct 2016
- News
The Type of Purpose That Makes Companies More Profitable
Hedgehogs and Foxes: Character, Leadership, and Command in Organizations
In this compelling look at charismatic leaders and their leadership styles, Abraham Zaleznik asserts that leaders are either... View Details- 14 May 2020
- Blog Post
A PRIDE Farewell
When we assumed our PRIDE co-president roles in the Spring of 2019, we could not have imagined the state of the world into which we would graduate. We imagined the halls of Aldrich bustling until the very last cold call, families gathering on Baker Lawn to View Details
- 21 Jul 2015
- Blog Post
3 Things Women Need to Know About Business School
In 2013, HBS celebrated 50 years of women in the MBA program. Eight women joined the Class of 1965 – and this year 383 women from the Class of 2015 walked across the stage to collect their diplomas. So what is it like to be a woman in... View Details
- 2024
- Working Paper
Moral Incoherence During Category Emergence: The Contentious Case of Connected Toys
By: Ryann Noe
Through a longitudinal study of the emergence of connected toys – physical toys that interact with
digital devices – I build theory about moral incoherence: when competing views about the moral
worth of a category persist over time. During the course of their... View Details
- September 2009 (Revised November 2010)
- Case
Marquee: The Business of Nightlife
By: Anita Elberse, Ryan Barlow and Sheldon Wong
In December 2008, nightlife impresario Noah Tepperberg celebrated the fifth anniversary of his New York City nightclub Marquee. While most clubs are over within their first one-and-a-half years, Tepperberg has succeeded in keeping Marquee one of NYC's hottest clubs for... View Details
- February 2009 (Revised November 2010)
- Case
Marquee: The Business of Nightlife
By: Anita Elberse, Ryan Barlow and Sheldon Wong
In December 2008, nightlife impresario Noah Tepperberg is celebrating the fifth anniversary of his New York City nightclub Marquee. While most clubs are over within their first one-and-a-half years, Tepperberg has succeeded in keeping Marquee one of NYC's hottest clubs... View Details
- 02 Jun 2021
- News
Four Tips To Help Create A Culture Of Authentic Appreciation At Work
- August 2018
- Article
An Introduction to the Competition Law and Economics of 'Free'
By: Benjamin Edelman and Damien Geradin
Many of the largest and most successful businesses today rely on providing services at no charge to at least a portion of their users. For consumers, it is easy to celebrate free service. At least in the short term, free services are often high quality, and users find... View Details
- 2008
- Book
Hedgehogs and Foxes: Character, Leadership, and Command in Organizations
By: Abraham Zaleznik
In this compelling look at charismatic leaders and their leadership styles, Abraham Zaleznik asserts that leaders are either "hedgehogs," who view leadership as a single-minded track driven by unwavering rules, or "foxes," who assess and re-evaluate their... View Details
- 06 Oct 2016
- News
The Munich Oktoberfest: From Local Tradition to Global Capitalism
- 29 Sep 2016
- Video
Oktoberfest: Making Money Off of Tradition
- 12 Apr 2022
- Video
Cash House Honors a Prolific Teacher, Author, and Scholar
- Other Article
Leadership, Innovation, and Strategic Change: A Conversation with Michael Tushman
By: Michael L. Tushman, Sorah Seong, Yeongsu Kim and Gabriel Szulanski
Continuing the emerging tradition of the Knowledge and Innovation (K&I) Interest Group at the Strategic Management Society (SMS) Conference to interview foundational scholars in strategic management, we invited Professor Michael Tushman from Harvard Business School... View Details
- 16 Nov 2020
- News