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  • 25 Feb 2017
  • Blog Post

3 Reasons I Chose to Attend HBS

and diversity of experiences of its students and faculty. The case method – When I was applying to business schools, I reviewed all of the formal performance evaluations that I had received while working as... View Details
  • October 1990 (Revised July 1991)
  • Case

Zenith: Marketing Research for High Definition Television (HDTV)

Managers at Zenith must decide what marketing research, if any, needs to be done now in order to assess market potential and consumer preference for a technological innovation, high definition television (HDTV) that is yet to be introduced. The case describes various... View Details
Keywords: Technological Innovation; Research; Marketing; Television Entertainment; Electronics Industry
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  • 12 Feb 2013
  • First Look

First Look: Feb. 12

study the dynamics of multi-round position auctions, considering both the case of exogenous click-through rates and the case in which click-through rates are determined by an endogenous consumer search... View Details
Keywords: Sean Silverthorne
  • 21 Dec 2016
  • Blog Post

The Best Little Secret of the Harvard MBA

and it is noisy. The noise comes from the aggregated voices of hundreds of HBS MBA students. They have gathered in their discussion groups to have some breakfast while they review cases they have had to read for the day’s classes and... View Details
  • 30 Oct 2012
  • First Look

First Look: October 30

Cases & Course Materials"Growing Pains at Stroz Friedberg (Abridged) Garvin and Michael NorrisHarvard Business School Case 313-023 In late spring 2009, Stroz Friedberg co-presidents Edward Stroz and... View Details
Keywords: Sean Silverthorne
  • 18 Nov 2022
  • HBS Case

What Does It Take to Safeguard a Legacy in Asset Management?

Mehta in the HBS case study “Brown Capital Management.” At a time when many companies are seeking to address deep structural racism, Brown’s methods may provide an important blueprint. “An important question... View Details
Keywords: by Rachel Layne; Financial Services
  • April 2008
  • Case

Ophthalmic Consultants of Boston and Dr. Bradford J. Shingleton (2004)

By: H. Kent Bowen and Marcelo Pancotto
Dr. Bradford Shingleton has developed some of the highest quality eye surgery techniques in the industry. He involves his nurses and technicians in creating a surgical service that is constantly improving. The case has many details about how Dr. Shingleton works with... View Details
Keywords: Health Care and Treatment; Independent Innovation and Invention; Service Operations; Performance Productivity; Practice; Problems and Challenges; Health Industry; Boston
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  • July 2013
  • Case

Novozymes: Establishing the Cellulosic Ethanol Value Chain

By: Willy Shih and Sen Chai

As the world's largest producer of industrial enzymes, Novozymes had invested heavily for many years to bio-engineer enzymes that could break down cellulose into fermentable sugar. In 2010, the company had launched what it thought would become a breakthrough product... View Details

Keywords: System Complexity; Industrial Enzymes; Ethanol; Collulosic Ethanol; Fermentation; Genomics; Genetic Engineering; Value Chain; Assembling Value Chain; Energy Sources; Renewable Energy; Collaborative Innovation and Invention; Innovation and Management; Innovation Strategy; Technological Innovation; Management; Growth and Development Strategy; Industry Growth; Production; Research; Research and Development; Science; Genetics; Natural Environment; Environmental Sustainability; Science-Based Business; Business Strategy; Commercialization; Vertical Integration; Agriculture and Agribusiness Industry; Biotechnology Industry; Energy Industry; Denmark; United States
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  • 2007
  • Chapter

Creativity in Product Development

Managing new product development is a key area of management, straddling strategy, innovation and entrepreneurship and macro-organizational behaviour. All of the contributors in the Handbook of New Product Developmet Management are well-known and leading exponents to... View Details
Keywords: Management Practices and Processes; Product Development; Problems and Challenges; Research; Creativity
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  • Web

Faculty & Research

Ruback and Royce Yudkoff Re: Richard Ruback & Royce Yudkoff 01 Jun 2025 We Made It In America Zero to $600 Million: Hakeem Belo-Osagie’s Untold Story Re: Hakeem Belo-Osagie More Faculty News The Case Method... View Details
  • 07 Jul 2009
  • First Look

First Look: July 7

driven at least partly by career concerns. Download the paper: http://www.hbs.edu/research/pdf/09-014.pdf Policy Bundling to Overcome Loss Aversion: A Method for Improving Legislative Outcomes Authors:Katherine L. Milkman, Mary Carol... View Details
Keywords: Martha Lagace
  • Web

Publications - Faculty & Research

treatment... View Details Keywords: Measurement and Metrics ; Mathematical Methods ; Analytics and Data Science ; Agriculture and Agribusiness Industry ; India Citation Read Now Related Cole, Shawn, Tomoko Harigaya, Grady Killeen, and... View Details
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

case where General Motors dealt with a serious recall crisis translated these concepts into the reality of managing a global enterprise in a trustworthy manner. BOOK ABSTRACT: The role of the chief communication officer (CCO) in today's... View Details
Keywords: Sean Silverthorne
  • 2019
  • Article

Overcoming Cultural Resistance to Open Source Innovation

By: John Winsor, Jin Hyun Paik, Michael Tushman and Karim R. Lakhani
Purpose: This article offers insight on how to effectively help incumbent organizations prepare for global business shifts to open source and digital business models.
Design/methodology/approach: Discussion related to observation, experience and case studies... View Details
Keywords: Open Source Innovation; Organizational Culture; Organizational Change and Adaptation; Business Model; Technological Innovation; Collaborative Innovation and Invention
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  • 14 Jan 2022
  • News

Professor Linda Hill: Curiosity

  • Person Page

Creating Emerging Markets (Business History)

By: Tarun Khanna

Professor Tarun Khanna is faculty co-chair of the Creating Emerging Markets (CEM) Project. The project provides a unique research and teaching resource on business leadership in Africa, Asia, Latin America, and the Middle East over recent decades.... View Details

  • 09 Oct 2018
  • First Look

New Research and Ideas, October 9, 2018

press Compensation & Benefits Review Winning the War for Talent: Modern Motivational Methods for Attracting and Retaining Employees By: Thibault-Landry, Anais, Allan Schweyer, and Ashley V. Whillans Abstract—Given the struggle that... View Details
Keywords: Dina Gerdeman
  • Research Summary

Overview

Yanhua Bird's research encompasses two streams: (1) entrepreneurship and social innovation — how the design and structure of alternative forms of enterprises influence their activities and success, with a focus on peer-to-peer markets and social enterprises, and (2)... View Details
Keywords: Organizational Behavior; Strategy; Social Evaluation; Entrepreneurship; Social Innovation; Social Movements; Non-market Strategy; Corporate Sustainability
  • 14 Aug 2013
  • Working Paper Summaries

Firm Competitiveness and Detection of Bribery

Keywords: by George Serafeim
  • 26 Jul 2011
  • First Look

First Look: July 26

  PublicationsPolicy Bundling to Overcome Loss Aversion: A Method for Improving Legislative Outcomes Authors:Katherine L. Milkman, Mary Carol Mazza, Lisa L. Shu, Chia-Jung Tsay, and Max H. Bazerman Publication:Organizational Behavior and... View Details
Keywords: Sean Silverthorne