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  • All HBS Web  (14,955)
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Show Results For

  • All HBS Web  (14,955)
    • People  (36)
    • News  (4,363)
    • Research  (8,661)
    • Events  (107)
    • Multimedia  (372)
  • Faculty Publications  (7,256)
← Page 207 of 14,955 Results →
  • November–December 2022
  • Article

The Value of Descriptive Analytics: Evidence from Online Retailers

By: Ron Berman and Ayelet Israeli
Does the adoption of descriptive analytics impact online retailer performance, and if so, how? We use the synthetic difference-in-differences method to analyze the staggered adoption of a retail analytics dashboard by more than 1,500 e-commerce websites, and we find an... View Details
Keywords: Descriptive Analytics; Big Data; Synthetic Control; E-commerce; Online Retail; Difference-in-differences; Martech; Internet and the Web; Analytics and Data Science; Performance; Marketing; Retail Industry
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Berman, Ron, and Ayelet Israeli. "The Value of Descriptive Analytics: Evidence from Online Retailers." Marketing Science 41, no. 6 (November–December 2022): 1074–1096.

    Bonnie Cao

    • Web

    Faculty & Researchers - Managing the Future of Work

    consultancy now called Monitor-Deloitte. He is a graduate of Harvard College and Harvard Business School and a director of PVH Corporation, Aera Technology and Helios Consulting, a trustee of Western Governors University and a Senior... View Details
    • January 2021 (Revised March 2021)
    • Case

    THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

    By: Jill Avery, Ayelet Israeli and Emma von Maur
    THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
    Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; "Marketing Analytics"; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
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    Avery, Jill, Ayelet Israeli, and Emma von Maur. "THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)." Harvard Business School Case 521-070, January 2021. (Revised March 2021.)
    • 2009
    • Chapter

    Opening Platforms: When, How and Why?

    By: Thomas R. Eisenmann, Geoffrey Parker and Marshall Van Alstyne
    Platform-mediated networks encompass several distinct types of participants, including end users, complementors, platform providers who facilitate users' access to complements, and sponsors who develop platform technologies. Each of these roles can be opened-that... View Details
    Keywords: Decision Choices and Conditions; Governance Controls; Market Participation; Digital Platforms
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    Eisenmann, Thomas R., Geoffrey Parker, and Marshall Van Alstyne. "Opening Platforms: When, How and Why?" Chap. 6 in Platforms, Markets and Innovation, edited by Annabelle Gawer. Cheltenham, U.K. and Northampton, MA: Edward Elgar Publishing, 2009.
    • 20 Nov 2017
    • Research & Ideas

    How Independent Bookstores Have Thrived in Spite of Amazon.com

    stores to 2,227. This surprising resurgence piqued the interest of Ryan Raffaelli, an assistant professor in the Organizational Behavior unit at Harvard Business School, who studies how mature organizations and industries faced with View Details
    Keywords: by Carmen Nobel (with video by Amelia Kunhardt); Retail
    • December 2002
    • Article

    Knowledge Seeking and Location Choice of Foreign Direct Investment in the United States

    By: Juan Alcacer and Wilbur Chung
    To what extent do firms go abroad to access technology available in other locations? This paper examines whether and when state technical capabilities attract foreign investment in manufacturing from 1987-1993. We find that on average state R&D intensity does not... View Details
    Keywords: Knowledge Acquisition; Foreign Direct Investment; Research and Development; Information Technology; Production; Geographic Location; United States
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    Alcacer, Juan, and Wilbur Chung. "Knowledge Seeking and Location Choice of Foreign Direct Investment in the United States." Management Science 48, no. 12 (December 2002): 1534–1554.
    • 2010
    • Working Paper

    Do Call Centers Promote Education? Evidence from India

    By: Emily Fair Oster and Mary Bryce Millett
    Over the last two decades in India there have been large increases in outsourced jobs and large increases in schooling rates, particularly in English. Existing evidence suggests the trends are broadly related. In this paper we explore how localized these impacts are;... View Details
    Keywords: Job Cuts and Outsourcing; Education; Training; Geographic Location; Technology Industry; India
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    Oster, Emily Fair, and Mary Bryce Millett. "Do Call Centers Promote Education? Evidence from India." NBER Working Paper Series, No. 15922, August 2010.
    • March 1998 (Revised August 1998)
    • Case

    BSkyB

    By: Debora L. Spar
    In 1983, Rupert Murdoch's News Corp. bought a floundering two-year-old British company called Satellite Television plc. and renamed it Sky. Without external financing, without having been allocated any space on Britain's existing satellites, and over the opposition of... View Details
    Keywords: Information Technology; Change Management; Television Entertainment; Media and Broadcasting Industry; Great Britain
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    Spar, Debora L., and Paula Zakaria. "BSkyB." Harvard Business School Case 798-077, March 1998. (Revised August 1998.)
    • January 2020
    • Case

    Ninja: Which Platform Wins Esports' Biggest Star?

    By: Anita Elberse and Michal T. Leszczynski
    It is July 2019, and the business of esports and gaming is booming. Tyler Blevins—better known as Ninja—has risen to stardom playing the immensely popular shooter game Fortnite. He has become the most followed streamer in the world and, helped by his management company... View Details
    Keywords: Esports; Platforms; Superstar; Games, Gaming, and Gambling; Internet and the Web; Personal Development and Career; Decision Making; Digital Platforms; Technology Industry; Technology Industry
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    Elberse, Anita, and Michal T. Leszczynski. "Ninja: Which Platform Wins Esports' Biggest Star?" Harvard Business School Case 520-036, January 2020.
    • 07 Feb 2024
    • News

    The Sound of Success

    A groundbreaking gene therapy developed by Akouos, Inc., a precision genetic medicine company founded in 2016 by Emmanuel (Manny) Simons (MBA 2012), has enabled an 11-year-old boy from Morocco to hear sounds for the first time. According to a recent New York Times... View Details
    • July 2000 (Revised November 2001)
    • Case

    Catalyst Medical Solutions

    By: Amy C. Edmondson, Richard M.J. Bohmer and Naomi Atkins
    Faced with a drop in the NASDAQ, four eHealth entrepreneurs must decide between two distribution strategies for their new company's technology. The team, comprised of three full-time resident physicians and an MBA, has developed software to enable electronic... View Details
    Keywords: Product Development; Health Care and Treatment; Distribution; Strategy; Venture Capital; Applications and Software; Partners and Partnerships; Borrowing and Debt; Information Technology Industry; Information Technology Industry
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    Edmondson, Amy C., Richard M.J. Bohmer, and Naomi Atkins. "Catalyst Medical Solutions." Harvard Business School Case 601-014, July 2000. (Revised November 2001.)
    • 15 Jul 2020
    • News

    A COVID Cure, Racism, and Why Leaders Need to Walk the Talk

    Keywords: COVID-19
    • July 2023
    • Case

    Crocs: Using Community-Centric Marketing to Make Ugly Iconic

    By: Ayelet Israeli and Anne V. Wilson
    In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs... View Details
    Keywords: Brands and Branding; Product Development; Growth and Development; Customer Value and Value Chain; Digital Marketing; Digital Strategy; Segmentation; Advertising; Consumer Products Industry; Apparel and Accessories Industry; United States
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    Israeli, Ayelet, and Anne V. Wilson. "Crocs: Using Community-Centric Marketing to Make Ugly Iconic." Harvard Business School Case 524-006, July 2023.
    • 22 Nov 2023
    • News

    So You Want to Join a Startup

    sells, There's enough left over after the preferred shareholders get paid out that the common shareholders get paid out. There's so many risks that startups have to go through in order to reach success, right? There's technology risk,... View Details
    • Web

    Life at Harvard - Doctoral

    Community Anil Doshi Technology & Operations Management Filippo Mezzanotti Business Economics Sarah Wolfolds Strategy Anastassia Fedyk Business Economics Alexandra C. Feldberg Organizational Behavior Rohan Kekre Business Economics Do Yoon... View Details
    • July–August 2018
    • Article

    Learning by Contributing: Gaining Competitive Advantage Through Contribution to Crowdsourced Public Goods

    By: Frank Nagle
    As the economy becomes more information based, firms are increasingly using crowdsourced public goods as inputs for innovation and production. Counterintuitively, some firms pay their employees to contribute to the creation of these goods, which can be used freely by... View Details
    Keywords: Open Source Distribution; Applications and Software; Competitive Strategy; Learning; Competitive Advantage
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    Nagle, Frank. "Learning by Contributing: Gaining Competitive Advantage Through Contribution to Crowdsourced Public Goods." Organization Science 29, no. 4 (July–August 2018): 569–587.
    • September 2019 (Revised December 2019)
    • Case

    Google: To TVC or Not to TVC?

    By: William R. Kerr and Carl Kreitzberg
    In late 2018, evidence emerged that many of Google’s temporary help agency workers, vendors, and independent contractors (“TVCs”) were unhappy with the company. TVCs, who reportedly made up 49.95% of Google’s 170,000-person global workforce, had raised concerns of... View Details
    Keywords: Workforce; Independent Contractors; Talent Management; Silicon Valley; Google; Employee Attitude; Employee Compensation; Employee Engagement; Future Of Work; Innovation; Innovation And Strategy; Inequality; Talent Acquisition; Labor; Talent and Talent Management; Strategy; Technological Innovation; Employees; Attitudes; Innovation and Management; Human Resources; Equality and Inequality; Information Technology Industry; United States; San Francisco
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    Kerr, William R., and Carl Kreitzberg. "Google: To TVC or Not to TVC?" Harvard Business School Case 820-048, September 2019. (Revised December 2019.)
    • 13 Dec 2022
    • Research & Ideas

    The Color of Private Equity: Quantifying the Bias Black Investors Face

    Founders: An Entrepreneur’s Dilemma Fencing Off Silicon Valley: Cross-Border Venture Capital and Technology Spillovers Financial Distancing: How Venture Capital Follows the Economy Down and Curtails Innovation Feedback or ideas to share?... View Details
    Keywords: by Pamela Reynolds; Financial Services
    • September 2001
    • Background Note

    Note on Application of the Antitrust Laws to the New Economy: An Analysis of United States v. Microsoft Corporation

    Analyzes the 1991 decision of the U.S. Court of Appeals for the District of Columbia Circuit in the seminal New Economy antitrust case United States vs. Microsoft Corp., 253 F.3rd 34 (D.C. Cir. 2001), which arose out of Microsoft's efforts to promote Internet Explorer... View Details
    Keywords: Lawsuits and Litigation; Software; Intellectual Property; Monopoly; Laws and Statutes; Information Technology Industry; District of Columbia
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    Bagley, Constance E. "Note on Application of the Antitrust Laws to the New Economy: An Analysis of United States v. Microsoft Corporation." Harvard Business School Background Note 802-090, September 2001.
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