Public Market Investing - Publications - Faculty & Research

05 Oct 2021
News

Growing Latino Buying Power

David Perez (MBA 1996), cofounder and managing partner of the private equity firm Avance Investment Management, recently spoke to CNBC’s Squawk Box as part of the show’s focus on Latino businesses for Hispanic Heritage Month. Perez notes... View Details

Fast Answer

Betas

the ticker symbol (e.g., IBM) then click on "equity," type "beta," then click on GO. For historical averages, change the date range. To change the default index, change the mnemonic for index. Capital IQ Data on View Details

01 Dec 2017
News

Yoga Inc.

phenomenon it pretty much created. “From the foundation of yoga wear, we started a category that before us did not exist,” says Vivien Yeung (MBA 2001), Lululemon’s chief strategy officer. Understanding the public consumption ritual... View Details

Keywords: Deborah Halber

16 Feb 2017
News

Saudi Stock Exchange Picks First Female Chair

Keywords: Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments

23 May 2019
News

Álvaro Rodríguez Arregui, MBA 1995

Gentera into the largest microfinance firm in the Americas. Rodríguez’s interest in using microloans to invest in developing economies was first sparked at HBS in 1994 when he helped organize the Latin American Conference. Through a... View Details

Keywords: Susan Young

01 Sep 2003
News

Richard Edelman

well. Appointed the firm’s CEO in 1997, he believes that there is usually an intersection of corporate and public interest. “Change is rarely revolutionary,” he says cheerfully. “You do better by being inside the tent.” Since earning his... View Details

Keywords: Susan Young; Management, Scientific, and Technical Consulting Services; Professional Services

December 1978 (Revised March 1992)
Case

Archdiocese of New York

By: Stephen A. Greyser and John A. Quelch

A print media campaign to improve attitudes toward the Catholic priesthood and to indirectly increase vocations is evaluated through a comparison of pretest and post-test data. View Details

Keywords: Advertising Campaigns; Measurement and Metrics; Media; Public Opinion; Valuation; Media and Broadcasting Industry; New York (state, US)

Citation

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Kraft Accelerator

Find More Resources Find More Resources Recent Publications Partnering with the VA to Accelerate Cures and Reduce Disparities HBS Kraft Precision Medicine Accelerator Innovative Funding Approaches to Get Breakthrough Science Applied to... View Details

06 Nov 2000
Research & Ideas

The Determinants of Corporate Venture Capital Success

Xerox's accumulated knowledge in this area into a marketable product. Xerox's accumulated knowledge—as well as XTV's aggressive funding of the firm during the Gulf War period, when the willingness of both independent venture capitalists... View Details

Keywords: by Paul Gompers & Josh Lerner

08 Jul 2014
First Look

First Look: July 8

rates made marketing expensive, and an inefficient distribution system increased costs further. In 2010, RB managed to overcome these constraints for one of its brands, Durex, the best-selling condom brand in the world, by leveraging... View Details

Keywords: Carmen Nobel

Web

Blog | Social Enterprise | Harvard Business School

acquired and I was granted a unique oppor... Global Steering Group Impact Summit: Catalyzing the Impact Investing Market Caitlin Reimers Brumme 20 Jul 2017 Last week I joined over 550 others from 43... View Details

01 Jun 2014
News

Faculty Q&A: The Cup Runneth Over

For marketers, how big is the World Cup? Its power can't be overstated. Some 3 billion people will watch the tournament, and marketers will spend hundreds of millions of dollars to engage their attention. FIFA, the governing body of... View Details

Keywords: Garry Emmons

24 Feb 2014
Research & Ideas

Busting Six Myths About Customer Loyalty Programs

There are three ways to differentiate in retailing: location, location, and location. The problem is that as markets mature, location becomes less potent as a competitive advantage because the consumer has a growing abundance of... View Details

Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products

01 Mar 2008
News

India is more Transparent

“Finding reliable, useful financial information is a real problem that anyone wanting to work at, sell to, buy from, or invest in a Chinese or Indian company must face. I am often asked for guidance in solving this problem and have found... View Details

Keywords: Publishing Industries (except Internet); Information

01 Sep 2018
News

Ask the Expert: Delivering the Goods

Ickis (MBA 1971, DBA 1978) REISNER: One of the hottest areas of investment growth is in cross-border shipping, but there are two core problems: In an age of terrorism, customs are commercial constraints and also valuable View Details

Keywords: Jen McFarland Flint

Career Coach

Jan Pianca

MBA Admissions. Before joining HBS, Jan worked as a Marketing and Communication Manager for Austrian Airlines in Milan. As a career coach to alumni and students, Jan welcomes the opportunity to assist individuals with their job search,... View Details

2023
Government Testimony

Congressional Statement for the Record, Hearing on Factors Influencing the High Cost of Insurance for Consumers

By: Ishita Sen

Keywords: Insurance; Price; Markets; Insurance Industry

Citation

Read Now

29 Oct 2000
Research & Ideas

Building a Powerful Prestige Brand

Lauder, founded Estée Lauder Cosmetics. By the time she retired from public life in the mid-1990s, this company had become one of the largest cosmetics manufacturers in the world and was recognized as one of the leading players in the... View Details

Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail

17 Apr 2007
First Look

First Look: April 17, 2007

the right balance between the private benefits of integrated markets and the public value of civic engagement, evidence on the size of the positive spillovers from local media is needed. To date, such... View Details

Keywords: Martha Lagace

01 Mar 2003
News

Naina Lal Kidwai

should find the capital markets attractive. Private equity and venture capital have played a major role in providing equity to firms before they are ready to access the capital markets. Foreign direct investment, at $3 billion annually,... View Details

Keywords: Garry Emmons; Funds, Trusts, and Other Financial Vehicles; Finance

Publications