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Publications

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  • All HBS Web  (6,553)
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    • News  (1,260)
    • Research  (4,384)
    • Events  (41)
    • Multimedia  (74)
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Show Results For

  • All HBS Web  (6,553)
    • People  (20)
    • News  (1,260)
    • Research  (4,384)
    • Events  (41)
    • Multimedia  (74)
  • Faculty Publications  (3,189)
← Page 206 of 6,553 Results →
  • Fast Answer

Music & Activism: Market Research Resources

including industry revenue, top selling musicians, album downloads, and consumer spend. Google Trends - How to Explore Results by Region Find web search trends by... View Details

    Charles A. Cannon

    Cannon pioneered a number of industry advances in cloth towel manufacturing including national consumer advertising, the Cannon trademark sewn into each towel, pastel colors, the wrapping of products in clear plastic, style shows, and... View Details
    Keywords: Fabric & Apparel
    • December 2008 (Revised February 2010)
    • Case

    ViniBrasil: New Latitude Wines

    By: David E. Bell, Marcos Flava Neves, Luciano Thome e Castro and Mary Louise Shelman
    ViniBrasil is a small wine venture in Brazil started by a top Portuguese wine company, Dao Sul. ViniBrasil grows its grapes in a novel environment (close to the equator) using innovative management practices such as controlled irrigation and year-round harvesting.... View Details
    Keywords: Agribusiness; Global Strategy; Innovation and Invention; Management Practices and Processes; Demand and Consumers; Competition; Agriculture and Agribusiness Industry; Food and Beverage Industry; Brazil
    Citation
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    Bell, David E., Marcos Flava Neves, Luciano Thome e Castro, and Mary Louise Shelman. "ViniBrasil: New Latitude Wines." Harvard Business School Case 509-003, December 2008. (Revised February 2010.)
    • 01 Sep 2009
    • News

    Professor, Historian, and Storyteller

    encompasses the birth of the consumer society, the shift away from an industrial economy, and the decline of the social contract between companies and workers. So the Times articles were chosen — from a huge array of possibilities — to... View Details
    Keywords: News, Library, Internet, and Other Services; Information
    • 01 Dec 2011
    • News

    Li & Fung's Global Footprint

    When they returned to Hong Kong from the United States in the 1970s to work side by side with their father, the company’s future was uncertain. Under the brothers’ guidance, Li & Fung today is a global leader in consumer goods design,... View Details
    Keywords: Roger Thompson; Miscellaneous Manufacturing; Manufacturing; Wholesale Trade
    • 28 Aug 2018
    • First Look

    New Research and Ideas, August 28, 2018

    canonical example of quality disclosure by evaluating and helping to redesign the posting of restaurant hygiene scores on Yelp.com. We implement a two-stage intervention that separately identifies consumer response to information... View Details
    Keywords: Dina Gerdeman
    • Profile

    Tessa Vacher-Desvernais

    by making people feel uniquely connected with a brand. Changes in consumer shopping patterns made me want to build brands of the future. Digital was an invaluable echo chamber to the craftsmanship of heritage products. Technology provided... View Details
    Keywords: Retail/Hospitality; Financial Services

      Victor Emanuel

      During World War II, Emanuel produced all types of military aircraft, including giant bombers, aircraft carriers, and cruisers. After the war, Emanuel led the conversion of AVCO from a producer of aircraft and heavy goods to a manufacturer of View Details
      Keywords: Automotive & Aerospace
      • 01 Mar 2017
      • News

      Constant Inspiration

      2017. Originally from Minnesota, Guidera is part owner of Ski Portillo, a resort in the Andes, and Tierra Hotels, a trio of adventure spa hotels across Chile. Before moving to Chile, she worked for Walt Disney Consumer Products in Los... View Details
      • 01 Feb 1998
      • News

      Touching All the Bases: Stephen A. Greyser

      research head Nicholas Schiavone. The course was a winner from the moment it debuted - with 65 students - in spring 1997. The Richard P. Chapman Professor at HBS, Greyser is an expert in consumer marketing, advertising, corporate... View Details
      Keywords: Marguerite Rigoglioso
      • 13 Feb 2017
      • Research & Ideas

      Paid Search Ads Pay Off for Lesser-Known Restaurants

      it would be different.” An experimental field study was born. Yelp agrees to run free ads The genesis of the advertising project came while Luca was having coffee with Geoff Donaker, then COO of Yelp. Yelp, which hosts consumer reviews of... View Details
      Keywords: by Dina Gerdeman; Food & Beverage
      • 01 Mar 2016
      • News

      Feedback

      December 2015 Deconstructing Draper Re: Golden State of Mind I admire Tim Draper (MBA 1984) for his sustained interest in rebooting public education in California. Too few HBS alums are engaged with public education, no doubt because of the complexity, bureaucracy, and... View Details
      • 02 May 2023
      • Blog Post

      Sustainability Career Advice from the Career & Professional Development Office

      Hillary Mann is a Corporate Relations Director in the Career and Professional Development Office covering Consumer Products, Retail & Luxury Goods, Hospitality, Agribusiness, and Sustainability. She enjoys helping students and alumni... View Details

        Robert L. Tillman

        conducting extensive consumer research, a new vision was unveiled and implemented at the company. Lowe’s stores are now larger than any of its competitors’ and offer more diverse and upscale products. View Details
        Keywords: Retail
        • Fast Answer

        Identity theft & credit card fraud

        Where can I find figures and trends on identity theft and credit card fraud? Consumer Sentinel Network Reports via the Federal Trade Commission Web site. Note that information about credit card fraud can often be found within reports... View Details

          William C. Procter

          Under Procter's guidance, P&G grew out of its mid-western roots as a soap producer into a national consumer goods conglomerate. Procter was responsible for the creation of many famous brands, including Crisco shortening, but also... View Details
          Keywords: Personal Care & Home Products
          • 08 Mar 2017
          • Op-Ed

          Op-Ed: Can the Proposed American Health Care Act Improve on 'Obamacare'?

          an employer should not be able to require that I have an annual checkup. Individual consumers should have the right to decide whether they need these services. It is wrong to contend that fostering consumer... View Details
          Keywords: by John Quelch, Dr. Gordon Moore, and Emily Boudreau
          • 2007
          • Working Paper

          Platform Envelopment

          By: Thomas Eisenmann, Geoffrey Parker and Marshall Van Alstyne
          Due to network effects and switching costs in platform markets, entrants generally must offer revolutionary functionality. We explore a second entry path that does not rely upon Schumpeterian innovation: platform envelopment. Through envelopment, a provider in one... View Details
          Keywords: Digital Platforms; Market Entry and Exit; Network Effects
          Citation
          Read Now
          Related
          Eisenmann, Thomas, Geoffrey Parker, and Marshall Van Alstyne. "Platform Envelopment." Harvard Business School Working Paper, No. 07-104, June 2007. (Revised September 2008, October 2009, July 2010.)
          • Career Coach

          Katherine Manweiler

          also a Rocker Summer Fellow and is pursuing entrepreneurship during school so can provide perspective for students interested in joining or founding a startup. To book time with Katherine, send her an email. Employment Experience: Monitor Deloitte, S2G Ventures... View Details
          • 21 Jan 2020
          • Research & Ideas

          Lessons for Retailers from the Rebirth of Indie Bookstores

          reputation as “the everything store” can sometimes work against it, overwhelming consumers with too many options and an impersonal experience. Convening: Indie bookstores are increasingly serving as points for convening, expanding beyond... View Details
          Keywords: by Michael Blanding; Entertainment & Recreation
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