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  • All HBS Web  (6,550)
    • People  (20)
    • News  (1,260)
    • Research  (4,386)
    • Events  (41)
    • Multimedia  (74)
  • Faculty Publications  (3,189)

Show Results For

  • All HBS Web  (6,550)
    • People  (20)
    • News  (1,260)
    • Research  (4,386)
    • Events  (41)
    • Multimedia  (74)
  • Faculty Publications  (3,189)
← Page 206 of 6,550 Results →
  • April 1994
  • Supplement

Disposable Diaper Industry in 1984

By: Stephen P. Bradley and Pankaj Ghemawat
Updates the Disposable Diaper Industry in 1974. Intended as an in-class handout. View Details
Keywords: Competition; Markets; Consumer Products Industry; Consumer Products Industry
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Bradley, Stephen P., and Pankaj Ghemawat. "Disposable Diaper Industry in 1984." Harvard Business School Supplement 794-130, April 1994.
  • April 1980 (Revised July 1982)
  • Case

Honeywell: Human Resource Planning (A)

By: Wickham Skinner
Keywords: Human Resources; Planning; Consumer Products Industry; Consumer Products Industry
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Skinner, Wickham. "Honeywell: Human Resource Planning (A)." Harvard Business School Case 680-133, April 1980. (Revised July 1982.)
  • March 1997 (Revised July 1999)
  • Case

S1 Corporation

S1 is a fast growing subsidiary of the Samsung Group in South Korea that sells business security products. S1 has implemented a number of marketing initiatives that the company president would like to have evaluated. View Details
Keywords: Marketing Strategy; Price; Salesforce Management; Consumer Products Industry; Consumer Products Industry; South Korea
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Chun, Samuel S. "S1 Corporation." Harvard Business School Case 597-044, March 1997. (Revised July 1999.)
  • March 1995
  • Supplement

The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan

By: Robert J. Dolan
Describes Black & Decker's challenges in international markets, particularly in Europe and Japan. View Details
Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Problems and Challenges; Consumer Products Industry; Consumer Products Industry; Japan; Europe
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Dolan, Robert J. "The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan." Harvard Business School Supplement 595-062, March 1995.
  • March 1995 (Revised June 1995)
  • Supplement

The Black & Decker Corporation (B): "Operation Sudden Impact"

By: Robert J. Dolan
Describes Black & Decker's strategy for the tradesmen market. View Details
Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Consumer Products Industry; Consumer Products Industry
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Dolan, Robert J. The Black & Decker Corporation (B): "Operation Sudden Impact". Harvard Business School Supplement 595-060, March 1995. (Revised June 1995.)
  • June 1994
  • Case

Green Marketing at Rank Xerox

By: Jeffrey F. Rayport
Xerox Corp. is on the verge of launching a new line of photocopiers made largely from refurbished or recycled parts. In spite of this reclaimed content, the company intends to position the machines as "new." The move is a response to growing environmental pressures in... View Details
Keywords: Product Positioning; Machinery and Machining; Environmental Sustainability; Consumer Products Industry; Consumer Products Industry; Europe
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Rayport, Jeffrey F. "Green Marketing at Rank Xerox." Harvard Business School Case 594-047, June 1994.
  • June 1991 (Revised May 2002)
  • Case

Barco Projection Systems (A): Worldwide Niche Marketing

Deals with the issue of niche marketing in a worldwide market. Barco Projection Systems makes video, data, and graphics projectors for the industrial market. They have traditionally been the performance leader. In August 1989, Sony Corp. introduced a higher performance... View Details
Keywords: Competition; Globalized Markets and Industries; Product Marketing; Consumer Products Industry; Consumer Products Industry
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Moriarty, Rowland T., Jr. "Barco Projection Systems (A): Worldwide Niche Marketing." Harvard Business School Case 591-133, June 1991. (Revised May 2002.)
  • September 1984
  • Case

Henkel Corp.: International Sealants Brand SISTA (A)

By: Robert J. Dolan
Corporate headquarters wishes to expand sales of a sealant product currently sold only in the West German market. Regional affiliates, operating on a profit center basis, are not enthusiastic about taking on the new product. The case describes the company's... View Details
Keywords: Marketing Strategy; Globalization; Expansion; Profit; Conflict Management; Consumer Products Industry; Consumer Products Industry; Europe; West Germany
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Dolan, Robert J. "Henkel Corp.: International Sealants Brand SISTA (A)." Harvard Business School Case 585-099, September 1984.
  • December 1980 (Revised April 1981)
  • Case

General Electric Co.: Appliance Division Advertising

By: Stephen A. Greyser
Keywords: Advertising; Marketing; Strategy; Consumer Products Industry; Consumer Products Industry
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Greyser, Stephen A. "General Electric Co.: Appliance Division Advertising." Harvard Business School Case 581-095, December 1980. (Revised April 1981.)
  • July 1975
  • Case

Paper Distributors, Inc. (B)

By: Benson P. Shapiro
Keywords: Consumer Products Industry; Consumer Products Industry
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Shapiro, Benson P. "Paper Distributors, Inc. (B)." Harvard Business School Case 576-023, July 1975.
  • January 1980 (Revised October 1993)
  • Case

Renn Zaphiropoulos

By: John P. Kotter
Focuses on the management style of Renn Zaphiropoulos in the context of a rapidly changing business environment within Xerox Corporation. To be contrasted with the case, Fred Henderson and the videotape, A Day with Fred Henderson (9-881-502), which are appropriate for... View Details
Keywords: Situation or Environment; Management Style; Consumer Products Industry; Consumer Products Industry
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Kotter, John P. "Renn Zaphiropoulos." Harvard Business School Case 480-044, January 1980. (Revised October 1993.)
  • March 1990 (Revised May 1993)
  • Case

Pennzoil Co.

Focuses on Pennzoil's motor oil business. Designed to address the business strategy issues of how a firm chooses its scope to create competitive advantage in its core business. "Scope" can be broadly defined to include vertical scope (forward and backward integration),... View Details
Keywords: Decision Choices and Conditions; Competitive Advantage; Consumer Products Industry; Consumer Products Industry
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Teisberg, Elizabeth O. "Pennzoil Co." Harvard Business School Case 390-131, March 1990. (Revised May 1993.)
  • April 1990 (Revised August 1993)
  • Case

NIKE in China (Abridged)

By: James E. Austin
Nike is reviewing its strategy for producing shoes in China for the U.S. market. Compares the experience in China with that in other countries. View Details
Keywords: Strategy; Production; Consumer Products Industry; Consumer Products Industry; China; United States
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Austin, James E. "NIKE in China (Abridged)." Harvard Business School Case 390-092, April 1990. (Revised August 1993.)
  • Career Coach

Laurie Matthews

Whether working with clients on their own leadership development or focusing on navigating a particular career juncture, Laurie helps her clients crack their own codes to figure out how to make the most of their professional and life choices.  It’s all about finding... View Details
Keywords: Consumer Products; Consumer Products; Consumer Products; Consumer Products
  • Web

2.3.1 Drug & Alcohol Policy | MBA

possessing or serving alcohol. HBS holds its students, faculty, and staff responsible for the consequences of their decisions to use or distribute illicit drugs or to serve or consume alcohol. Additionally, the misuse of prescription... View Details
  • Web

Nim Ravid | MBA

believe that the diverse expertise and perspectives of the Fellows, alongside the fellowship's well-structured curriculum will create an environment that accelerates innovation. Tech areas of interest: HeathTech, Tech-Enabled Services, View Details
  • 07 Aug 2019
  • News

Step Right In

which is part of the current batch of startups at Y Combinator, is running a limited engagement this summer in New York. Consumer response will determine whether or not the MoFE finds a more permanent home or expands into other cities.... View Details
  • 01 Mar 2018
  • News

More Than a Game

Above: photo by Peter Taylor Fernando Aguirre (PPL 2009) owns the Erie SeaWolves minor league baseball team, and he runs it with the same management strategies he employed during his career in consumer goods. One is a hands-on approach:... View Details
Keywords: Dan Morrell
  • 01 Feb 2002
  • News

Burger Art

"As long as consumers are buying the product, we won't stop reinventing ketchup," said Keller, who was named 2001's Grand Marketer of the Year by Brandweek magazine for his colorful innovations. "The only boundary is what kids tell us... View Details
Keywords: K.C. Keller; Food Manufacturing; Manufacturing
  • 17 Apr 2017
  • News

Panera-bred Leaders Have Risen Throughout the Restaurant Industry

quality across the country and across many independent franchisees, and being willing to respond to changing consumer tastes. One Shaich-schooled leader, John Maguire (AMP 180, 2011), left Panera in 2012 to take on the challenge of... View Details
Keywords: Food Services and Drinking Places; Hospitality
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