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  • 14 Jan 2014
  • News

Hispanic Talent Is the Future for Big Companies

Keywords: hispanics; human resources; employment
  • June 2024 (Revised August 2024)
  • Case

Revlon India's Turnaround: Navigating Online-Offline Decisions Using a Balanced Scorecard

By: Tatiana Sandino and Samuel Grad
Revlon India was founded as a joint venture in 1995, pairing the industrial conglomerate UMG with the global beauty brand Revlon, Inc. to bring international color cosmetics to India. After growing rapidly and pioneering the Beauty Advisor (BA) model in India, the... View Details
Keywords: Balanced Scorecard; Restructuring; Training; Supply Chain Management; Distribution; E-commerce; Business Model; Business Plan; Decision Choices and Conditions; Marketing Strategy; Alignment; Brands and Branding; Negotiation; Joint Ventures; Strategic Planning; Salesforce Management; Competition; Retail Industry; Consumer Products Industry; Beauty and Cosmetics Industry; India
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  • January 2025 (Revised March 2025)
  • Case

Gavi and the 'Next' Pandemic

By: Tarun Khanna and Kerry Herman
In 2025, CEO Dr. Sania Nishtar and her team consider the lessons the Global Alliance for Vaccine and Immunizations (GAVI) learned from the pandemic. GAVI successfully brought COVID-19 vaccines to large swaths of the undeveloped and under-developed world by pooling... View Details
Keywords: Developing Countries and Economies; Health Care and Treatment; Health Pandemics; Crisis Management; Success; Innovation and Invention; Service Delivery; Organizational Change and Adaptation; Strategic Planning; Pharmaceutical Industry; Africa
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  • March 1998 (Revised November 1998)
  • Case

Empresas CAP, 1994

By: Tarun Khanna and Danielle Melito Wu
Empresas CAP began as a private-sector steel company in 1946. Over the next 40 years, CAP's ownership structure moved from nationalization to reprivatization. Unrestricted by state ownership, CAP began to diversify its holdings. The case considers the viability of... View Details
Keywords: Ownership; Privatization; Diversification; Competitive Strategy; Growth and Development Strategy; Management; Planning; Steel Industry
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  • 18 May 2017
  • News

Getting to Know Student Class Day Speaker: Andrew Cone, MBA 2017

  • July 2010
  • Supplement

Marketing Analysis Toolkit: Pricing and Profitability Analysis (CW)

By: Thomas J. Steenburgh and Jill Avery
Pricing is one of the most difficult decisions marketers make and the one with the most direct and immediate impact on the firm's financial position. This toolkit will introduce the fundamental terminology and calculations associated with pricing and profitability... View Details
Keywords: Management Analysis, Tools, and Techniques; Marketing Strategy; Decisions; Strategic Planning; Price; Partners and Partnerships; Cost; Demand and Consumers; Revenue; Profit; Mathematical Methods; Measurement and Metrics
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  • June 12, 2019
  • Article

Business as Usual Will Not Save the Planet

By: Mark R. Kramer, Rishi Agarwal and Aditi Srivinas
The United Nations’ 17 sustainable development goals (SDGs) were explicitly designed to engage the private sector in addressing the world’s most pressing challenges. Four years into the UN’s 15-year timeline, the question is whether companies are advancing serious... View Details
Keywords: Sustainable Development; Environmental Sustainability; Goals and Objectives; Corporate Social Responsibility and Impact; Planning
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  • August 2007 (Revised November 2008)
  • Case

Biocon: Launching a New Cancer Drug in India

By: Sunil Gupta and Das Narayandas
Kiran Majumdar-Shaw, the CEO of Biocon has to make product launch timing, pricing, channel, and communications mix decisions relating to the launch of BioMAb, a new cancer drug in India. View Details
Keywords: Price; Health Care and Treatment; Marketing Strategy; Product Launch; Planning; Biotechnology Industry; Pharmaceutical Industry; India
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  • 01 Dec 2016
  • News

Inside Modern HR

Matthew Breitfelder (MBA 2002) (courtesy Matthew Breitfelder) Matthew Breitfelder (MBA 2002) (courtesy Matthew Breitfelder) Young Hee Yoo (MBA 2017) (courtesy Young Hee Yoo) Young Hee Yoo (MBA 2017) (courtesy Young Hee Yoo) Once relegated to the back office, human... View Details
Keywords: Julia Hanna
  • 19 Jun 2017
  • News

Can Neuroscience Find You the Perfect Job?

Subscribe on iTunes Subscribe on SoundCloud More Skydeck episodes Frida Polli (MBA 2012) is the CEO and cofounder of pymetrics, which uses neuroscience-based games to help match people to their perfect careers. In this episode, she talks with Bulletin editor Dan... View Details
  • 01 Mar 2010
  • News

'Own the Podium,' Vindicated

Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 07 Aug 2012
  • News

HBS Faculty on Olympic Lessons

Keywords: Professors Stephen Greyser, John D.Macomber, and John Gourville; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • July 2010
  • Supplement

Marketing Analysis Toolkit: Customer Lifetime Value Analysis (CW)

By: Thomas J. Steenburgh and Jill Avery
Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric which allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset acquisition -... View Details
Keywords: Competency and Skills; Customer Relationship Management; Customer Value and Value Chain; Decisions; Framework; Management Practices and Processes; Marketing; Marketing Strategy; Strategic Planning; Mathematical Methods; Value
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  • Web

Innovating in Health Care - Course Catalog

Care contains the analytic framework for students who want to innovate the sector. It is entirely taught through current field-based case studies of health care innovations. Innovating in Health Care (Q1) is the prerequisite for the next two field courses, Field... View Details

    James W. Rouse

    A visionary in the real estate world, Rouse was famous for planning and revitalizing suburban and urban areas. Rouse created the "festival marketplace" concept in cities and the indoor mall in suburbs. Beginning with Boston's... View Details
    Keywords: Construction & Real Estate
    • March 2008
    • Case

    Cambrian House

    By: Peter A. Coles, Karim R. Lakhani and Andrew P. McAfee
    Cambrian House builds internet-based products and services by relying entirely on its user community for all aspects of its innovation and new product development process. Users suggest ideas for new products and services and also participate in a monthly voting... View Details
    Keywords: Decision Choices and Conditions; Voting; Technological Innovation; Knowledge Management; Marketing Strategy; Open Source Distribution; Product Development; Strategic Planning; Business and Community Relations; Internet
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    • December 2007
    • Background Note

    Tools and Tactics for Transformation: Three "Whats" and Three "Hows"

    By: James K. Sebenius and Stephen Friedman
    Important transformation at Goldman Sachs, where one of the authors was Chairman, required analysis, political leadership, and management in order to fundamentally shift the strategy, people, and culture on a sustainable basis. After describing the actions needed to... View Details
    Keywords: Negotiation Tactics; Business Strategy; Organizational Culture; Transition; Strategic Planning; Core Relationships; Multinational Firms and Management; Leadership Style; Organizational Change and Adaptation; Private Equity
    Related
    • March 1999 (Revised October 2002)
    • Case

    Xerox: Book-In-Time

    By: V. Kasturi Rangan
    Book-In-Time, developed at Xerox, can dramatically reduce the cost of printing "one" book. Combined with the possibilities of digital content storage and transmittal, the new technology has vast opportunities. Xerox needs a commercial plan. The case describes the state... View Details
    Keywords: Cost Management; Distribution; Planning; Opportunities; Commercialization; Technology Adoption; Publishing Industry
    Related
    • 08 May 2023
    • News

    How Do I Define My New Role to Set Myself Up for Success?

    • 01 Nov 2018
    • News

    Showing Girls the Possibilities

    Ann Fudge (MBA 1977) is the former chairman and CEO of marketing giant Young & Rubicam Brands and serves on a number of corporate boards. In this interview, she talks about another, more personal focus of her efforts and energies. “If I look for the common thread of... View Details