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  • All HBS Web  (4,273)
    • People  (13)
    • News  (900)
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  • September 2019 (Revised May 2020)
  • Supplement

Keroche (D): Transforming the Core Business

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case describes Keroche co-founder Tabitha Karanja’s decision to exit the wine business following the Kenyan government’s 2007 increase in excise taxes on wine. In August 2007, Keroche introduced the vodka drink Viena Ice as a replacement for its fortified wines,... View Details
Keywords: Keroche; Alcohol; Alcoholic Beverages; Alcoholic Drinks; Beverages; Drinks; Wine Industry; Wine; Fortified Wine; Viena; Viena Ice; Beer; Beer Market; Premium Beer; Manufacturing; Summit Lager; Business Ventures; Business Exit or Shutdown; Business Growth and Maturation; Business Startups; Small Business; Family Business; Crime and Corruption; Customer Focus and Relationships; Decisions; Income; Demographics; Geographic Scope; Geographic Location; Goods and Commodities; Government Legislation; Growth and Development; Business History; Lawsuits and Litigation; Laws and Statutes; Lawfulness; Goals and Objectives; Consumer Behavior; Market Entry and Exit; Problems and Challenges; Safety; Social Issues; Poverty; Strategy; Competition; Manufacturing Industry; Food and Beverage Industry; Kenya; Nairobi; Africa
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Casadesus-Masanell, Ramon, and Pippa Tubman Armerding. "Keroche (D): Transforming the Core Business." Harvard Business School Supplement 720-393, September 2019. (Revised May 2020.)
  • September 2019 (Revised May 2020)
  • Supplement

Keroche (C): The Excise Tax Increase

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the Kenyan government’s decision to increase excise taxes on wines in 2007. The tax increase would cause an average increase in price of 367% on Keroche’s fortified wines. Meanwhile, Keroche’s competitor EABL had effectively lobbied the government... View Details
Keywords: Keroche; Alcohol; Alcoholic Drinks; Alcoholic Beverages; Beverages; Drinks; Wine Industry; Wine; Fortified Wine; Business Ventures; Business Exit or Shutdown; Business Growth and Maturation; Business Startups; Small Business; Family Business; Crime and Corruption; Customer Focus and Relationships; Decisions; Income; Demographics; Geographic Scope; Geographic Location; Goods and Commodities; Government Legislation; Growth and Development; Business History; Lawsuits and Litigation; Laws and Statutes; Lawfulness; Goals and Objectives; Consumer Behavior; Market Entry and Exit; Problems and Challenges; Safety; Social Issues; Poverty; Strategy; Competition; Entrepreneurship; Manufacturing Industry; Food and Beverage Industry; Kenya; Nairobi; Africa
Citation
Purchase
Related
Casadesus-Masanell, Ramon, and Pippa Tubman Armerding. "Keroche (C): The Excise Tax Increase." Harvard Business School Supplement 720-392, September 2019. (Revised May 2020.)
  • 30 Nov 2017
  • News

Happy Meals (Are Here Again)

means there was a complaint—about the food, about the service, some negative thing that had escalated to the point that a manager had been called on to straighten things out. Or at least, that’s what it used to mean. In fall 2016,... View Details
Keywords: Dan Morrell; photographed by Saverio Truglia
  • 20 Feb 2006
  • HBS Case

Oprah: A Case Study Comes Alive

excitement generated by the public source case made Koehn's team even more committed to filling in the gaps with personal feedback from Harpo management and, ideally, from Winfrey herself. Finally, events began to move very fast. The... View Details
Keywords: by Martha Lagace; Media & Broadcasting; Consumer Products; Entertainment & Recreation
  • 16 Nov 2009
  • Research & Ideas

The Times Captures History of American Business

with us and explained more about the drivers of The Story of American Business and the book's implications for managers and leaders. Martha Lagace: Please give us a bit of backstory to this project. Nancy F. Koehn: The New York Times... View Details
Keywords: by Martha Lagace; Journalism & News
  • 01 Jun 2016
  • News

How Do We Win the Cyberwar?

language, it wouldn’t focus on hosting Mountain Dew–fueled, all-night hackathons, she says. “That’s not appealing to everybody. But if you say, ‘Let’s try to find innovative solutions to bringing lights to rural villages,’ and it happens... View Details
Keywords: Dan Morrell; illustrations by Victo Ngai
  • 01 Dec 2015
  • News

Golden State of Mind

him are heroes, plain and simple, because they have the capacity to change the world for the better. “Tim recognizes the difficulty of effecting change, and the need to celebrate the people who do that work,” says Jennifer Fonstad (MBA 1997), a View Details
Keywords: Julia Hanna
  • 01 Dec 2008
  • News

A Force for Good

Management and HBS. They stood on the Weeks Footbridge and, on the spot, decided on Harvard. Despite his obvious talents, life at HBS wasn’t necessarily easy for the young Canadian student. He arrived in class the first day wearing a... View Details
Keywords: Jeffrey L. Cruikshank; Construction of Buildings; Construction; Monetary Authorities-Central Bank; Finance; Hospitals; Health, Social Assistance; Publishing Industries (except Internet); Information; Wood Product Manufacturing; Manufacturing; Rail Transportation; Transportation
  • 30 Mar 2010
  • First Look

First Look: March 30

practices of their portfolio firms. Prior research documents that PE firms create economic value in portfolio firms through effective governance, financial, and operational engineering. Given PE firms' focus on value creation, we examine... View Details
Keywords: Sean Silverthorne
  • Web

A Message from Dean Srikant Datar | About

After having an appointment at Carnegie Mellon University and having taught back at Stanford, I came to HBS in 1996. My intellectual interests evolved in what many would say are pretty surprising ways, from a focus on governance and... View Details
  • 15 Jun 2018
  • News

Skydeck Live: The Science of a Meaningful Life

up, and Susan is going to disagree with him because there's like something weird going on there, and then I'm going to jump in and win the meeting as they're fighting with each other. This act of building more robust stories in our heads, it tends to allow us to pay... View Details
  • 27 Nov 2006
  • Research & Ideas

Manly Men, Oil Platforms, and Breaking Stereotypes

each of these indices of safety and performance, they were exemplars of the company's efforts to create a new kind of offshore operating environment. Our discussions with senior managers led us to believe that organizational features of... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • 01 Mar 2009
  • News

Model Patient

serious illness and its attendant financial insecurity could one day focus instead on a brighter, healthier future. A Cornell graduate who holds an MBA from Boston College, Rhenisch was for years well employed and enjoyed excellent... View Details
Keywords: Garry Emmons; Health, Social Assistance
  • 01 Sep 2022
  • News

Your Family, Your Work, Your Way

with some of firms’ highest-achieving employees often ended with questions about how to manage the demands of parenting and work. Much of the information she found was long on platitudes and short on practical, actionable advice—so she... View Details
  • 10 Sep 2018
  • Research & Ideas

Celebrating 'The Men and Women of the Corporation' 40 Years Later

Rosabeth Moss Kanter: Because ideas move the world, and I wanted to move the world. I have a PhD in sociology, with a focus on social psychology and organizational behavior. Being a thought leader is a form of leadership, and I'm... View Details
Keywords: by Robin J. Ely
  • 01 Dec 2016
  • News

Vive la Madeleine!

of the company, training on new equipment and executing recipes with a focus on local, fresh ingredients and luxury flavors ranging from Tahitian vanilla to rose raspberry to yuzu, all masterminded by pastry chef and consultant Philippe... View Details
Keywords: Julia Hanna; illustrations by Natalya Balnova
  • 20 Sep 2012
  • Research & Ideas

US Competitiveness at Risk

sequencing and a sustained effort, you don't make progress. Our single-issue focus lately works against us. There's also a tremendous mismatch between the time horizons of politics and of competitiveness. Most things that matter for... View Details
Keywords: Re: Michael E. Porter & Jan W. Rivkin
  • 13 Sep 2019
  • News

Hollywood Ending

lighthouse shows sit at the top of the company’s content pyramid. In the middle section, with budgets closer to $50,000 a minute, Quibi is building a tier of unscripted material—reality and game shows, documentaries, and the like—with a View Details
Keywords: Jen McFarland Flint; photo by Christina Gandolfo
  • 17 Jun 2020
  • Blog Post

Black MBA Students Pen Letters to the HBS Community: Letter 2/5

focus on what they are doing completely avoids exploring the why. The hopelessness and desperation that one must have to walk through a broken glass window, risking their lives and freedom in an already intensified moment, to get some... View Details
  • 13 Feb 2020
  • News

Not Throwing Away My Shot

equal is the law of the land. So those are the constraints in this entrepreneur's life. He's the grandson of a slave, son of a teamster. And we don't know much about his early life, but sometime by the middle 1890s he's managed to find... View Details
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