communication - Publications - Faculty & Research

19 May 2016
News

Creating a Public Greenway in Northern California’s Scenic Wine Country

include Covad Communications, a groundbreaking telecommunications company established in 1996. “Any great company—including those I’ve started—the technology will be obsolete by then.” McMinn’s passion for the Vine Trail was borne of View Details

21 Jun 2022
News

Banquet Brings Latino Alumni Back Together; Dallas Club Marks 75 Years with a Look Ahead

as well as admitted students and some in the application process. It was a chance for us to reconnect and for the new students to learn more about the Latino community at HBS. It was fantastic.” HBS Latino Alumni Association Banquet... View Details

Keywords: Margie Kelley

January 2015 (Revised April 2025)
Technical Note

FIELD Global Capstone: Orchestrating a Compelling Presentation

By: Jill Avery

This note was written to help you organize and orchestrate your FIELD Global Immersion final project presentation to your global partner. It is designed to illustrate ways to make your final presentation persuasive, inspiring, and powerful—a presentation with presence.... View Details

Keywords: Presentation Skills; Communication; Communication Intention and Meaning; Communication Strategy; Interpersonal Communication; Management Skills

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01 Mar 2010
News

Students Assist Needy Family

$1,550 for the family in less than 48 hours. “It was a truly rewarding and meaningful experience for both of us,” said Simmons. SmallCanBeBig.org, created by Boathouse Group, a Boston communications firm led by president John Connors (PMD... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

17 Jan 2008
Working Paper Summaries

Competition in Modular Clusters

Keywords: by Carliss Y. Baldwin & C. Jason Woodard; Communications; Communications; Communications; Communications

June 2023 (Revised November 2024)
Case

Collaboration Wars: Slack vs. Microsoft Teams 2023

By: David B. Yoffie, Kriti Gupta, Mehek Punatar, Poonam Sacheti and Poorvi Vijay

What's the future of corporate communications? Email? Corporate messaging? The battle for corporate messaging in 2023 was stacking up as a fight between Slack, which had been recently acquired by Salesforce, and Microsoft Teams. This case explores a classic judo... View Details

Keywords: Competition; Product Positioning; Marketing Strategy; Acquisition; Communications Industry; Communications Industry

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01 Feb 2001
News

A Bankable Trust

has performed in theater productions, at weddings and parties, and, for the last five years, in a gospel choir. "It's important to have balance in one's life," she observed. That balance also includes community service — Harris serves on... View Details

Keywords: Arts, Entertainment

2012
Other Unpublished Work

Managerial Control of Business Press Coverage

By: Eugene F. Soltes and David H. Solomon

The business press plays a significant role in distributing firm news to investors. We investigate the extent to which managers can influence their firm's level of coverage in newswires and newspapers. We consider three choices under managerial control: press release... View Details

Keywords: Announcements; Governance Controls; News; Communication Strategy; Journalism and News Industry

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Article

Why ‘Tell Them Something They Don't Know’ Is Bad Advice in B2B Sales

By: Frank V. Cespedes and Tracy DeCicco

Common advice in sales is to provide insights to customers during sales calls. But this advice generally stays at the level of “tell people something they don’t already know” and results in sales conversations littered with many irrelevant factoids. This article... View Details

Keywords: Sales; Interpersonal Communication; Communication Strategy

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Article

Handshaking Promotes Deal-Making by Signaling Cooperative Intent

By: Juliana Schroeder, Jane L. Risen, Francesca Gino and Michael I. Norton

We examine how a simple handshake—a gesture that often occurs at the outset of social interactions—can influence deal-making. Because handshakes are social rituals, they are imbued with meaning beyond their physical features. We propose that during mixed-motive... View Details

Keywords: Handshake; Cooperation; Affiliation; Competition; Negotiation; Nonverbal Communication; Negotiation Participants; Behavior; Communication Intention and Meaning; Negotiation Deal

16 Sep 2015
News

Creating more effective content across all media

Associate Professor Thales Teixeira’s research into the economics of attention explores the ways in which companies can better communicate with buyers of goods and services in a marketplace cluttered with messaging across all media.... View Details

01 Dec 2017
News

Examining the Magnitude of Syria’s Refugee Crisis

Syrian communities was phase one of a large-scale survey Fabbe conducted to gain insight into the effects of the war on those who had fled from the conflict at home. Throughout 2016, Fabbe’s research team conducted interviews with more... View Details

25 Apr 2016
News

Innovating Education to Create College-Ready Academic Achievers

with five points of light: character, academics, organizational stability, family/scholar engagement, and college knowledge. “What’s constant is the aspiration to create a greater good,” he says. “We can prove the possible and create hope in View Details

01 Dec 2022
News

Program Catalyzes New Streams of Research

HBS established the Institute for the Study of Business in Global Society (BiGS) to serve as a research-based platform that brings together a community of scholars, students, alumni, and other practitioners to find solutions to some of... View Details

Keywords: Jennifer Gillespie

16 Feb 2021
Working Paper Summaries

Information Avoidance and Image Concerns

Keywords: by Christine L. Exley and Judd B. Kessler

January 2023
Article

The Dark Side of Machiavellian Rhetoric: Signaling in Reward-Based Crowdfunding Performance

By: Goran Calic, Rene Arseneault and Maryam Ghasemaghaei

In this study, we explore the impact of Machiavellian rhetoric on fundraising within the increasingly important context of online crowdfunding. The “all-or-nothing” funding model used by the world’s largest crowdfunding platform, Kickstarter, may be an attractive... View Details

Keywords: Crowdfunding; Communication Strategy; Entrepreneurial Finance; Behavior

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2014
Working Paper

Why Don’t People Ask More Questions? Question-asking Promotes Information Exchange and Improves Interpersonal Perception

By: A.W. Brooks, J. Minson and K. Huang

Keywords: Knowledge Sharing; Interpersonal Communication

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August 2012
Article

From Mind Perception to Mental Connection: Synchrony as a Mechanism for Social Understanding

By: Thalia Wheatley, Olivia Kang, Carolyn Parkinson and Christine E. Looser

Connecting deeply with another mind is as enigmatic as it is fulfilling. Why people ‘‘click’’ with some people but not others is one of the great unsolved mysteries of science. However, researchers from psychology and neuroscience are converging on a likely... View Details

Keywords: Neuroscience; Social Psychology; Interpersonal Communication; Relationships

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