Publications

Register to Read

March 2011 (Revised December 2012)
Case

Demand Media

By: John Deighton and Leora Kornfeld

Google search had helped Demand Media grow to be a $1.9 billion online publisher. Then, social media and smartphone apps began to change the way people navigated the Internet. How should Demand Media respond? The business ran on a radically new model in which a stable... View Details

Keywords: Business Model; Information Publishing; Consumer Behavior; Customization and Personalization; Internet and the Web; Publishing Industry

March 2002 (Revised June 2005)
Case

AOL Time Warner, Inc.

By: Stephen P. Bradley and Erin Sullivan

AOL Time Warner, which has been billed as the "first fully integrated media and communications company of the Internet Century," raises the fundamental question of how value will be created and captured by the merger of AOL and Time Warner. This case describes just how... View Details

Keywords: Mergers and Acquisitions; Internet and the Web; Value Creation; Organizational Culture; Consolidation; Change Management; Telecommunications Industry; Media and Broadcasting Industry; United States

23 Jun 2003
Research & Ideas

Historically Speaking: A Roundtable at HBS

development of the U.S. railroad industry in the latter half of the 19th century. Al went straight to the sources and expanded upon them in a series of important articles in the Business History Review. That work developed into his pathbreaking book View Details

Keywords: by Jim Aisner

01 Dec 2019
News

Case Study: Farming It Out

photo courtesy of Charlie Andersen Charlie Andersen (MBA 2014) grew up on a 200-acre organic family farm west of Philadelphia that produced everything from apples and blueberries to sweet corn. Andersen absolutely loved it—for the most part: “What I disliked were all... View Details

Keywords: Jen McFarland Flint; Agriculture

Web

DEC - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details

19 Apr 2011
First Look

First Look: April 19

the answers in ways that are right for you. By asking these questions, you can craft new strategies for staying on top of your game. Publisher's Link:... View Details

Keywords: Sean Silverthorne

17 Jun 2019
Blog Post

Why I Would Have Applied to the MS/MBA Biotechnology: Life Sciences Program

and drug development. These qualities straddle the science and business fields – for example, to instill a science-focused culture within an organization, or to craft a drug development strategy that maximizes the chances of a... View Details

01 Feb 1998
News

HBS Alumni Association Board of Directors: President's Report

of guidelines to help standardize the organization of these important events. Information Technology With a goal of developing a virtual alumni community, this committee is looking at practical ways in which View Details

Profile

Whitney Wilson

business problems they were solving.” After the Chamber, she accepted a consulting position with Deloitte in Washington DC where she “worked in the strategy and analytics practice for public sector clients. I focused my work around... View Details

Profile

Allen Yang

world. Business school seemed like a logical choice." Accepted in his senior year through what is now called the 2+2 Program, Allen garnered a few years of required work experience before matriculating at HBS. He worked in investment banking in New York City, took... View Details

Keywords: CPG; Tech; Financial Services

10 Dec 2014
News

Front-Row Seat

Bradley’s personal involvement in its digital strategy and the recruitment of key positions is clear. But that success has been like the man himself—dramatic yet understated. The turnaround deployed two key tactics central to any... View Details

Keywords: Julia Hanna; digital media; Corporate, Subsidiary, and Regional Managing Offices; Management

19 Dec 2017
First Look

New Research and Ideas, December 19, 2017

working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=53636 Scale versus Scope in the Diffusion of New Technology: Evidence from the Farm Tractor By: Gross, Daniel P. Abstract—Using the farm tractor as a case study, I show that lags in View Details

Keywords: Carmen Nobel

01 Feb 2001
News

Changing Student Life

around all over the place? It's clubs, it's all the things happening on your campus. We invented this service to put all this online." Based in Cambridge, Massachusetts, Mascot Network, whose cofounder and chief strategy officer is Jason... View Details

Keywords: Educational Services; Colleges, Universities, and Professional Schools; Educational Services; Information

November 2016 (Revised July 2019)
Case

Lenovo to Buy IBM PC: Integration Challenges

By: David G. Fubini and Christine Snively

In December 2004, Chinese computer manufacturer Lenovo announced its purchase of IBM’s PC division. At the time, few industry observers were optimistic about the merger of these entities with seemingly opposite company cultures. How should the two entities plan to... View Details

Keywords: Integration; Strategy; Organizational Culture; Technology Industry; Technology Industry; United States; China

01 Dec 2002
News

Porter Course Goes Abroad

beyond Boston. The Microeconomics of Competitiveness: Firms, Clusters, and Economic Development used Internet technology and digitalized video to make teaching materials, guest speakers, and class lectures available via the Web to faculty... View Details

August 2011
Teaching Note

Exeter Group, Inc. (TN)

By: Robert G. Eccles and Penelope Rossano

Teaching Note for 409001. View Details

Keywords: Markets; Projects; Resource Allocation; Corporate Strategy; Goals and Objectives; Performance Capacity; Service Delivery; Information Technology Industry; Information Technology Industry

February 2024
Case

Does “Matter” Matter? Amazon and Open Standards in the Smart Home Industry

By: Frank Nagle

In early 2023, the smart home industry stood at a pivotal juncture. The recent launch of “Matter” version 1.0, an ambitious interoperability standard developed by the Connectivity Standards Alliance (CSA), promised to unify a fragmented market plagued by incompatible... View Details

Keywords: Digital Platforms; Resource Allocation; Standards; Business Strategy

2003
Case

E-Business Innovation at Cisco

By: Vijay Govindarajan, Philip Anderson, Chris Trimble and Katrina Veerman

As of March 2001, Cisco Systems prides itself as an "end-to-end networking company." The phrase describes not only their product line but the way they run their business. They created many of the e-business practices that later became cornerstones of the software... View Details

Keywords: Technology Networks; Technological Innovation; Innovation and Management; Business Strategy; Web Services Industry