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Show Results For
- All HBS Web
(7,445)
- People (10)
- News (2,035)
- Research (4,256)
- Events (32)
- Multimedia (7)
- Faculty Publications (2,951)
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- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
such as eBay, YouTube, and Facebook to gather information and share opinions on how they spend their money, an entirely new marketing philosophy is called for, one in which the marketer no longer controls the message. In "Digital... View Details
- 04 Nov 2008
- First Look
First Look: November 4, 2008
"improbable" emergence and expansion of that business to investigate the challenges and opportunities faced by an individual who seeks to build an enterprise around his own human capital. It includes background information on... View Details
Keywords: Martha Lagace
- 24 Sep 2007
- Research & Ideas
The FDA: What Will the Next 100 Years Bring?
medicine, and health-care providers to resolve current dilemmas around post-market drug safety and consumer product safety. Historically, the United States oriented its regulation to pre-market testing, but the time has come to more effectively View Details
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
less worthy a profession. Marketing in the United States benefited mightily from the endorsement of management guru Peter Drucker, who famously stated: "Because its purpose is to create a customer, the business enterprise has two—and... View Details
- 05 Aug 2008
- First Look
First Look: August 5, 2008
execution of plans can be more important than informational and procedural quality. We close by discussing the implications of our findings for organizations and researchers. Download the paper: http://www.hbs.edu/research/pdf/07-001.pdf... View Details
Keywords: Martha Lagace
- 20 Mar 2012
- First Look
First Look: March 20
http://www.springer.com/economics/development/book/978-1-4614-1878-8?changeHeader Employee Selection as a Control System Authors:Dennis Campbell Publication:Journal of Accounting Research (forthcoming) Abstract Theories from the economics, View Details
Keywords: Sean Silverthorne
- 10 Aug 2010
- First Look
First Look: August 10
at the time that the company is redesigning its business processes, organization, and information technology infrastructure to support aggressive growth and increased complexity. Purchase this... View Details
Keywords: Martha Lagace
- 28 Oct 2013
- Research & Ideas
Book Excerpt: The Good Struggle: Responsible Leadership in an Unforgiving World
more and more cases, when leaders make critical decisions, they are not choosing among specific, detailed options, each supported by in-depth analysis, nor are they expecting to implement the option they choose in a familiar, predictable, or View Details
Keywords: by Joseph L. Badaracco
- 02 Apr 2012
- Research & Ideas
Do Online Dating Platforms Help Those Who Need Them Most?
we already know. The functionality of these businesses is clear, but their immense popularity can be perplexing. After all, people managed to get married and maintain friendships for eons before the Web ever existed. So, are these virtual... View Details
- July 2022 (Revised February 2024)
- Teaching Note
The DivaCup: Navigating Distribution and Growth
By: Ayelet Israeli
Teaching Note for HBS Case No. 519-055. When the mother-daughter founders of DivaCup set out with a mission to disrupt the menstrual care industry with an innovative product form, they initially struggled to gain legitimacy and convince retailers to carry their unique... View Details
Keywords: Female; Female Ceo; Female Entrepreneur; Female Protagonist; Health ＆ Wellness; Healthcare; Price Policies; Minimum Advertised Price; Differentiation; Positioning; Growth; Health; Health Care and Treatment; Price; Disruption; Distribution; Distribution Channels; Competitive Strategy; Competition; Growth Management; Mission and Purpose; Product Development; Product Marketing; Product Launch; Product Positioning; Advertising; Business Startups; Internet and the Web; Entrepreneurship; Social Entrepreneurship; Social Issues; Social Enterprise; Retail Industry; Medical Devices and Supplies Industry; Manufacturing Industry; Health Industry; Green Technology Industry; Education Industry; Distribution Industry; Consumer Products Industry; Canada; United States; United Kingdom
- March 2019 (Revised April 2021)
- Case
The DivaCup: Navigating Distribution and Growth
By: Ayelet Israeli
When the mother-daughter founders of DivaCup set out with a mission to disrupt the menstrual care industry with an innovative product form, they initially struggled to gain legitimacy and convince retailers to carry their unique product. Fifteen years later, the... View Details
Keywords: Female; Female Ceo; Female Entrepreneur; Female Protagonist; Health ＆ Wellness; Healthcare; Price Policies; Minimum Advertised Price; Differentiation; Positioning; Growth; Health; Health Care and Treatment; Price; Disruption; Distribution; Distribution Channels; Competitive Strategy; Competition; Growth Management; Mission and Purpose; Product Development; Product Marketing; Product Launch; Product Positioning; Advertising; Business Startups; Internet and the Web; Entrepreneurship; Social Entrepreneurship; Social Issues; Social Enterprise; Retail Industry; Medical Devices and Supplies Industry; Manufacturing Industry; Health Industry; Green Technology Industry; Education Industry; Distribution Industry; Consumer Products Industry; Canada; United States; United Kingdom
Israeli, Ayelet. "The DivaCup: Navigating Distribution and Growth." Harvard Business School Case 519-055, March 2019. (Revised April 2021.)
- 16 Oct 2012
- First Look
First Look: October 16
in managing business analytics and big data at the enterprise level. It includes key applications of analytics, human and organizational issues in building analytical capabilities, and case studies of the application of analytics in... View Details
Keywords: Sean Silverthorne
- 05 Jun 2006
- Research & Ideas
Using Competition to Reform Healthcare
surgical team, the overall care cycle is crucial. Unless the patient's problem is accurately diagnosed, the patient is properly prepared, and recovery and rehabilitation are managed well, patient results will suffer. Indeed, the impact of... View Details
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
conclusion that follows is that perhaps the dream that Webvan was feeding—living off—will actually be realized by someone like Wal-Mart, managing only the information side of the business and not getting... View Details
- 20 Feb 2006
- HBS Case
Oprah: A Case Study Comes Alive
excitement generated by the public source case made Koehn's team even more committed to filling in the gaps with personal feedback from Harpo management and, ideally, from Winfrey herself. Finally, events began to move very fast. The... View Details
- 19 May 2016
- Research Event
Crowdsourcing, Patent Trolls, and Other Research Insights Highlighted at Harvard Business School Symposium
trolling up front and weed out patent trolling lawsuits early in the process,” Cohen said. “(A review board) would screen out good NPEs from bad NPEs.” For more information on patent trolling, watch Cohen’s video, “Patent Trolls: Evidence... View Details
Keywords: by Dina Gerdeman & Carmen Nobel
- 14 Dec 2015
- Research & Ideas
Deflategate and the Sustained Success of the New England Patriots
discussions that we’ve had” The case study, written by HBS’s Marco Iansiti, the David Sarnoff Professor of Business Administration and head of the Technology and Operations Management unit, focuses on the data analysis used by the... View Details
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
Shoppers who had brought their own bags bought decidedly more indulgences and chose more organic products than those who didn't. But this wasn't necessarily enough information to establish causality—that is, that both effects were... View Details
- 21 Feb 2017
- First Look
First Look at New Research: February 21
executives, middle managers, and sales people from companies across a variety of industries. The survey focused on questions about how well their companies’ strategies informed six critical elements of their sales approaches. The results... View Details
Keywords: Carmen Nobel
- September 2020 (Revised September 2021)
- Supplement
Student Success at Georgia State University (B)
By: Michael W. Toffel, Robin Mendelson and Julia Kelley
This is a supplement to the Student Success at Georgia State University (A) case. The (B) case includes the results of a randomized control trial that Georgia State conducted to test education technology start-up AdmitHub’s chatbot solution as a strategy for improving... View Details
Keywords: Education; Higher Education; Learning; Curriculum and Courses; Demographics; Diversity; Ethnicity; Income; Race; Values and Beliefs; Leadership; Goals and Objectives; Measurement and Metrics; Operations; Organizations; Mission and Purpose; Organizational Culture; Outcome or Result; Performance; Performance Effectiveness; Performance Evaluation; Performance Improvement; Planning; Strategic Planning; Social Enterprise; Nonprofit Organizations; Social Issues; Wealth and Poverty; Equality and Inequality; Information Technology; Digital Platforms; Education Industry; Atlanta
Toffel, Michael W., Robin Mendelson, and Julia Kelley. "Student Success at Georgia State University (B)." Harvard Business School Supplement 621-039, September 2020. (Revised September 2021.)