Filter Results:
(6,252)
Show Results For
- All HBS Web
(6,252)
- People (3)
- News (1,340)
- Research (4,161)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,892)
Show Results For
- All HBS Web
(6,252)
- People (3)
- News (1,340)
- Research (4,161)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,892)
- 12 Mar 2024
- Blog Post
IFC India: Electric Mobility in India
placed on the decarbonization of 2-wheeler mobility. Nevertheless, certain impediments to widespread adoption persist, including inadequate charging infrastructure, customer apprehension, and a shortage of domestic battery manufacturing... View Details
- 01 Sep 2004
- News
A Market-Based Prescription
the importance of giving patients and physicians more choices. Rather than imposing top-down controls, this approach enables users and providers to customize features such as benefits, levels of coverage, and bundling and payment of... View Details
- 01 Jun 2010
- News
NFLers Tackle HBS
More than 35 active players from a number of National Football League teams, including the Baltimore Ravens, New York Jets, and Minnesota Vikings, spent a week at HBS in February in a custom Executive Education program. Now in its sixth... View Details
- 01 Jun 2007
- News
For NFL Players, 3rd Down at HBS
Twenty-eight National Football Leagueplayers representing teams from across the league were recently on campus for an Executive Education program that addresses the unique business opportunities and challenges that players face during and after their professional... View Details
- 19 Mar 2008
- Research & Ideas
Finding Success in the Middle of the Market
provider of premium-priced products tailored to a particular customer segment, or you have to shoot for scale, using low prices and volume purchasing to attract a mass market and drive down your cost structure. Midfield has been... View Details
- Web
LGBTQ+ Pride Month | Baker Library
"Diversity Spotlight" feature, where you can filter for U.S. start-ups founded and led by LGBTQ+ individuals. Review Capital IQ Pro 's LGBTQ market map, which consists of companies that provide products or services to LGBTQ communities or have a significant number of... View Details
- 01 Jun 2017
- News
Case Study: Something New
sold for $5,000 in a boutique might cost as little as $200 in labor and supplies. By working directly with the factories, Anomalie can produce a custom gown for about $1,200. In the first two months that it was open for business, Anomalie... View Details
Keywords: April White
- 05 Dec 2013
- What Do You Think?
Is Walmart Defying Economic Gravity?
information-driven model by gaining a better understanding of product and customer relationships." Dean Vella cited Walmart's innovation in supply chain management and sustainability as ways in which it is reducing the friction... View Details
- October 1996 (Revised April 1997)
- Case
Tweeter etc.
By: John T. Gourville and George Wu
In the early 1990s, Tweeter etc., a small regional retailer of higher-end audio and video equipment, faced increasing competitive pricing pressures from several large regional and national consumer electronics chains. In response, in 1993, they introduced "Automatic... View Details
Keywords: Advertising; Customer Focus and Relationships; Price; Market Entry and Exit; Supply Chain Management; Competition; Electronics Industry; Retail Industry
Gourville, John T., and George Wu. "Tweeter etc." Harvard Business School Case 597-028, October 1996. (Revised April 1997.)
- 01 Jun 2018
- News
Research Brief: Lessons from Last Place
Ryan Buell (photo by Russ Campbell) Ryan Buell (photo by Russ Campbell) We all wait in lines—at the grocery store, the bank, or a ticket booth, or on hold to speak to a customer service rep about your cable bill. “By one estimate,... View Details
Keywords: Jennifer Myers
- October 2008
- Class Lecture
Marketing as Competitive Advantage: Fundamentals
By: Das Narayandas, David E. Bell, Anita Elberse, John T. Gourville, David B. Godes, John A. Quelch, Gail J. McGovern, Luc R. Wathieu and Marta Wosinska
Marketing as Competitive Advantage: Fundamentals will help today's business executives and tomorrow's business leaders understand the key elements of a successful marketing strategy. The multimedia resource includes video lectures by Harvard Business School faculty,... View Details
- 04 Nov 2019
- News
A Home for Startups
age groups, because they all want to come and collaborate. Younger people can learn from the experiences of the older people and vice versa. “I think one thing that I took away from my business school experience was customer-centricity––to rally create a product that... View Details
Keywords: work space
- 01 Sep 2017
- News
Alumni on the Best Business Advice They’ve Ever Received
“Never forget that your employees are ultimately going to make or break the business you’re in. A lot of the time what happens is people think, oh, let’s put the customers first and let’s make sure that the View Details
- 01 Dec 2014
- News
Making Big Data Fashionable
Principles Áslaug Magnúsdóttir Customizing Couture Online Customizing Couture Online Jamal Motlagh Taking Tailoring High Tech Taking Tailoring High Tech Katrina Lake Dressing by Number Dressing by Number... View Details
- 01 Mar 2012
- News
Making Finance Personal
inspire, formulate, and drive new and improved product design and development, even without specialized knowledge. With its consumer base, for example, Intuit went from conducting a single experiment with customers of TurboTax, its... View Details
- 17 Dec 2015
- News
Field 2 Gives Students Hands-On Exposure To Business Practices In Malaysia
BCARD, a lifestyle and brand-focused rewards program, but executives were uncertain about the card’s effectiveness. When the students interviewed customers about their use of the card, they discovered that people at first were often too... View Details
- Profile
Adam Kanner
percent to 50 percent of tickets to live events go unsold. Reasons for this excess capacity vary, from a hefty rise in ticket prices for concerts and sporting events over the past decade, to a wave of digital entertainment options that keep View Details
- 01 Jun 2024
- News
Case Study: Ready for an Upgrade
Illustration by Alvaro Dominguez The Los Angeles–based startup Stell was borne of a pain point almost as old as recorded history itself: paperwork. One of Stell’s cofounders, Malory McLemore (MBA 2022), had landed a job as an engineer at Airbus after earning a... View Details
- 01 Feb 1997
- News
OPM Celebrates 21st Anniversary at Gala Florida Reunion
H. Schiff Professor of Investment Banking. Drawing on his extensive research on a subject he calls his "passion" - customer loyalty - Sasser led a lively discussion on the topic of customer retention that... View Details
- November 2009
- Case
An Entrepreneur's Journey: Simi Nwogugu
By: John A. Davis and Shirley Spence
This multimedia case follows Simi Nwogugu's life from childhood in Lagos, Nigeria to Mount Holyoke and Wall Street, back to Lagos to found a chapter of Junior Achievement, through marriage and HBS to motherhood and disenchantment with opportunities for mothers in the... View Details
Keywords: Entrepreneurship; Corporate Entrepreneurship; Work-Life Balance; Customization and Personalization; Business Ventures; Nigeria; United States
Davis, John A., and Shirley Spence. "An Entrepreneur's Journey: Simi Nwogugu." Harvard Business School Multimedia/Video Case 810-701, November 2009.