Publications

Publications

Filter Results: (5,237) Arrow Down
Filter Results: (5,237) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 202 of 5,237 Results →
  • 28 Oct 2015
  • Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

time had a socialistic leaning. Advertising and marketing were not considered good things. You had so many poor people in the country who couldn’t even put a meal on their table and here you were trying to sell Coca-Cola or fancy products... View Details
Keywords: by Sean Silverthorne; Advertising
  • 23 May 2000
  • Research & Ideas

Minding the Muse: The Impact of Downsizing on Corporate Creativity

Not long ago, the senior management of a leading high-tech company was surprised to learn that research showed their R&D groups' creative performance to be in a prolonged slump following a corporate downsizing. The company's executives fretted that many of the new... View Details
Keywords: by Peter K. Jacobs
  • 01 Jun 2010
  • News

Admit It: You’re in Denial

the line in order to retool his factories for its successor, the Model A. To make the change, he shut down production for months, at a cost of close to $250 million. This chain of events was disastrous for the company because it allowed... View Details
Keywords: Richard S. Tedlow; Colleges, Universities, and Professional Schools; Educational Services; News, Library, Internet, and Other Services; Information; Management
  • Web

Harvard Business School and Polaroid - Edwin H. Land & Polaroid | Harvard Business School

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
  • August 2001
  • Case

Charmed Technology

By: Youngme E. Moon
Charmed Technology, a California start-up known primarily for its high-profile fashion shows featuring "wearable" computers, has just released its first product. The "CharmIT" is being billed as the world's first affordable, wearable computer for consumers. The key... View Details
Keywords: Entrepreneurship; Resignation and Termination; Technological Innovation; Marketing Strategy; Product Development; Luxury; Information Infrastructure; Value Creation; Computer Industry; Fashion Industry
Related
  • 21 Mar 2016
  • Lessons from the Classroom

When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)

Boston. Elberse is remaining mum on celebrities planning to attend the next session in order to protect their privacy. Participants sign up to learn strategies for launching creative products, managing talent, coping with advances in... View Details
Keywords: by Dina Gerdeman; Entertainment & Recreation; Sports; Media & Broadcasting; Education

    Henry P. Crowell

    Whereas traditional producers marketed oatmeal to wholesalers, Crowell packaged and marketed his brand of oatmeal, Quaker Oats, nation-wide as a breakfast cereal, a unique product at the time. Crowell utilized aggressive marketing View Details
    Keywords: Food & Tobacco
    • 16 Oct 2018
    • First Look

    New Research and Ideas, October 16, 2018

    products of value to someone. The purpose of this chapter is to build a robust and versatile language that is capable of representing large technical systems. The language is based on elements I have labeled functional components. The... View Details
    Keywords: Dina Gerdeman
    • October 2022 (Revised September 2024)
    • Case

    Podimetrics: Next Steps for Diabetes Cases

    By: Regina E. Herzlinger and Ben Creo
    Podimetrics, a virtual care management company treating adults with acute diabetes, sat at the intersection of medical device technology, digital health, and health services. Its SmartMat had demonstrated that it could help prevent amputations and that people with... View Details
    Keywords: Health Care; Health Care Delivery; Health Care Entrepreneurship; Health Care Outcomes; Diabetes; Chronic Disease; Chronic Illness; Health Care and Treatment; Health Disorders; Medical Specialties; Technological Innovation; Innovation Strategy; Product Development; Business Model; Customer Focus and Relationships; Medical Devices and Supplies Industry; Health Industry
    Related
    • 29 Jan 2013
    • First Look

    First Look: Jan. 29

    research as well as economic, organizational, and cross-disciplinary methodologies. The innovative process is broadly considered here, as well as the technologies that result from it, including business model innovation, service-level innovation, and View Details
    Keywords: Sean Silverthorne
    • Web

    IFC India 2025: From Gray to Green: A Glimpse of the Future of Green Hydrogen in India - Blog - Business & Environment

    Blog Blog Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author HBS Faculty Author HBS Staff Author Staff Author Students Topics Topics Accelerating Climate Solutions Conference 2023 Alumni Alumni Programs Alumni in Climate Networking Series Business... View Details
    • 20 May 2014
    • First Look

    First Look: May 20

    (inflows minus outflows of private capital) are positively correlated with countries' productivity growth; (2) net sovereign debt flows (government borrowing minus reserves) are negatively correlated with growth only if net public debt is... View Details
    Keywords: Sean Silverthorne
    • 2012
    • Chapter

    The Relational Roles of Brands

    By: Jill Avery
    In contemporary culture, brands play important relational roles, linking consumers to others and serving as relational partners. This chapter provides an understanding of the relational roles of brands to illuminate why and how consumers connect with brands and how... View Details
    Keywords: Brands; Brand Management; Brand Equity; Brand Building; Customer Relationship Management; CRM; Customers; Customer Focus and Relationships; Brands and Branding; Marketing; Marketing Strategy; Consumer Products Industry
    Related
    • Career Coach

    Abhishek Avinash Gore

    Before HBS, Abhishek was a consultant (Bain), and strategy & operations manager (Abbott). For his internship, he recruited across tech & consulting roles. He specializes in: 1) Pivoting into tech/product: As an outsider who... View Details
    • November 2001
    • Supplement

    Interview with Philip Casey at AmeriSteel

    By: Joseph L. Bower and Sonja Ellingston Hout
    Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Philip Casey describes the evolution of the company's strategy, organization, and financial and management issues as the company has grown to be the #2 steel producer in... View Details
    Keywords: Finance; Growth and Development Strategy; Distribution; Production; Organizations; Family Ownership; Corporate Strategy; Manufacturing Industry; Brazil
    Related
    • 07 Jul 2020
    • Research & Ideas

    Market Investors Pay More for Resilient Companies

    The steep market drop in the early days of the COVID-19 crisis is being used as a laboratory to study the importance of companies investing in stakeholder relations with their employees, suppliers, and customers, and how those investments could be strategic resources... View Details
    Keywords: by Kristen Senz; Financial Services
    • 20 Dec 2018
    • Research & Ideas

    Most Popular Stories and Research Papers of 2018

    earners, who may also exploit additional strategies to increase the share of total income that accrues to the top 1 percent, according to Ethan Rouen and colleagues. Shipping Fees and Product Assortment in... View Details
    Keywords: by Sean Silverthorne
    • 01 Dec 2014
    • News

    @Soldiers Field

    modified by former product manager Ellen Chisa (HBS 2016). Former New Jersey Governor and EPA Administrator Christine Todd Whitman chatted with professor Joe Lassiter about the future of nuclear energy, hosted by the HBS Business &... View Details
    Keywords: John Shad (MBA 1949); Educational Services
    • 26 Mar 2019
    • First Look

    New Research and Ideas, March 26, 2019

    increasing costs for Yatooq. Alwaalan reflected on the decisions she made to date, wondering if the revenue decline could have been avoided. She also contemplated the path forward, specifically whether she should iterate on her go-to-market View Details
    Keywords: Dina Gerdeman
    • 02 Aug 2011
    • First Look

    First Look: August 2

    vertical production and financial linkages with parents exhibited greater resilience. Finally, in contrast to the crisis period, the effect of foreign ownership and linkages on establishment performance was insignificant in non-crisis... View Details
    Keywords: Sean Silverthorne