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Show Results For
- All HBS Web
(6,448)
- People (3)
- News (1,341)
- Research (4,131)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,891)
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- 07 Apr 2015
- First Look
First Look: April 7
many users but also multiple types of users. For example, it's not enough that many customers want to book taxis by smartphone. Drivers must also be willing to accept smartphone bookings. Harvard Business School professor Ben Edelman has... View Details
Keywords: Sean Silverthorne
- 31 Aug 2010
- First Look
First Look: August 31
and mission to provide its guests and employees an enhanced brand experience. The dilemma Atlantis faced was how to integrate the new vision and mission into all the brand touch points in order to improve customer satisfaction and... View Details
Keywords: Sean Silverthorne
- 08 Jan 2007
- Research & Ideas
Who Rises to Power in American Business?
in a global, competitive landscape, and that can differentiate their products and services for a more discriminating customer base. The changes in the social context of business will require leaders (both men and women) who have a global... View Details
Keywords: by Sean Silverthorne
- 07 Jun 2019
- Book
Are You a Digital Manager?
benefits of digital transformation and platform plays, or deliver a differentiated end-to-end customer experience. Another challenge we’ve seen for managers is that if they want to attract and retain top talent, they need to make sure the... View Details
Keywords: by Martha Lagace
- 25 Jun 2014
- Lessons from the Classroom
FIELD Trip: Conquering the Gap Between Knowing and Doing
The mission: To sell more laptops. The market: Rural China. The challenge: The business partner wants to know what laptop features would be appealing to customers in rural China. Landing in Shanghai with eight days to find out, a team of... View Details
- 14 Dec 2010
- First Look
First Look: Dec. 14
addresses a decision to replace salesmen netbook PCs with iPhones, including converting the company's sales and customer applications to the iPhone platform. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/911413-PDF-ENG Hikma... View Details
Keywords: Sean Silverthorne
- 27 May 2009
- First Look
First Look: May 27, 2009
on a farsighted version of strong dominance (cf., Roth and Postlewaite, 1977) if no individual is indifferent between his endowment and the endowment of someone else. Download the paper: http://www.hbs.edu/research/pdf/09-129.pdf Altruistic Dynamic Pricing with View Details
Keywords: Martha Lagace
- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
Faced with accepting $20 million less than anticipated from the stock offering, she told the class, the company never hesitated. It had chosen to go public in mid-2000—after two years of existence and two quarters of selling its Visor handheld computers—to establish... View Details
Keywords: by John S. Rosenberg
- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
pricing, customer selection, and management of prices and accounts in an inherently uncertain, volatile demand environment. Purchase this case:https://hbsp.harvard.edu/product/819003-PDF-ENG Harvard Business School Case 719-424 The a2... View Details
Keywords: Dina Gerdeman
- 05 Jun 2018
- First Look
New Research and Ideas, June 5, 2018
earned relatively high margins on products rooted in science and innovation. However, Lyons believed downstream integration would allow Alltech to better communicate with its end customers (farmers), increase sales of its supplements, and... View Details
Keywords: Dina Gerdeman
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
perspectives of marketing strategies, store operations, and relationships between customers and store clerks. However, the significance of the development of cellophane as a new packaging material, and the role of packaging manufacturers... View Details
Keywords: Sean Silverthorne
- 05 Jan 2010
- First Look
First Look: January 5
how James solves the process problems involved in his team's breakdown and creates team cohesion to help them function together effectively. We also learn whether or not James is successful in taking his global team to a new level of productivity and View Details
Keywords: Martha Lagace
- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
company, through suppliers or customers at trade shows saying something was weird, or through tracking the names of people who had been involved in fraud in the past and finding another company they're in. The press's next most frequent... View Details
- 09 Sep 2024
- HBS Case
McDonald’s and the Post #MeToo Rules of Sex in the Workplace
Will Hurwitz. McDonald’s emerges from a slump With 40,000 mostly franchised restaurants across the world, McDonald’s serves some 63 million customers daily and employs more than 2 million workers. The brothers who founded the chain in... View Details
- 26 Sep 2017
- First Look
First Look at New Research and Ideas, September 26, 2017
made MIA unique—offering affordable homes for its BOP customers in Mexico—to fulfill other critical needs at the BOP for water, clean energy, and health care services? Jaime was an expert in housing, but could he translate that expertise... View Details
Keywords: Sean Silverthorne
- 20 Mar 2012
- First Look
First Look: March 20
call center operations are described in detail, as are its decision-making and business processes. At the end of the case, executives are considering whether Ctrip should actively pursue either the budget or luxury travel segments, which would mean shifting attention... View Details
Keywords: Sean Silverthorne
- 20 Jul 2010
- First Look
First Look: July 20
eventual recovery? How far could Target go in emphasizing low price—the "pay less" side of its slogan—without eroding the company's core promise of offering unique and upscale products that customers would not see at other... View Details
Keywords: Martha Lagace
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
we find it difficult to identify the tangible benefits delivered by brokers. While brokerage customers are directed toward funds that are harder to find and evaluate, they pay substantially higher fees and the funds they buy have lower... View Details
Keywords: Martha Lagace
- 08 May 2007
- First Look
First Look: May 8, 2007
S. Kaplan and Steven R. Anderson Periodical:Journal of Cost Management 21, no. 2 (March-April 2007): 5-15 Abstract Activity-based costing has enabled managers to see that not all revenue is good revenue and not all customers are... View Details
Keywords: Martha Lagace
- 05 Aug 2008
- First Look
First Look: August 5, 2008
important general themes: (1) Assessing alternative growth strategies. When should one pursue "more of the same" business vs. offering another product vs. looking for new customers? When is it better to develop an entirely different line of business with... View Details
Keywords: Martha Lagace