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Show Results For
- All HBS Web
(4,376)
- People (4)
- News (546)
- Research (3,281)
- Events (7)
- Multimedia (14)
- Faculty Publications (2,404)
- 28 Oct 2008
- First Look
First Look: October 28, 2008
reviewing the company's marketing strategy for charge and credit cards in the United States. A variety of growth options exists for students to consider, including further penetration of existing markets and the opening of new markets.... View Details
Keywords: Martha Lagace
- 18 Oct 2006
- Research & Ideas
New at the Helm: A Talk with HBS Dean Light
with markets and investment. In addition, he worked half-time with a Boston-based management consulting firm on the strategy problems of several important corporate clients. He soon decided to focus his full... View Details
- April 2025
- Supplement
ZEISS: Commercializing Science
By: Maria P. Roche and Richie Zitomer
Spreadsheet Supplement for HBS Case No. 725-359. View Details
Keywords: Business Model; Business Organization; Decisions; Business Strategy; Competition; Business History; Collaborative Innovation and Invention; Independent Innovation and Invention; Disruptive Innovation; Innovation and Management; Innovation Strategy; Technological Innovation; Growth and Development Strategy; Knowledge Sharing; Industry Growth; Monopoly; Organizational Culture; Supply Chain Management; Partners and Partnerships; Risk and Uncertainty; Adaptation; Commercialization; Resource Allocation; Corporate Strategy; Semiconductor Industry; Technology Industry; Germany; Europe
- February 2017
- Supplement
JCDecaux, 2016: Global Leader ... Again
By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place... View Details
Keywords: JCDecaux; Clear Channel Outdoor; OUTFRONT Media; Lamar Advertising Company; Jean-François Decaux; Jean-Charles Decaux; Outdoor Advertising; Street Furniture; Airports; Billboards; Bicycles; Digital Devices; Digital Marketing; Bidding; Advertising; Advertising Campaigns; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Model; Business Organization; Family Business; For-Profit Firms; Joint Ventures; Design; Price; Profit; Revenue; Geographic Location; Geographic Scope; Global Range; Globalization; Global Strategy; Globalized Firms and Management; Multinational Firms and Management; Globalized Markets and Industries; Government Legislation; Business History; Human Resources; Laws and Statutes; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Product Marketing; Demand and Consumers; Supply and Industry; Operations; Distribution; Infrastructure; Logistics; Product; Product Design; Production; Organizational Structure; Property; Public Ownership; Renting or Rental; Problems and Challenges; Business and Community Relations; Business and Government Relations; Family and Family Relationships; Sales; Situation or Environment; Luxury; Strategy; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Consolidation; Corporate Strategy; Customization and Personalization; Expansion; Segmentation; Mobile Technology; Wireless Technology; Air Transportation; Bicycle Transportation; Rail Transportation; Transportation Networks; Advertising Industry; France; Paris
Wells, John R., and Gabriel Ellsworth. "JCDecaux, 2016: Global Leader ... Again." Harvard Business School Supplement 717-441, February 2017.
- April 2001 (Revised July 2001)
- Case
Verge Software (A)
By: Dorothy A. Leonard and Elizabeth Kind
Scott Rozic, CEO of start-up Verge Software, has just told his board that he is taking the company in a totally new direction, moving from enterprise knowledge management software to Internet direct marketing. This case covers the start-up of the business, and Rozic's... View Details
Keywords: Venture Capital; Investment; Corporate Entrepreneurship; Business or Company Management; Business Strategy; Technological Innovation; Applications and Software; Management Teams; Governing and Advisory Boards; Business Startups; Decision Choices and Conditions; Product Development; Information Technology Industry; United States
Leonard, Dorothy A., and Elizabeth Kind. "Verge Software (A)." Harvard Business School Case 601-065, April 2001. (Revised July 2001.)
- 01 Dec 2017
- News
Yoga Inc.
phenomenon it pretty much created. “From the foundation of yoga wear, we started a category that before us did not exist,” says Vivien Yeung (MBA 2001), Lululemon’s chief strategy officer. Understanding the public consumption ritual... View Details
Keywords: Deborah Halber
- 15 May 2012
- First Look
First Look: May 15
and Yaron Yehezkel Abstract In the context of platform competition in a two-sided market, we study how ex-ante uncertainty and ex-post asymmetric information concerning the value of a new technology affects the strategies of the platforms... View Details
Keywords: Carmen Nobel
- 19 Sep 2006
- First Look
First Look: September 19, 2006
Harvard Business School Case 506-054 Takashimaya, the largest department store in Japan, was suffering from declining sales. CEO Koji Suzuki had succeeded in instituting changes to cut costs. However, Suzuki needed to come up with a View Details
Keywords: Sean Silverthorne
- 01 Oct 1996
- News
Lasting Impressions
those in the Class of '71 were destined to earn their MBAs during one of the most turbulent social and political eras of our times. Turbulence within the class, in the form of widely divergent views on the day's events, was also in evidence. A petition urging View Details
Keywords: Deborah E. Blagg
- April 2006
- Case
Medical Innovation Beyond MedStar: Mobilizing for National Impact
By: Rosabeth M. Kanter, Ryan Raffaelli and Michelle Heskett
Dr. Craig Feied, director of MedStar Health's Medical Informatics programs, wanted his innovations to influence national health care. Since joining Washington Hospital Center's Emergency Department in 1995 with Dr. Mark Smith, their information system had become the... View Details
- 15 Apr 2008
- First Look
First Look: April 15, 2008
specializing in building and managing prisons. Students must assess the firm's strategy and risks, evaluate key financial reports, derive forecasts of future performance, and use these forecasts to value the firm. Purchase this case:... View Details
Keywords: Martha Lagace
- February 2016 (Revised August 2016)
- Case
Chilli Beans: Peace, Love, and Sunglasses
By: José B. Alvarez, Robert Mackalski and Andrew Otazo
This case illustrates how Chilli Beans became the most popular sunglasses retailer in Brazil and the issues it faced when expanding into the United States. View Details
Keywords: Sunglasses; Brazil; Sao Paulo; Chilli Beans; Watches; Fast Fashion; Supply Chain; Retail; Franchise; International Expansion; Culture; Middle Class; Fashion; Corporate Entrepreneurship; Global Strategy; Customer Focus and Relationships; Customer Value and Value Chain; Design; Economic Growth; Economic Slowdown and Stagnation; Goods and Commodities; Leadership; Marketing; Operations; Apparel and Accessories Industry; Fashion Industry; Manufacturing Industry; Brazil; China
Alvarez, José B., Robert Mackalski, and Andrew Otazo. "Chilli Beans: Peace, Love, and Sunglasses." Harvard Business School Case 516-020, February 2016. (Revised August 2016.)
- 21 Jul 2003
- Research & Ideas
Don’t Get Buried in Customer DataUse It
Cisco relies on three layers of customer data to inform its efforts to improve customer satisfaction: The overall satisfaction survey that customers fill out annually; interviews with targeted customer segments, follow-on surveys, and sessions with View Details
Keywords: by Jean Ayers
- 24 Sep 2001
- Research & Ideas
Why the Internet Doesn’t Change Everything
deal of time trying to concoct a strategy for dealing with this unsettling cyber-priest. But there really wasn't much that they could do, so they left Gaillot and his liberal site alone. Partenia had won. In cyberspace, Partenia is... View Details
Keywords: by Debora L. Spar
- 04 Sep 2001
- Lessons from the Classroom
Getting Back on Course
these sections that turned out to be the participants' favorite part, according to Hart. Hart discussed entrepreneurship as an alternative to corporate careers. "But," she explained, "I was careful to disabuse them of the... View Details
Keywords: by Martha Lagace
- 29 May 2020
- Op-Ed
How Leaders Are Fighting Food Insecurity on Three Continents
existing corporate transport and storage partners to implement a new strategy of moving bulk produce to remote areas, as well as serving its traditional outlets. SecondBite also found different ways to serve... View Details
- 01 Sep 2011
- News
Coming Full Circle
and the influence he had on his students,” she remarks. “I also respected his career path in terms of his research and its impact in broader policy contexts.” This fall, Gartenberg will have the opportunity to launch her own path as an assistant professor teaching... View Details
- 01 Dec 2008
- News
Business at the Summit
three-dozen breakout sessions that focused on globalization, market capitalism, and leadership topics. Failures of Corporate and Political Leadership The flip side of government intervention is government paralysis, the topic that... View Details
- 03 Apr 2018
- First Look
New Research and Ideas, April 3, 2018
combine administrative data on all firms in Spain with a matched bank-firm-loan dataset on the universe of corporate loans for 2003–2013 to identify bank-specific shocks for each year using methods from the matched employer-employee... View Details
Keywords: Sean Silverthorne
- 01 Apr 2000
- News
Real World Issues Aired at Student Led Conferences
I've ever done." A series of afternoon panels were organized around "hot topics," such as cultivating a mentor and building a career, strategies for personal and professional success, women as negotiators, and the power of women in the... View Details
Keywords: Mary Ellen Gardner