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- All HBS Web
(1,507)
- People (3)
- News (616)
- Research (440)
- Events (4)
- Multimedia (12)
- Faculty Publications (233)
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- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
instance, it can become a lightning rod for discourse," Deighton remarks. "You have to be confident that your message can withstand reinterpretation." The Dove ads, for example, have been parodied on late-night television, although that level of exposure hasn't... View Details
- 18 Apr 2018
- First Look
First Look at New Research and Ideas, April 18, 2018
lawsuits alleging that the company had damaged creditors in their quest to preserve equity value. Of particular focus were a series of transactions that took place during 2013 and 2014 to sell assets from one subsidiary to another and to eliminate a valuable View Details
Keywords: Sean Silverthorne
- 26 Jan 2004
- Research & Ideas
What Developing-World Companies Teach Us About Innovation
Approximately 40 percent of the company's revenues are derived from products introduced within the last two years. Natura achieved this result with an R&D staff of about 150 and a budget totaling only 3 percent of net income. Compare this with L'Oreal, the View Details
- 27 Apr 2021
- Research & Ideas
New Research: Surviving Bankruptcy, Useful Economics, and Retirement
investment in Duck Creek Technologies, a technology provider for property & casualty insurance companies. The deal required a complex carve-out from Accenture, Duck Creek’s parent organization, and several operational improvements to... View Details
- 27 Oct 2011
- Research & Ideas
Horrible Boss Workarounds
well-meaning companies attempt to encourage collaboration by assembling groups of employees with shared traits rather than shared goals. "I've seen a lot of people try to form networks in companies: Let's get all the women together, let's get all the working View Details
Keywords: by Carmen Nobel
- 21 Oct 2024
- Research & Ideas
What Happens in Vegas Could Shape the Metaverse
a virtual world than a video game: Millions of users have gathered on the platform for online concerts headlined by Ariana Grande, Travis Scott, and other stars. Tim Sweeney, the CEO of Fortnite parent company Epic Games, has likened the... View Details
- 24 May 2004
- Research & Ideas
Becoming an Ethical Negotiator
Golden Rule (treating others as you'd like them to treat you) or frame it Rawlsian language (that is, considering the problem in a veil of ignorance, not knowing if you're the buyer or the seller). Still others emphasize relational factors—the example that a View Details
Keywords: by Martha Lagace
- 15 Nov 2017
- Research & Ideas
How Does a Social Startup Decide to Commercialize? It May Depend on the Founder's Gender
the role of founders’ gender on the use of commercial activity.” Past research has looked at the decision of whether to go hybrid with a social venture. In one study, for example, Battilana and Lee discovered that having a parent who... View Details
Keywords: by Carmen Nobel
- 22 May 2018
- First Look
New Research and Ideas, May 22, 2018
show that, even in a world with perfect capital markets and without differences in innate ability, wealthy parents invest, on average, more in their offspring than poorer ones. As a result, persistence of economic status is higher at the... View Details
Keywords: Dina Gerdeman
- 12 Apr 2011
- First Look
First Look: April 12
case:http://cb.hbsp.harvard.edu/cb/product/211090-PDF-ENG Purchase this supplement (B):http://cb.hbsp.harvard.edu/cb/product/211096-PDF-ENG Cosmeticos de Espana, S.A. (E) David F. HawkinsHarvard Business School Supplement 111-119 Spanish View Details
Keywords: Sean Silverthorne
- 22 Jul 2008
- First Look
First Look: July 22, 2008
to an initial public offering in May 2005. SSG's parent company, the K. Raheja Corporation, and its affiliated companies held 66% of SSG's shares. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=508017... View Details
Keywords: Martha Lagace
- 15 May 2020
- Research & Ideas
Find Your Pragmatic Path through Radical Uncertainty
even reduce the spread of infection. Visiting your elderly parents or holding an important meeting in-person may increase your sense of control and confidence, but are you helping or endangering others to reduce your own uncertainty? The... View Details
- 22 Dec 2009
- First Look
First Look: Dec. 22
we find the share of vertical FDI (subsidiaries that provide inputs to their parent firms) to be larger than commonly thought, even within developed countries. Most subsidiaries are not readily explained by the comparative advantage... View Details
Keywords: Martha Lagace
- 01 May 2009
- What Do You Think?
Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?
still come from one source, search and advertising, despite the organization's emphasis on providing time and an organization for innovation among its associates. I remembered the airline Song, which had introduced service innovations until it was folded back into... View Details
Keywords: by Jim Heskett
- 14 Jun 2004
- Research & Ideas
The Big Money for Big Projects
decision to invest in a very large and very risky project. If done as part of the corporate balance sheet, there is a possibility that the project could drag the parent or "sponsoring" company into default if the project gets... View Details
- 21 Sep 2016
- Research & Ideas
Shabana Azmi: Leveraging Bollywood Fame into Social Good
Silverthorne: What do you think are the roots of her social activism? Deshpandé: It goes back to growing up in a family where both her parents were politically active, and believed that art was an instrument for political activism. Her... View Details
- 10 Mar 2015
- Research & Ideas
The Surprising Winners and Losers in the Retail Revolution
coming, and entered services. If you look at the store today, almost a third of PetSmart's sales are in services, things like grooming or hoteling—those sales aren't going away, they are not threatened by the Internet. And while the pet View Details
- 13 Sep 2011
- First Look
First Look: September 13
Download the paper: http://www.hbs.edu/research/pdf/12-012.pdf Doing What the Parents Want? The Effect of the Local Information Environment on the Investment Decisions of Multinational Corporations Authors:Nemit O. Shroff, Rodrigo S.... View Details
Keywords: Sean Silverthorne
- 13 Oct 2011
- Lessons from the Classroom
Building a Business in the Context of a Life
community, spirituality, and other interests. Students work in small groups on various exercises, including one called "What We Carry," in which one student interviews another about the influence their parents and other family members... View Details
- 16 Feb 2004
- Research & Ideas
Marketing Wine to the World
Michael Roberto: My parents are Italian immigrants, and my family back in Tuscany and the Campania region of Italy continue to make their own wine. Therefore, I've always had an interest in the wine-making process. A few years ago, when... View Details