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  • All HBS Web  (2,565)
    • People  (2)
    • News  (491)
    • Research  (1,702)
    • Events  (3)
    • Multimedia  (9)
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  • All HBS Web  (2,565)
    • People  (2)
    • News  (491)
    • Research  (1,702)
    • Events  (3)
    • Multimedia  (9)
  • Faculty Publications  (946)
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  • 01 Dec 2013
  • News

Curing Health Care

The occasion? The company, a leading supplier of cloud-based services for electronic health records (EHR), practice management, and care coordination, was expanding. In a big way. Founded in 1997, athenahealth now serves about 44,000... View Details
Keywords: Ambulatory Health Care Services; Ambulatory Health Care Services; Ambulatory Health Care Services; Ambulatory Health Care Services; Ambulatory Health Care Services
  • 28 Mar 2018
  • News

Fueling the Future

Women who pursue STEM fields are accustomed to being challenged. When Cecily Kovatch (MBA 2002) began her career working as a field engineer for Schlumberger, one of the world’s largest oilfield service companies, the all-male crews on... View Details
Keywords: Jill Radsken
  • 01 Dec 2002
  • News

What You Know Depends on Where You Go

HBS associate professor Robert Kennedy and LARC executive director Gustavo Herrero interview customers of BancoSol at a market in La Paz. The bank specializes in microloans and has the second-largest number of View Details
  • 03 Aug 2022
  • News

Hungry for Change

yes, coffee) and snacks (brownie “energy bites” and trail mix with almonds, walnuts, raisins, and dates). All ingredients are organic, vegan, and gluten-free. They are grown mainly in the United States, and most products come in compostable packaging (with a return... View Details
Keywords: April White
  • 01 Mar 2019
  • News

Ask the Expert: Auto Pilot

automotive company Aptiv for the first autonomous commercial rollout in 2018. To date, customers have logged about 25,000 driverless rides and awarded them an average of 4.94 out of 5 stars. (A human pilot and copilot tag along, both to... View Details
Keywords: Jen McFarland Flint; Motor Vehicle and Parts Dealers; Retail Trade
  • 01 Oct 2001
  • News

New Economy Notables: Peter C. Wendell

hundred U.S. automakers, and look at how few there are now. Innovation and Darwinism have always gone hand in hand. But the information-driven economy is here to stay. Every organization is focused on how it can deliver services... View Details
Keywords: Young, Susan; Finance
  • 01 Mar 2006
  • News

Entrepreneur's Notebook with Paul Conforti and Kim Moore (both MBA '97)

centrally, frozen, and distributed to multiple locations, thereby allowing quality control, reduced cost, and consistency. Most importantly, customers have an emotional attachment to their favorite desserts — they come back for more, and... View Details
Keywords: Margie Kelley; desserteries; Food Services and Drinking Places; Food Services and Drinking Places
  • 10 Aug 2015
  • News

A Talent Pipeline for Society’s Challenges

volunteered in high school, painting abandoned houses as part of Operation Brush Up, in Flint, Michigan. At the University of Michigan, she launched several service organizations, including the university’s first web-based program that... View Details
Keywords: Jill Radsken
  • 01 Jun 2008
  • News

Faculty Research Online

their jobs. But a downturn is no time to stop spending on marketing. The key, according to Professor John Quelch, is to understand how the needs of your customers and partners change, and adapt your strategies to the new reality. Visit... View Details
Keywords: Educational Services; Educational Services
  • 01 Feb 2000
  • News

Better Mousetraps: At Product Design Fair, Student Ideas Get Real

Kresge Hall last December, is where students present their final projects - the culmination of a semester spent learning to design and develop products and services and get them to market. "Hopefully it is here that any shortcomings in... View Details
Keywords: Margie Kelley
  • 01 Sep 2012
  • News

Alumni Books

best innovations: Find and fill an important unmet customer need. Plan for profitability. Strive for sustainability. Establish credibility. Gather necessary resources. Lead and manage effectively. Maintain balance and learn to enjoy the... View Details
Keywords: Educational Services; Educational Services; Educational Services; Educational Services
  • 01 Apr 2000
  • News

Getting the Message

service reaches more consumers," asserts Silk. Broadband -- a high-speed constant link to the Web that will place today's 56k modem in the history books next to the UNIVAC -- promises to transform the advertising industry. Currently only... View Details
Keywords: Susan Young
  • 20 Oct 2016
  • News

Smart Moves

purchaser, rather than the generator, of roadway data. The early days required a lot of evangelism, but in the past five years, most governments have begun seeing how much more effective we can be.” Turning government agencies into View Details
Keywords: Robert S. Benchley; Support Activities for Transportation; Transportation
  • 01 Jan 2005
  • News

Nancy M. Barry, MBA 1975

microfinance institutions and banks in developing countries that make small loans to low-income women-and in some instances, men-so that they can build their own business and move beyond poverty. A customer in The Gambia, for example,... View Details
  • 02 Jun 2011
  • News

Serious Fun

where they manage vampire customers in order to earn cash, pay off debt, and “save for their eternal retirement;” and in Refund Rush, gamers help clients decide how best to allocate their income tax refund. I sampled Groove Nation, a... View Details
Keywords: Julia Hanna; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
  • 01 Dec 2019
  • News

Shaping Leaders Who Understand Business and the Environment

“Those are the questions students want to explore: not ‘How do we batten the hatches?’ but ‘What are the opportunities for new products and services in a world of climate change?’” Other class sessions challenge students to assess... View Details
Keywords: April White
  • 01 Jun 2009
  • News

Dispatches from the Global Classroom

“we-dentity” and the power of community in the face of an inefficient, sometimes corrupt, local government. Santa Ana del Valle, for example, provides many of its services (such as policing or maintenance of the church and museum) through... View Details
Keywords: Julia Hanna; Educational Services; Educational Services; Educational Services; Educational Services; Educational Services; Educational Services
  • 01 Sep 2012
  • News

An Intellectual Capital: Some Influential HBS Ideas, at a Glance

In “Marketing Myopia” in HBR, Ted Levitt (below) famously asks “What business are you in?” and insists that customer focus be paramount. 1977 Abraham Zaleznik raises a provocative, game-changing question in “Managers and Leaders: Are They... View Details
Keywords: Professor Elton Mayo: Professor Fritz Roethlisberger; George M. Moffett Professor of Agriculture and Business, Professor Emeritus Ray A. Goldberg; Professor Abraham Zaleznik; Professor Alfred Chandler; Professor Michael Porter; Professor Robert S. Kaplan; Professor Michael C. Jensen; Professor C. Roland Christensen; Professor Robert Menton; Educational Services; Educational Services
  • 01 Mar 2004
  • News

The Business of Babies

selective genetics. In order to succeed, providers will have to walk a fine line between making the customer happy and avoiding controversy. One thing is for sure, as Spar pointed out, “You can’t be politically naive and do well in this... View Details
Keywords: Educational Services; Educational Services
  • 01 Apr 2002
  • News

Urban Evolution - HBS Research on the Inner City

indifference. Whether they are helping inner cities capitalize on their inherent competitive advantages, working to make assetbuilding financial services available to low-income families, analyzing the benefits of welfare-to-work... View Details
Keywords: Paul Grogan; Peter Tufano; David Crockett; Diana Barrett; Real Estate
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