Publications

August 2015
Supplement

Sustainability at IKEA Group: Video Supplement

By: V. Kasturi Rangan and Michael W. Toffel

This video contains Q&A with IKEA Group's Chief Sustainability Officer Steve Howard and IKEA Group's Industrial Strategy Manager Per Berggren, the two primary case protagonists. They respond to student questions after the case was taught at an executive education class... View Details

Keywords: Strategy; Operations; Environmental Sustainability; Retail Industry

September 2013 (Revised March 2022)
Case

Olam: Building a Sustainable Supply Chain in Côte d'Ivoire

By: V. Kasturi Rangan and Nina Ann George

Describes Olam's development of a sustainable cotton supply chain in Côte d'Ivoire, West Africa. Key dilemma for its managers: feasibility of introducing tractor technology for improving yield. View Details

Keywords: Economic Development; Technology Usage; Development Economics; Agribusiness; Technology Adoption; Supply Chain; Agriculture and Agribusiness Industry; Africa; Côte d'Ivoire

May 2000
Teaching Note

AT&T USADirect In-Language Service: India TN

By: John A. Quelch and V. Kasturi Rangan

Teaching Note for (9-596-013). View Details

November 1992 (Revised April 1995)
Case

Advertising Council Earth Share Campaign: Strategy, Execution, and Final Campaign

By: V. Kasturi Rangan and Jayne D. Kramer

In the several years preceding 1992, there had been a dramatic rise in the public's concern for environmental issues. Yet the Roper Organization reported that fewer than one in ten Americans made personal efforts to help solve environmental problems on a regular basis.... View Details

Keywords: Advertising Campaigns; Social Marketing; Corporate Social Responsibility and Impact; Research; Environmental Sustainability; Welfare

August 1988 (Revised January 1992)
Case

Hewlett-Packard (A): Organizing New Product Sales Channels--1986

By: V. Kasturi Rangan and Joseph G. Finegold

Keywords: Sales; Product Launch; Marketing Channels; Computer Industry

1989
Book

Going to Market: Distribution Systems for Industrial Products

By: E. Raymond Corey, Frank V. Cespedes and V. Kasturi Rangan

Keywords: Distribution; Industrial Products Industry

2019
Article

Reflections on 25 Years of Building Social Enterprise Education

By: James E. Austin and V. Kasturi Rangan

Purpose—This paper aims to reflect on 25 years of the Social Enterprise Initiative at the Harvard Business School, examining the processes and thinking involved at key stages of this pioneering Initiative’s implementation and... View Details

Keywords: Social Enterprise Initiative; Harvard Business School; Social Enterprise; Education; Programs

Read Now

First Quarter, winter 2006
Article

Corporate Social Responsibility Strategy and Boards of Directors

By: Herman B. Leonard and V. Kasturi Rangan

Keywords: Strategy; Governance

Article

Valuing the Cause Marketing Relationship

By: John T. Gourville and V. Kasturi Rangan

Keywords: Marketing; Relationships; Value

01 Jun 2002
News

New Fellowship Program Encourages Young MBAs to Work for Nonprofits

Program, begun twenty years ago, and the Initiative on Social Enterprise (ISE), established in 1993, the new service leadership program represents a further expansion of HBS's interest in the management and leadership of social-sector entities. Observed HBS professor... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

01 Dec 1998
News

Novartis AG Establishes Global Research Fund

the groundbreaking overseas research of faculty members Srikant Datar, V. Kasturi Rangan, Debora L.Spar, and Jonathan West. Commenting on the new fellowship, Dean Kim B. Clark noted, "The Novartis Faculty... View Details

Keywords: Anne Kavanagh

March 2013
Supplement

Equitas Microfinance (B): Response to the Andhra Pradesh Crisis

By: V.G. Narayanan, V. Kasturi Rangan and Vidhya Muthuram

Keywords: Business Model; For-profit Firms; Microfinance; Growth And Development Strategy; Corporate Social Responsibility And Impact; Financial Services Industry; Social Enterprise; India

25 Aug 2015
News

Business for the Other Billions

Keywords: impact investing

March 2010 (Revised March 2013)
Teaching Note

Goldman Sachs: The 10,000 Women Initiative (TN)

By: Christopher Marquis, V. Kasturi Rangan and Bobbi Thomason

Teaching Note for [509042]. View Details

Keywords: Programs; Corporate Social Responsibility and Impact; Gender; Networks; Strategy; Partners and Partnerships; Entrepreneurship; Business Education; Philanthropy and Charitable Giving; Banking Industry; Financial Services Industry

June 2009 (Revised July 2010)
Case

Goldman Sachs: The 10,000 Women Initiative

By: Christopher Marquis, V. Kasturi Rangan and Cathy Ross

Describes the conception, development, and implementation of Goldman Sachs' five-year, $100 million philanthropic initiative to provide practical business and management education to 10,000 women around the globe. The initiative recently celebrated its first... View Details

Keywords: Partners and Partnerships; Corporate Social Responsibility and Impact; Business Education; Gender; Philanthropy and Charitable Giving; Financial Services Industry; Education Industry

March 2013 (Revised May 2013)
Supplement

Equitas Microfinance (C): Advent of Regulation

By: V.G. Narayanan, V. Kasturi Rangan and Vidhya Muthuram

Keywords: Business Model; For-profit Firms; Micro Finance; Growth And Development Strategy; Corporate Social Responsibility And Impact; Social Enterprise; India

October 2008 (Revised October 2009)
Case

Shaklee Corporation: Corporate Social Responsibility

By: Christopher Marquis, V. Kasturi Rangan and Alison Comings

Having bought Shaklee Corporation from Yamanouchi, Roger Barnett, its owner and CEO, wrestled with the question of how to grow the company and its reputation for environmental sustainability. In addition to preserving the "network marketing" nature of its sales channel... View Details

Keywords: Business Model; Growth and Development Strategy; Marketing Channels; Corporate Social Responsibility and Impact; Environmental Sustainability; Reputation