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  • Jun 2008
  • Conference Presentation

The Long Tail Phenomenon in Video Sales

By: Anita Elberse
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  • Nov 2007
  • Conference Presentation

The Long Tail

By: Anita Elberse
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  • 2005
  • Working Paper

The Power of Stars: Do Star Actors Drive the Success of Movies?

By: Anita Elberse
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  • Jun 2004 - 2004
  • Conference Presentation

The Effectiveness of Pre-Release Advertising for Motion Pictures

By: Anita Elberse
Keywords: Marketing; Performance Effectiveness; Advertising; Motion Pictures and Video Industry
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  • 11 Oct 2015
  • News

Sir Alex Ferguson: Secrets of Success

  • 09 Jan 2014
  • News

Attack of the Colons: Coming Soon to a Cinema Near You

  • 29 Feb 2024
  • News

Beyond Goals: David Beckham's Playbook for Mobilizing Star Talent

  • 19 Oct 2022
  • News

Number One in Formula One

  • 03 Jun 2016
  • News

Channing Tatum & LL Cool J Are Taking a Course at HBS' Campus

  • 30 Jul 2013
  • First Look

First Look: July 30

programs requires more than providing accessible, affordable care; it requires understanding what makes both end users and providers tick. By understanding the cognitive processes underlying our choices and applying the tools of... View Details
Keywords: Anna Secino
  • 01 Jun 2014
  • News

Screen Saver

Entertainment, HBS professor Anita Elberse documents the powerful, long-term success of high-investment, high-reward entertainment products, including movies. "She's absolutely right," says Lopez. "Those big... View Details
Keywords: Julia Hanna; Arts, Entertainment
  • August 2021
  • Supplement

Andreessen Horowitz’s Cultural Leadership Fund (B): Kevin Hart and Clubhouse

By: Anita Elberse, Briana Richardson and Cydni Williams
In May 2020, Andreessen Horowitz secures an agreement with Clubhouse, one of Silicon Valley’s hottest startups, to lead its ‘Series A’ funding round. One of the factors that insiders saw as pivotal in the race to be Clubhouse’s VC firm of choice was Andreessen... View Details
Keywords: Entertainment; Talent Management; General Management; Inclusion; Talent and Talent Management; Diversity; Venture Capital; Entrepreneurship; Networks; Nonprofit Organizations
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  • 25 Jan 2011
  • First Look

First Look: Jan. 25

grow and become successful, they are often marked by the negative stigma associated with size and power, which elicits anticorporate sentiment from consumers. An underdog brand biography can be strategically wielded to prevent or offset... View Details
Keywords: Sean Silverthorne
  • 24 Feb 2009
  • First Look

First Look: February 24, 2009

  Working PapersLearn-how to Improve Collaboration and Performance Authors:Ingrid M. Nembhard, Anita L. Tucker, Richard M.J. Bohmer, Joseph H. Carpenter, and Jeffrey D. Horbar Abstract Organizational learning, a prerequisite for high... View Details
Keywords: Martha Lagace
  • July 2025
  • Case

Take-Two Interactive Software Inc.: The Business Behind Video Gaming’s Biggest Hits

By: Anita Elberse, Madden Osei and Sophia Smith
On May 15, 2025, Strauss Zelnick, chairman and chief executive officer of Take-Two Interactive Software Inc. (‘Take- Two’) sees his company’s stock price reach an all-time high, reflecting a market cap well over $40 billion. Under his leadership, Take-Two had grown... View Details
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  • Article

Front-line Staff Perspectives on Opportunities for Improving the Safety and Efficiency of Hospital Work Systems

By: Anita L. Tucker, Sara J. Singer, Jennifer E. Hayes and Alyson Falwell

Objective To link safety-related concerns raised by frontline staff about hospital work systems (operational failures) to the safety and efficiency of hospitals, and to contrast these concerns with national patient safety initiatives.

Data... View Details

Keywords: Perspective; Opportunities; Safety; Performance Efficiency; System; Failure; Conferences; Employees; Management Analysis, Tools, and Techniques; Experience and Expertise; Health Care and Treatment; Health Industry; United States
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  • Article

Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures

By: Anita Elberse and Jehoshua Eliashberg
Keywords: Supply and Industry; Product; Markets; Film Entertainment; Entertainment and Recreation Industry; Motion Pictures and Video Industry
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  • August 2021
  • Case

Andreessen Horowitz’s Cultural Leadership Fund (A)

By: Anita Elberse, Briana Richardson and Cydni Williams
In May 2020, Chris Lyons, a partner at leading venture capital firm Andreessen Horowitz receives the news that his company has reached a verbal agreement with one of Silicon Valley’s hottest social-media startups to lead its ‘Series A’ funding round, in a deal that... View Details
Keywords: Entertainment; Talent Management; General Management; Inclusion; Talent and Talent Management; Diversity; Venture Capital; Entrepreneurship; Networks; Nonprofit Organizations
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  • 02 May 2023
  • Blog Post

From Harvard Business School to Spotify: Four Lessons in My Journey to Land My Dream Job

music and live performances. Professor Anita Elberse further empowered me and a group of students to gain hands-on experience in the industry through an independent project that helped launch a new pop... View Details
  • 12 Jun 2014
  • News

The First Five Years: Minal Mehta (MBA 2011)

with women, we find that men enjoy taking our class—and keep coming back. Because our choreography is more based on jumps and shoulder motions, as opposed to hip movements, men don't feel intimidated by the class." What's been the most... View Details
Keywords: fitness; Arts, Entertainment