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Publications

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  • All HBS Web  (714)
    • News  (136)
    • Research  (491)
    • Events  (2)
    • Multimedia  (7)
  • Faculty Publications  (373)

Show Results For

  • All HBS Web  (714)
    • News  (136)
    • Research  (491)
    • Events  (2)
    • Multimedia  (7)
  • Faculty Publications  (373)
← Page 20 of 714 Results →
  • 23 Jun 2003
  • Research & Ideas

Psychology, Pathology, and the CEO

without informing other departments, leading to waste and duplication. Respect among peers declined. Employees regularly went to the press to air grievances, reinforcing the BBC's culture of blame.— Rosabeth Moss Kanter BBC: In 1999, the British View Details
Keywords: by Rosabeth Moss Kanter
  • 17 Dec 2017
  • News

How Music Forged a Fighter for Free Expression

recordings over to Congo, and Central African Republic, and South Sudan where we were helping to build radio stations and broadcast them out to the LRA. Basically, the songs were subverting the brainwashing that a lot of the commanders... View Details
  • 01 Mar 2008
  • News

Centennial Goes YouTube

cool Institutional Memory project that brings a whole new dimension to the HBS Centennial celebration. For NPR listeners, think StoryCorps comes to Soldiers Field, but with a twist. In addition to audio recordings, the project will capture video of alumni, faculty,... View Details
Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services
  • 06 Mar 2006
  • Research & Ideas

Winners and Losers at the Olympics

There's much more at stake in the Olympics than medals. Giant corporations are eager to tie huge marketing and advertising campaigns to the Olympic rings and ideals. NBC spent more than $600 million to win the broadcast rights for the... View Details
Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
  • 04 Apr 2024
  • Blog Post

Climate Stories: Water Series - Episode #16: Tim Murdoch, HBS MBA 1990 – Learning about Climate Change and Water

might be polluted. But 10 to 15 years ago, we began to test the water and became concerned that it might not be drinkable.” He now sees himself and his sisters as “stewards” of the historic acreage. Tim became even more worried last summer after seeing a Canadian View Details
  • 01 Mar 2015
  • News

In My Humble Opinion: Leonard Dick (MBA 1990)

it’s not drug problems or throwing a stapler at the assistant. It’s missing a delivery date. A veteran I worked with told me, ‘Your job isn’t to make it great; your job is to get it in by Tuesday.’ ” Dick’s prime-time résumé includes The Good Wife. (Courtesy CBS View Details
Keywords: Julia Hanna; Arts, Entertainment
  • 01 Dec 2013
  • News

14 for '14

"A new push for college athletes to (finally) be paid will gain strength; the NBA will win the broadcasting rights lottery, securing new deals with at least two networks; and the only time A-Rod wears a Yankee uniform next year will be if... View Details
Keywords: Arts, Entertainment; Finance; Government; Information; Retail Trade
  • 01 Sep 2017
  • News

The Biggest Industry You’ve Never Heard Of

United States became a big part of the phenomenon. Twitch, which launched in 2011 as the YouTube of gaming, was designed for watching and streaming video game play and connecting with like-minded players. It was also the perfect vehicle for View Details
Keywords: April White; illustration by Brian Stauffer; esports; Twitch; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Jun 2007
  • News

Alumni Books

pioneering inventions — from the first mass-produced economy car to the push-button radio — and breakthroughs in broadcasting and advertising made them wealthy and famous, as did their ownership of the Cincinnati Reds. View Details
Keywords: Publishing Industries (except Internet); Information
  • 02 Apr 2015
  • Research & Ideas

Digital Initiative Summit: Big Messages, Small Screens, Many Choices

traditional models of advertising, including video ads. Brown discussed his experience with Twitter Amplify, which lets broadcasters instantly replay video content on Twitter—sandwiched between brief clips from advertising sponsors. For... View Details
Keywords: by Carmen Nobel; Advertising
  • 12 Dec 2017
  • First Look

New Research and Ideas, December 12, 2017

battles.” Grupo Clarín was one of the preeminent media companies in Argentina, with leading newspapers, cable television and Internet services, and broadcast television and radio stations. Some critics contended the company had prospered... View Details
Keywords: Sean Silverthorne
  • 17 Aug 2016
  • Working Paper Summaries

The Empirical Economics of Online Attention

Keywords: by Andre Boik, Shane Greenstein, and Jeffrey Prince; Media & Broadcasting
  • 02 Nov 2015
  • News

Making Higher Ed Accessible to Africans

from six radio stations to 70 in five years, took it public in 1999, and raised a couple billion dollars of capital. Today, Radio One is the largest African-American broadcasting company in the United States,” he says. “That’s where I... View Details
Keywords: Jill Radsken
  • Web

Classroom and Field Work: Methods of Instruction | Baker Library

world." (1) Students gained experience in business, industrial, government, and nonprofit organizations. More than one hundred firms across the country offered apprenticeships, including Sylvania Electric Products, General Electric, Bloomingdales, American Optical Co.,... View Details
  • 25 Jun 2020
  • News

Global Centers Broaden Understanding of Business and the Pandemic

discussed during a live broadcast presented through the Bloomberg Harvard Initiative in April for 120 US mayors and 600 guests from around the world. Harvard Center Shanghai—In response to the pandemic, the center cohosted an online event... View Details
  • 07 Jun 2010
  • Research & Ideas

Improving Brand Recognition in TV Ads

Advertisers pay millions of dollars to air TV ads that, by some estimates, more than a third of viewers skip over with digital VCRs or by switching channels or tuning out altogether. New research by HBS professor Thales S. Teixeira offers a simple, inexpensive solution... View Details
Keywords: by Julia Hanna; Media & Broadcasting; Media & Broadcasting
  • March 2021
  • Case

Sky Deutschland - Bidding for Sports Rights (A)

By: Felix Oberholzer-Gee, Sascha L. Schmidt, Renate Imoberdorf and Sebastian Koppers
Carsten Schmidt, CEO of Sky Deutschland, needs to prepare for the auction of German soccer rights. Much was at stake. Not only was soccer the most widely watched sport in Germany, the company had long advertised that only Sky showed “every game, every goal.” In... View Details
Keywords: Sports; Entertainment; Television Entertainment; Intellectual Property; Auctions; Bids and Bidding; Media and Broadcasting Industry; Media and Broadcasting Industry; Germany
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Oberholzer-Gee, Felix, Sascha L. Schmidt, Renate Imoberdorf, and Sebastian Koppers. "Sky Deutschland - Bidding for Sports Rights (A)." Harvard Business School Case 721-440, March 2021.
  • June 2013 (Revised November 2013)
  • Case

Bluefin Labs: The Acquisition by Twitter

By: John Deighton and Leora Kornfeld
What is the value of Bluefin Labs's social listening data to Twitter? Acquired by Twitter in 2013, Bluefin had built a system that gathered millions of online comments in an effort to develop new metrics for TV programs and brand advertising. With data from Twitter... View Details
Keywords: Measurement and Metrics; Data and Data Sets; Internet; Software; Communication Technology; Advertising; Social and Collaborative Networks; Acquisition; Television Entertainment; Media and Broadcasting Industry; Media and Broadcasting Industry; United States
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Deighton, John, and Leora Kornfeld. "Bluefin Labs: The Acquisition by Twitter." Harvard Business School Case 513-091, June 2013. (Revised November 2013.) (request a courtesy copy.)
  • December 2010
  • Supplement

Ad Classification at Right Media — slide supplement

By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse... View Details
Keywords: Media; Digital Marketing; Market Participation; Negotiation Tactics; Marketing Communications; Communication; Media and Broadcasting Industry; Media and Broadcasting Industry
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Edelman, Benjamin. "Ad Classification at Right Media — slide supplement." Harvard Business School PowerPoint Supplement 911-038, December 2010.
  • November 2009 (Revised September 2011)
  • Case

The Last DVD Format War?

By: Andrei Hagiu
Provides a brief overview of the standards battle between HD-DVD and Blu-ray, focusing on the events that precipitated the Blu-ray victory in early 2008. View Details
Keywords: Five Forces Framework; Standards; Competitive Strategy; Competitive Advantage; Hardware; Media and Broadcasting Industry; Media and Broadcasting Industry
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Hagiu, Andrei. "The Last DVD Format War?" Harvard Business School Case 710-443, November 2009. (Revised September 2011.)
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