Travel - Publications - Faculty & Research

21 Apr 2008
Research & Ideas

The New Math of Customer Relationships

Further, non-U.S. companies such as Bouygues Telecom in France and Westpac, the Australian bank I mentioned earlier, have utilized them as cornerstones of their successful operating strategies. So the ideas travel quite well, with some... View Details

Keywords: by Sean Silverthorne

23 Apr 2001
Research & Ideas

The Gulf: It’s a Family Affair

professor and consultant. In these twenty-two-plus years in the field, in addition to the research and writing I have done, I have worked with families in business from over sixty countries. I have traveled to nearly every corner of the... View Details

Keywords: by Wendy Guild & Andrea Schulman

24 Feb 2009
First Look

First Look: February 24, 2009

distribution services (GDSs)—such as SABRE—to reach travel agents. But GDSs held significant tactical advantages. For example, GDSs had signed long-term exclusive contracts with the corporate customers who were American's best customers.... View Details

Keywords: Martha Lagace

09 May 2018
Research & Ideas

A Simple Way for Restaurant Inspectors to Improve Food Safety

this may save travel time and costs, it might be preventing inspectors from doing their jobs more effectively. One possible remedy: Managers could impose a cap on the maximum number of inspections per day, and rearrange schedules to... View Details

Keywords: by Carmen Nobel; Food & Beverage; Service

04 May 2016
What Do You Think?

What Does Boaty McBoatface Tell Us About Brand Control on the Internet?

million polar research ship. Johnson, the U.K. Government’s Science Minister responsible for, among other things, NERC, sought to get the effort off on the right inspirational foot by saying: “Can you imagine one of the world’s biggest research labs View Details

Keywords: by James Heskett; Advertising

10 Feb 2015
First Look

First Look: February 10

the magnitude of their effects and broadening the circumstances in which they arise. We discuss applications to payment card systems, travel reservation systems, rebate services, and various other intermediaries. Download working paper: View Details

Keywords: Sean Silverthorne

07 Mar 2013
Research & Ideas

Video: Harvard Business School at the Kumbh Mela

a personal point of view, it was remarkable to see tens of millions of people from all walks of life, rich and poor, gather together in what was literally a pop-up city and go about their daily and religious lives, inhabiting tents of one kind or another, View Details

Keywords: by Jim Aisner; Construction; Real Estate

12 Nov 2018
Research & Ideas

'Always On' Isn't Always Best for Team Decision-Making

But technology has changed all that. “These always-on technologies mean that we’re always in constant interaction with others. We wanted to see if that is a good thing.” They spent a year compiling data from 600 small groups, running multiple sessions of the View Details

Keywords: by Roberta Holland

16 Feb 2012
Op-Ed

Nitin Nohria: Why US Competitiveness Matters

from the perspective of smart people looking in. When it comes to understanding the state of American competitiveness, I often find that the sharpest insights come from the individuals I meet when I travel abroad. On a recent trip to... View Details

Keywords: by Nitin Nohria

18 Feb 2014
First Look

First Look: February 18

http://hbr.org/product/groupon-for-local-businesses/an/514047-PDF-ENG Harvard Business School Case 514-071 Managing Online Reviews on TripAdvisor In 2013, TripAdvisor was the most visited online travel site in the world. It hosted a... View Details

Keywords: Sean Silverthorne

10 Oct 2007
Research & Ideas

“Blank” Inside: Branding Ingredients

that will make air travel more pleasurable. For the first time, Boeing has branded a new product, naming the 787 the Dreamliner. And All Nippon Airways, the archrival of Japan Airlines, which placed the first 50 orders is already touting... View Details

Keywords: by John Quelch; Aerospace; Consumer Products

24 Feb 2014
Research & Ideas

Uncovering Racial Discrimination in the ‘Sharing Economy’

biased. But the "pricing" section of the website advises that new hosts set rates with market demand in mind. For example, Airbnb tells new hosts they "may want to charge lower than average rates to attract travelers comparing your place... View Details

Keywords: by Carmen Nobel; Construction; Real Estate; Advertising

05 Jul 2004
What Do You Think?

Work-Life: Is Productivity in the Balance?

in that country. And James Trantham commented that "I noticed while traveling and working in countries in both Eastern and Western Europe ... that this debate is everywhere." To what degree has technology changed all of this... View Details

Keywords: by James Heskett

20 Mar 2017
Book

Why Companies Are Placing Users at the Core of Their Innovation Strategies

on users, communities, and open innovation approaches to tackle important technological and business problems. Lakhani points to innovation contests that have solved a wide variety of major challenges from technology for civilian space View Details

Keywords: by Dina Gerdeman

16 May 2016
HBS Case

Food Safety Economics: The Cost of a Sick Customer

Harvard business and public health students called Consumers, Corporations and Public Health, says food safety is more challenging than ever for three reasons: The globalization of the food business: Food products and ingredients travel... View Details

Keywords: by Dina Gerdeman; Food & Beverage

08 Nov 2024
Op-Ed

How Private Investors Can Help Solve Africa's Climate Crisis

buses can travel in dedicated high-speed lanes, making the trip much quicker than driving when the roads are congested. The system is not just relegating those who can’t afford cars to buses. More significantly, this is an all-electric... View Details

Keywords: by John Macomber; Green Technology; Energy

02 Feb 2015
Research & Ideas

Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t

Over the past two decades, entire industries have been disrupted by Internet competitors who "unbundled" their content and delivered it to consumers in new ways. Newspapers lost out to Google and Craigslist, record companies to iTunes and Spotify, and View Details

Keywords: by Michael Blanding

14 Jan 2002
Research & Ideas

Countries on the Cusp: The Power of Nationalism

most during your research for this book? A: What was most interesting when I traveled to Lithuania, Belarus, and Ukraine and talked to these people in the government and in these political parties was to find out what exactly they took... View Details

Keywords: by Martha Lagace

24 Sep 2001
Research & Ideas

Why the Internet Doesn’t Change Everything

scream of a brave new world and traveling salesmen hawking IPOs instead of snake oil. (The connection, of course, may not be that distant.) As on any good frontier, there are not a lot of rules or marshals in town, so justice is rough and... View Details

Keywords: by Debora L. Spar

04 Sep 2001
Lessons from the Classroom

Getting Back on Course

job's demands for constant travel. She may come to the conclusion that she cannot continue to use her marketing skills and experience and raise a family successfully. However, she could apply that same stock of marketing skills with a local or regional company,... View Details