Publications
Publications
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- All HBS Web
(1,711)
- Faculty Publications (548)
- January 2003
- Teaching Note
Southwest Airlines 2002: An Industry Under Siege (TN)
By: James L. Heskett
Teaching Note for (9-803-133). View Details
Keywords: Air Transportation Industry
- January 2003 (Revised May 2005)
- Case
Zipcar: Refining the Business Model
By: Myra M. Hart, Michael J. Roberts and Julia Stevens
Zipcar is a start-up organized around the idea of "sharing" car usage via a membership organization. This case describes several iterations of the Zipcar business model and financial plan. These iterations include a very early version and a version developed just prior... View Details
- October 2002 (Revised December 2003)
- Case
eShip-4U
By: Roy D. Shapiro and Timothy M. Laseter
eShip is a small Israeli start-up with a potentially exciting new concept for the residential package-delivery value chain--the Automatic Delivery Machine (ADM). Much like today's ubiquitous ATMs, ADMs would allow consumers to have parcels delivered to a nearby ADM... View Details
- September 2002
- Case
Abercrombie & Kent
By: Frances X. Frei, Brian Corbett, Mark Partin and Daniel Rethazy
Describes Abercrombie & Kent, the outdoor adventure company that has provided services throughout the entire history of the outdoor adventure industry. Provides an opportunity to learn how the company successfully grown into a premier player in the industry by adapting... View Details
- August 2002 (Revised April 2003)
- Teaching Note
Delays At Logan Airport, TN
By: V.G. Narayanan
Teaching Note for (9-102-011). View Details
Keywords: Air Transportation Industry
- July 2002
- Teaching Note
Tale of Two Airlines in the Network Age: Or Why the Spirit of King George III is Alive and Well!, TN
Teaching Note for (9-302-128). A rewritten version of an earlier teaching note. View Details
Keywords: Air Transportation Industry
- June 2002
- Case
Tale of Two Airlines in the Network Age: Or Why the Spirit of King George III Is Alive and Well!
Describes an airline service incident that ought not to have happened in the network age. Inadequate use of available technology creates service problems. A rewritten version of an earlier case. View Details
- March 2002
- Teaching Note
Southwest Airlines: 1993 (Abridged Update) TN
By: James L. Heskett
Teaching Note for (9-395-025). View Details
Keywords: Air Transportation Industry
- 2001
- Working Paper
Airbus vs. Boeing in Superjumbos: Credibility and Preemption
By: Benjamin C. Esty and Pankaj Ghemawat
In December 2000, Airbus formally committed to spend $12 billion to develop and launch a 555-seat superjumbo plane known as the A380. Prior to and after Airbus’ commitment, Boeing started and canceled several initiatives aimed at developing a “stretch jumbo” with... View Details
- February 2002 (Revised February 2006)
- Case
Volvo Trucks (A): Penetrating the U.S. Market
By: Michael E. Porter and Orjan Solvell
Volvo Trucks has worked on a global strategy for several decades. Beginning in the mid-1970s, the company decided to enter the largest market for trucks: the United States. Over time, the company has struggled to get a significant share of the U.S. market and at the... View Details
- February 2002 (Revised March 2004)
- Case
Volvo Trucks (B): Acquisition of RVI
By: Michael E. Porter and Orjan Solvell
Supplements the (A) case. View Details
- February 2002 (Revised May 2006)
- Case
Volvo Trucks (C): Closing Volvo Global Trucks
By: Michael E. Porter and Orjan Solvell
Supplements the (A) case. View Details
- January 2002
- Teaching Note
American Express Interactive TN
Teaching Note for (9-802-022). View Details
- December 2001 (Revised April 2003)
- Case
Poland's A2 Motorway
By: Benjamin C. Esty and Michael Kane
Autostrada Wielkopolska S.A. (AWSA) is a consortium of 18 firms that won a concession to build and operate Poland's first private toll road. In June 2000, AWSA's chief financial officer, Wojciech Gebicki, is preparing for a meeting with the projects' lead bankers to... View Details
- December 2001 (Revised March 2002)
- Teaching Note
Poland's A2 Motorway TN
By: Benjamin C. Esty
Teaching Note for (9-202-030). View Details
- December 2001 (Revised April 2003)
- Case
Delays at Logan Airport
By: V.G. Narayanan and George Batta
Logan Airport is facing mounting delays for flights landings and takeoffs, especially in inclement weather. An additional runway and peak-period pricing are two alternatives being considered. View Details
- December 2001 (Revised May 2003)
- Exercise
Delays at Logan Airport: Problem Set
By: V.G. Narayanan and George Batta
Supplements the case. View Details
- September 2001 (Revised August 2004)
- Case
Rapid Rewards at Southwest Airlines
By: Frances X. Frei and Corey B. Hajim
Southwest Airlines is well known as the low-fare airline that has achieved ongoing financial success in one of the most financially troubled industries in the United States. Told from the perspectives of two Southwest customers--a frequent flier and a more typical... View Details
- May 2001 (Revised May 2015)
- Case
Compagnie Lyonnaise de Transport (A)
By: Michael Tushman and Michael J. Roberts
Describes the issues surrounding the funding of a centralized research service that supports two related divisions. The company has a very decentralized and financially driven culture, and the centralized service is used unequally, setting up a conflict. View Details
- May 2001 (Revised May 2015)
- Supplement
Compagnie Lyonnaise de Transport (B)
By: Michael Tushman and Michael J Roberts
Supplements the (A) case. A rewritten version of an earlier supplement. View Details