Publications
Publications
Show Results For
- All HBS Web
(2,770)
- Faculty Publications (539)
- 2009
- Working Paper
Applying the Care Delivery Value Chain: HIV/AIDS Care in Resource Poor Settings
By: Joseph Rhatigan, Sachin H Jain, Joia S. Mukherjee and Michael E. Porter
The care delivery value chain is a framework that can help conceptualize the organization and structure of care delivery for medical conditions. We apply this framework to HIV/AIDS care in resource-limited settings. Several conclusions arise than can help inform... View Details
- January 2009 (Revised June 2010)
- Case
Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture
By: Ranjay Gulati
Customer centricity has been an important part of the culture at Cisco Systems since its inception. While part of this is attributable to values put in place by the founders and retained by subsequent management, it is also closely interwoven with its organizational... View Details
- January – February 2009
- Article
Content vs. Advertising: The Impact of Competition on Media Firm Strategy
By: David Godes, Elie Ofek and Miklos Sarvary
Media firms compete in two connected markets. They face rivalry for the sale of content to consumers, and at the same time, they compete for advertisers seeking access to the attention of these consumers. We explore the implications of such two-sided competition on the... View Details
- 2008
- Book
Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage
By: James L. Heskett, W. Earl Sasser Jr. and Joe Wheeler
Hundreds of large organizations worldwide have used the groundbreaking Service Profit Chain to improve business performance. Now The Ownership Quotient reveals the next generation of the chain: customer and employee "owners" of your business. Employee-owners exhibit... View Details
- November 2008 (Revised February 2009)
- Case
Omron: Sensing Society
By: Rosabeth M. Kanter and Ethan S Bernstein
"Leading profitable growth is only part of the goal. We cannot live without breathing, but we do not live in order to take a breath,” said Omron's President and CEO, Hisao Sakuta, in 2008. Omron, a $7B global supplier of sensors, control system components, advanced... View Details
- November 2008 (Revised November 2008)
- Case
Cyworld: Creating and Capturing Value in a Social Network
By: Sunil Gupta and Sangman Han
In May 2008, the new CEO of Cyworld, a social network company in Korea, had to decide how to create and capture value from his rapidly growing user base. Cyworld was founded in 1999, and in 2003 it was acquired by SK Telecom, a leading mobile service provider in Korea.... View Details
- 2008
- Chapter
Models of Customer Value
By: Sunil Gupta and Donald R. Lehmann
Keywords: Customer Value and Value Chain
- Article
Strong Leadership and Teamwork Drive Culture and Performance Change: Ohio State University Medical Center 2000–2006
By: Leonard A. Schlesinger, Fred Sanfilippo, Neeli Bendapudi and Anthony Rucci
Several characteristics of academic health centers have the potential to create high levels of internal conflict and misalignment that can pose significant leadership challenges.
In September 2000, the positions of Ohio State University (OSU) senior vice... View Details
- July 2008 (Revised April 2009)
- Background Note
Horizontal Specialization and Modularity in the Semiconductor Industry
By: Willy C. Shih, Chintay Shih and Chen-Fu Chien
Well-codified interfaces have enabled horizontal specialization in the global semiconductor industry. This Technical Note describes the modern integrated circuit value chain, and the motivation for the reuse of blocks of intellectual property in modern IC designs. It... View Details
- June 2008
- Case
System on a Chip 2008: Global Unichip Corp.
By: Willy C. Shih, Chintay Shih, Chen-Fu Chien and Yuan-Chieh Chang
Though much of the semiconductor industry has shifted to a horizontal model, complexity driven by technological evolution is driving a shift in the perceived boundaries in the value chain. Global Unichip sees itself as a "virtual integrated device manufacturer," a... View Details
- 2008
- Book
Business Market Management: Understanding, Creating, and Delivering Value
By: James C. Anderson, James A. Narus and Das Narayandas
For business-to-business marketing courses. The authors build the book around a framework of understanding, creating, and delivering value. View Details
- Article
Unconventional Insights for Managing Stakeholder Trust
By: Michael Pirson and Deepak Malhotra
Initiatives to build and maintain trust with various stakeholders, including customers, employees, suppliers and investors, are at the top of the executive agenda at many organizations. But most companies don't really understand how to manage stakeholder trust... View Details
- April 2008
- Exercise
Exercise: Customer-Operator Letter Writing
By: Frances X. Frei
The exercise involves having students write letters to an organization of their choice describing their operating experience at a detailed level. The companies' responses are paired with the students' letters and the entire collection is made available to the class.... View Details
- February 2008
- Teaching Note
Innovation at Timberland: Thinking Outside the Shoe Box (TN)
By: Rosabeth Moss Kanter and Matthew Bird
Teaching Note for [306064]. View Details
- February 2008 (Revised December 2023)
- Case
Digital Music: From MP3 to Streaming
By: Willy Shih
The emergence of the MP3 file-based music format not only disrupted the market for portable audio players, it also impacted the business models of major record labels. Modularity, and the commoditization spillover enabled by modularity in the personal computer... View Details
- 2008
- Simulation
Everest Leadership and Team Simulation
By: Michael A. Roberto and Amy C. Edmondson
This item is currently not available for purchase on this site. To order, please contact Customer Service - (800) 545-7685 or (617) 783-7600. **REVISED AUGUST 2009!** This web-based simulation uses the dramatic context of a Mount Everest expedition to reinforce student... View Details
- January 2008
- Article
The Five Competitive Forces That Shape Strategy
This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. In 1979, a young associate professor at Harvard Business School published his first... View Details
- December 2007 (Revised April 2008)
- Case
Alltech...naturally
By: David E. Bell and Mary L. Shelman
Entrepreneur Pearse Lyons had built Alltech into the fastest growing company in the global animal health industry through innovative technology, creative marketing, and strong branding. Sel-Plex, a proprietary Alltech product, had shown important health benefits for... View Details
- November 2007
- Article
A Model of Consumer Learning for Service Quality and Usage
By: Raghuram Iyengar, Asim Ansari and Sunil Gupta
In many services, e.g., the wireless service industry, consumers choose a service plan based on their expected consumption. In such situations, consumers experience two forms of uncertainty. First, consumers may be uncertain about the quality of their service provider... View Details
- October 2007
- Article
Grist: A Strategic Approach to Climate
By: Michael E. Porter and Forest Reinhardt
Climate change will affect everything businesses do, as government efforts to mitigate carbon emissions cause their prices to rise steeply. This special edition of Forethought takes a hard-nosed look at the risks and opportunities of climate change. Michael E. Porter... View Details