Publications

2001
Case

Stora Enso North America (SENA)

By: Vijay Govindarajan, Jesse Johnson and Chris Trimble

Robert Leach, VP of information technology for SENA had a vision of building an IT infrastructure that connected all of the participants in the paper supply chain and launching new service businesses enabled by the new infrastructure. Through a detailed description of... View Details

Keywords: Information Technology; Service Delivery; Supply Chain; Business Strategy

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August 1996 (Revised May 1997)
Case

Delta & Pine Land: Measuring the Value of Transgenic Cotton

By: Ray A. Goldberg and Charlotte A. Tasker

Discusses the joint venture between two companies with different capabilities: 1) technology provider and 2) transportation agent. Discusses how to capture value from joint venture and biotechnology: 1) who are winners and who are losers; 2) how much value can/should... View Details

Keywords: Agribusiness; Joint Ventures; Marketing Strategy; Supply Chain Management; Performance Consistency; Information Technology; Transportation; Valuation; Biotechnology Industry

September 2010 (Revised September 2013)
Supplement

Aspen Skiing Company (C)

By: Michael W. Toffel and Stephanie van Sice

Having begun improving the environmental performance of its own operations, Aspen Skiing Company is considering "greening" its supply chain and lobbying for greenhouse gas regulations. A world renowned ski resort vulnerable to global climate change, Aspen's activities... View Details

Keywords: Environmental Sustainability; Supply Chain; Entertainment and Recreation Industry; Sports Industry; Aspen

October 2009
Supplement

Noble Group (CW)

By: C. Fritz Foley and Matthew Johnson

What role does trade finance play in facilitating global supply chain management? Richard S. Elman, founder and CEO of Noble Group Ltd., a global commodities trading company based in Hong Kong, must raise capital to support the firm's working capital and investment... View Details

Keywords: Risk Management; Supply Chain Management; Trade; Global Strategy; Investment; Capital; Hong Kong

Article

Update on E-liability Accounting

By: Robert Kaplan, Karthik Ramanna and Piyush Jha

Since publication of the original E-liability carbon accounting paper (HBR, Nov 2021), we created the E-liability Institute to help companies, governments, and nonprofits implement the method. The Institute’s mission is to test and validate the method, and develop... View Details

Keywords: Decarbonization; Carbon Footprint; Supply Chain; Environmental Sustainability; Environmental Accounting

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November 2002 (Revised August 2003)
Case

MedSource Technologies

By: Robert S. Huckman

Considers the issues facing Richard Effress, MedSource's chairman and CEO, as the firm approaches the Precision Cut project--the first test of MedSource's capabilities as an integrated, contract manufacturer in the medical device industry. MedSource Technologies was... View Details

Keywords: Product Development; Production; Mergers and Acquisitions; Product Design; Supply Chain Management; Management Teams; Medical Devices and Supplies Industry; United States

April 2023
Case

Fizzy Fusion: When Data-Driven Decision Making Failed

By: Michael Parzen, Eddie Lin, Douglas Ng and Jessie Li

This is a case about a fictional New York beverage company called Fizzy Fusion. The business is facing supply chain and inventory management challenges with its new product, SparklingSip. Despite seeking help from a data science consulting firm, the machine learning... View Details

Keywords: Supply Chain Management; Production; Risk and Uncertainty; Analytics and Data Science; Food and Beverage Industry

January 2022 (Revised February 2022)
Case

Envision Group

By: Gunnar Trumbull, Bonnie Yining Cao and Dawn H. Lau

Based in China, Envision was one of the world’s leading Greentech companies. Chief Executive Officer Lei Zhang had set the goal of achieving carbon neutrality across the company’s global operations and supply chain by 2022 and 2028 respectively. As part of its... View Details

Keywords: Green Technology; Climate Change; Emerging Markets; Information Technology; Strategy; Management; Renewable Energy; Energy Policy; Environmental Sustainability; Manufacturing Industry; Auto Industry; Green Technology Industry; Battery Industry; China; United States; Japan; United Kingdom; France

2022
Working Paper

Machine Learning Models for Prediction of Scope 3 Carbon Emissions

By: George Serafeim and Gladys Vélez Caicedo

For most organizations, the vast amount of carbon emissions occur in their supply chain and in the post-sale processing, usage, and end of life treatment of a product, collectively labelled scope 3 emissions. In this paper, we train machine learning algorithms on 15... View Details

Keywords: Carbon Emissions; Climate Change; Environment; Carbon Accounting; Machine Learning; Artificial Intelligence; Digital; Data Science; Environmental Sustainability; Environmental Management; Environmental Accounting

SSRN

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Research Summary

Overview

Professor Goh’s primary research interest is applying mathematical models to real-world problems in health care in order to inform, improve, and enhance medical decision making and health policy. His recent work in this domain focuses on developing new methods for... View Details

Keywords: Uncertainty; Optimization; Inventory Management; Health; Decision Making; Supply Chain

October 2009
Case

Noble Group

By: C. Fritz Foley, Michael Shih-ta Chen, Matthew Johnson and Linnea Meyer

What role does trade finance play in facilitating global supply chain management? Richard S. Elman, founder and CEO of Noble Group Ltd., a global commodities trading company based in Hong Kong, must raise capital to support the firm's working capital and investment... View Details

Keywords: Trade; Capital; Financing and Loans; International Finance; Globalized Firms and Management; Risk Management; Supply Chain Management; Hong Kong

Teaching Interest

Technology and Operations Management

By: Chiara Farronato

This course is taught in the MBA required curriculum. It provides students with the foundations necessary to be effective operating managers. During the course students learn to analyze decisions that drive the design, planning, and execution of the activities that... View Details

Keywords: Technology; Operations Management; Innovation

November 2015 (Revised October 2017)
Case

Nestle's Creating Shared Value Strategy

By: Michael E. Porter, Mark R. Kramer, Kerry Herman and Sarah McAra

This case considers Nestlé’s creating shared value (CSV) strategy, which focused on the three categories of nutrition, water, and rural development. In the packaged food and beverage industry, pressure had mounted since the 1990s to improve supply chain sustainability... View Details

Keywords: Shared Value; Health And Wellness; Nutrition; Health; Labor; Environmental Sustainability; Strategy; Operations; Food and Beverage Industry; Switzerland; Europe; Africa; Latin America; North America; Asia

31 May 2011
Research & Ideas

Japan Disaster Shakes Up Supply-Chain Strategies

causing many companies to rethink their supply chain strategies, which suddenly seem extremely fragile. When a natural disaster hits, relief organizations such as the Red Cross and Doctors Without Borders... View Details

Keywords: by Dennis Fisher; Auto; Technology; Computer; Electronics

February 2000 (Revised December 2000)
Case

Staples.com

By: Thomas R. Eisenmann, Joanna M. Jacobson and Gillian Morris

Staples.com, the online unit of the U.S. office supplies retailing chain Staples, faces a range of strategic and organizational issues as it accelerates its growth. Should it pursue only existing Staples customers or consumers who do not shop in Staples stores? How... View Details

Keywords: Supply Chain; Business Units; Business Model; Growth and Development; Internet and the Web; Entrepreneurship; Business Strategy; Service Industry; United States