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Publications

Publications

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  • All HBS Web  (460)
    • People  (2)
    • News  (89)
    • Research  (327)
    • Events  (3)
  • Faculty Publications  (79)

Show Results For

  • All HBS Web  (460)
    • People  (2)
    • News  (89)
    • Research  (327)
    • Events  (3)
  • Faculty Publications  (79)
← Page 20 of 460 Results →
  • 30 Jul 2013
  • First Look

First Look: July 30

Publications 2013 pub Rx: Human Nature: How Behavioral Economics Is Promoting Better Health Around the World By: Ashraf, Nava Abstract—Why doesn't a woman who continues to have unwanted pregnancies avail herself of the free contraception... View Details
Keywords: Anna Secino
  • 13 Nov 2018
  • First Look

New Research and Ideas, November 13, 2018

forthcoming Journal of Finance Brokers and Order Flow Leakage: Evidence from Fire Sales By: Barbon, Andrea, Marco Di Maggio, Francesco Franzoni, and Augustin Landier Abstract—Using trade-level data, we study whether brokers play a role in... View Details
Keywords: Dina Gerdeman
  • Profile

Jeremy Andrus

California-based gaming accessories company. Our office in southern China has grown significantly, and we’ve just opened a second office in China to manage sales and marketing. Our revenues have increased by more than 44 percent in the... View Details
Keywords: Entrepreneurship; Consumer Products; Entertainment / Media
  • 03 Jun 2008
  • First Look

First Look: June 3, 2008

association, fair pay practices) and whether these codes have affected their business outcomes (e.g., staff turnover and absenteeism, product defect rates, sales growth). In this paper, we review the existing evaluations of other private... View Details
Keywords: Martha Lagace
  • 21 May 2013
  • First Look

First Look: May 21

pharmaceutical sales teams in Belgium and sports teams in Canada. These results suggest that a minor adjustment to employee bonuses-shifting the focus from the self to others-can produce measurable benefits for employees and... View Details
Keywords: Sean Silverthorne
  • 15 Jan 2013
  • First Look

First Look: January 15

Education in Brazil, 1889-1930 Authors:Musacchio, Aldo, Andre Martinez-Fritscher, and Martina Viarengo Abstract In this paper, we examine the role of trade shocks in promoting the diffusion of elementary education in subnational units in... View Details
Keywords: Sean Silverthorne
  • 15 Dec 2009
  • First Look

First Look: Dec. 15, 2009

for the launch by an unknown start-up, considering the wisdom of taking a B2C rather than B2B approach with a novel technology, and using analogous products to forecast demand and sales for a new technology. Purchase this case:... View Details
Keywords: Martha Lagace
  • 04 Dec 2007
  • First Look

First Look: December 4, 2007

shape standards, and promoting modularity. An Empirical Study of System Improvement by Frontline Employees in Hospital Units Author:A. L. Tucker Periodical:Manufacturing & Service Operations Management 9, no. 4 (fall 2007): 492-505... View Details
Keywords: Martha Lagace
  • 01 Apr 2000
  • News

Getting the Message

the goals of marketers and its employment of technology to facilitate using the Web as an advertising vehicle. In addition to acting as a sales representative for select Web site publishers and advertisers, the company licenses the... View Details
Keywords: Susan Young
  • 01 Jun 2010
  • News

$how Me the Money

actors. “The richest countries are the biggest promoters of lawlessness in international trade and finance,” Baker writes in his 2005 book, Capitalism’s Achilles Heel. “In a process that parades as agreeable enterprise illegal money... View Details
Keywords: Garry Emmons; Administration of Economic Programs; Government; Executive, Legislative, and Other General Government Support; Government; Legal Services; Professional Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 20 Dec 2022
  • News

Singing to the Corn

2014 to simultaneously promote more sustainable agricultural methods and educate others about indigenous culture—the seed, if you will, for an alternative to the high-yield, soil-depleting cycle of tilling, pesticides, and fertilization... View Details
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

double sales. Should he focus on direct sales or add more channel partners? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/817001-PDF-ENG Harvard Business School Case 516-023 Managing Marketing Data at Allstate No abstract... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2011
  • News

Local Hero

marketing for the Giants. “My job was to put warm butts into cold seats,” notes Baer, who says he learned a lot about all aspects of the business during the three years he spent promoting fan interest and attendance at the notoriously... View Details
Keywords: Deborah Blagg; Amusement, Gambling, and Recreation Industries; Arts, Entertainment
  • 05 Feb 2007
  • Research & Ideas

Business and the Global Poor

additional 60,000 rural villages. By relying exclusively on low-income women as their frontline sales force, it also provided a significant source of income to a traditionally marginalized group. Q: What are some of challenges that... View Details
Keywords: by Sean Silverthorne
  • 31 Jul 2012
  • First Look

First Look: July 31

peers. Qualitative data offer insights into the social identification processes underlying demographic similarity effects on turnover and promotion in professional service organizations.   Working PapersLearning from My Success and from... View Details
Keywords: Carmen Nobel
  • 05 Mar 2019
  • First Look

New Research and Ideas, March 5, 2019

Good and the Bad.” Rather than just presenting the strengths of its various credit card offerings, they proposed also promoting each credit card’s less-obvious drawbacks. Being transparent with customers might help them make better... View Details
Keywords: Dina Gerdeman
  • 14 May 2020
  • Research & Ideas

What Leaders Can Do to Fight the COVID Fog

have the resources, ideas, and ability to quickly pivot the deployment our sales strategy in a new format? How are we going to differentiate when our new mode of communication is the same as everyone else?” Skills needed now: Making... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 01 Mar 2010
  • News

Lords of Strategy

the best can be fairly hermaphroditic creatures, one minute exhibiting a professor’s passion for the great clarifying concept, the next displaying sales skills worthy of a street hustler. Among my contentions is that it was this very... View Details
Keywords: Garry Emmons; Publishing Industries (except Internet); Information; Management of Companies and Enterprises; Management; Management, Scientific, and Technical Consulting Services; Professional Services
  • 19 Dec 2017
  • First Look

New Research and Ideas, December 19, 2017

https://cb.hbsp.harvard.edu/cbmp/product/618024-PDF-ENG Harvard Business School Case 517-115 Predicting Consumer Tastes with Big Data at Gap CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic brands and View Details
Keywords: Carmen Nobel
  • 04 Nov 2020
  • News

The Long View: Persevering Through Past Crises

my classmates when I took a job at AcurA Corporation in Columbus, Ohio. But my Navy leadership experience quickly paid off. After five years, at the age of 32, I was promoted to vice president of sales and... View Details
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