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- Faculty Publications (135)
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- All HBS Web (987)
- Faculty Publications (135)
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
personalized selling (cosmetics, for example), online shops have a hard time creating a satisfying experience. Hence stores have much to offer in these product categories. What strategies can retailers implement given the increasing lack of productivity of their retail... View Details
- 20 Jan 2023
- News
Free Spirits
service, either having purchased their own device, called the Equalizer, or by bringing their product to one of several service centers around the country. NA options are now standard fare at Minneapolis-area taprooms. There’s View Details
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
practice. “We propose to step back and ask how we can best integrate machine learning to solve previously untenable marketing problems facing real companies?” Combining man and machine A product of the 11th Triennial Invitational Choice... View Details
Keywords: by Kristen Senz
Best-selling and New Cases by Ben Esty
Best-Selling Cases:
1) Eaton: Portfolio Transformation & Cost of... View Details
- Web
Career Support - Business & Environment
industry in which environmental challenges are front-and-center, such as energy, agriculture, or real estate. Work in finance, incorporating environment, social, and governance (ESG) factors. Engage in entrepreneurial ventures that... View Details
- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
fabricated or real crisis is an essential ingredient for effective change management, as an existential threat breaks down many barriers to change. With such an unprecedented crisis, it is stretching and breaking apart even the strongest... View Details
- 13 Jan 2021
- Research & Ideas
How 'Small C' Change Can Beat Large-Scale Rebuilding
Even as COVID vaccines begin early deployment, pressure on leaders continues to mount to engage in “Big C” change: rapid course corrections through job cuts, recruiting a fresh management team, and redesigning roles and responsibilities to score quick wins. Clearing... View Details
- 08 Feb 2017
- Blog Post
How I Chose My HBS Recommenders
platform to explore future career options. The summer after RC year is an (almost) risk-free opportunity to experiment with career options that one is interested in, but is unsure about. I chose to work for a startup in San Francisco,... View Details
- Web
Involvement in Faculty & Student Ventures | About
or hold a financial interest in a student venture. Financial interests include all forms of debt, equity, and option securities. Serve in any paid or unpaid position other than as an academic advisor. For example, the following positions... View Details
- 12 Nov 2018
- Blog Post
Student Portraits - Armed Forces Alumni Association
Washington, D.C. REASON FOR SERVING: Joining the Marine Corps was putting my personal ethos into action. Like many, I had other options after graduating college which had shorter hours and better-looking paychecks. None of these View Details
- 04 Apr 2012
- Research & Ideas
When Founders Recruit Friends and Family as Investors
founder-CEO said that "if you think there is a real possibility that you might lose their investment, maybe you haven't addressed all the risks" and should take the hint to think again and try harder to reduce them. However,... View Details
Keywords: by Noam Wasserman
- 05 Jul 2021
- What Do You Think?
Do Companies Really Need Chief Experience Officers to Know Their Customers?
is opportunity The past few years, companies have complained of a dearth of women and minority applicants. It would be a real silver lining if the pandemic creates the wave of “new” candidates you describe. What will be even better is if... View Details
Keywords: by James Heskett
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
journals. “Academic research can be helpful, but it tends to be overly complex, hard to digest, and not backed by real quantitative insights from customer populations or engagements,” says Neale-May, executive director of the Chief... View Details
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
shortsighted, sub-optimal, and conflict-ridden. For example, when field sales, telesales, and customer service people all interact with the same account, the objective is flawless, efficient, timely service but the real result can be... View Details
Keywords: by Benson Shapiro
- 28 May 2020
- Research & Ideas
Coronavirus Could Create a 'Bankruptcy Pandemic'
important to note that the costs and administrative demands of Chapter 11 impose a proportionately heavier burden on smaller companies, sometimes so much so that they have no realistic option other than to liquidate in Chapter 7. Although... View Details
- 21 Apr 2021
- Research & Ideas
The Pandemic Conversations That Leaders Need to Have Now
interacting with the real you (authenticity), when they have faith in your judgment and competence (logic), and when they feel that you care about them (empathy),” they write. Put together, these factors argue for an informal,... View Details
- 19 Aug 2013
- Research & Ideas
Studying How Income Inequality Shapes Behavior
voting. Moss offers a simple analogy: Imagine you want to test a theory that punches cause stomachaches. If you examine the data and find that some people get punched without getting stomachaches, and that others get stomachaches without... View Details
Keywords: by Michael Blanding
- 19 Mar 2013
- First Look
First Look: March 19
on average, firms' self-reported anticorruption efforts reflect real efforts to combat corruption and are not merely cheap talk. Download the paper: http://ssrn.com/abstract=2229039 When to Sell Your Idea: View Details
Keywords: Sean Silverthorne
- 25 Feb 2020
- News
Case Study: The Credit Bureau
they see three options: First, they could double down on the D2C side, which helps get the brand out there quickly, although it is subject to more competition and acquisition costs. The second option is to integrate with View Details
- 16 Aug 2017
- Research & Ideas
Researchers Use Google Street View to See the Future of Cities
You can see the subtle changes when a neighborhood is on its way up—streets get cleaner, building facades improve, new businesses start moving in. Across an entire city, however, it’s harder to track such changes, to understand in real... View Details