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- Faculty Publications (256)
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- All HBS Web (1,281)
- Faculty Publications (256)
- 07 Apr 2022
- Research & Ideas
Giving Back: Consumers Care More About How Companies Donate Than How Much
more? Over five studies conducted primarily in 2020 and 2021, Keenan and colleagues surveyed approximately 900 participants about their product preferences. In one study, participants were told that they would be thanked for their time... View Details
Keywords: by Pamela Reynolds
- October, 2022
- Article
The Economic Dynamics of Competing Power Generation Sources
By: Gunther Glenk and Stefan Reichelstein
Competing power generation sources have experienced considerable shifts in both their revenue potential and their costs in recent years. Here we introduce the concept of Levelized Profit Margins (LPM) to capture the changing unit economics of both intermittent and... View Details
Keywords: Renewable Energy; Intermittant; Cost Accounting; Profitability Analysis; Learning-by-doing; Cannibalization Effect; Energy; Environmental Management; Investment; Operations; Technological Innovation; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Europe; North America; South America; Africa; Asia
Glenk, Gunther, and Stefan Reichelstein. "The Economic Dynamics of Competing Power Generation Sources." Art. 112758. Renewable and Sustainable Energy Reviews 168 (October, 2022).
- 22 May 2007
- First Look
First Look: May 22, 2007
other distortions measured in the literature. The second uncertain policy we consider concerns marginal tax rates. We obtain similar results once we adjust for the impact of tax rates on income. Download the paper:... View Details
Keywords: Martha Lagace
- 27 Jun 2016
- Research & Ideas
These Management Practices, Like Certain Technologies, Boost Company Performance
important as other inputs in production and can create significant competitive advantage” over each other and across a wide variety of countries and sectors, says Sadun. “Originally it was like a bet—can we quantify management?” she says.... View Details
Keywords: by Michael Blanding
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
selection for treatment—now allow manufacturers to target smaller populations. Taken together, these changes raise doubts about whether the ODA encourages the development of products that otherwise would not have been brought to market—or... View Details
Keywords: Dina Gerdeman
- 08 Mar 2021
- In Practice
COVID Killed the Traditional Workplace. What Should Companies Do Now?
A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details
Keywords: by Dina Gerdeman
- 25 Jan 2021
- Book
In a Nutshell, Why American Capitalism Succeeded
How did the United States become the world’s center of business growth following its founding in 1776? Surely a number of nations had powerful natural resources, stable financial and legal institutions, and dynamic entrepreneurs over that same span. Why was American... View Details
- Web
HBS - The year in Review
Doctoral Programs; the acceptance rate for both was highly competitive, at 15% and 4%, respectively. Fellowships in fiscal year 2023 were awarded to 947 MBA students, with an average fellowship of $43,992. MBA CLASS OF 2024 Students 1,015... View Details
- 21 Dec 2010
- First Look
First Look: December 21
unable to tell whether each child was honest or not, we speculate about the proportion of reported white outcomes. Children report the prize-winning outcome at rates statistically above 50% but below 100%. Moreover, the probability of... View Details
- Web
Business & Environment - Faculty & Research
experimental methods to further demonstrate causality and to consider the effects of potential moderators. These findings have implications for decisions related to product pricing, placement and assortment, store layout, and the choice... View Details
- 02 Sep 2008
- Research & Ideas
Indulgence vs. Regret: Investing in Future Memories
to rate each item on a 7-point scale ranging from practical (1) to pleasurable (7). Keinan also asked the shoppers to circle one of two answers for each item: "Because I need it" or "Because I want to have it (although I... View Details
Keywords: by Julia Hanna
- 06 Nov 2018
- First Look
New Research and Ideas, November 6, 2018
Assessment: Evidence from Food Safety Inspections By: Ibanez, Maria, and Michael W. Toffel Abstract—Many production processes are subject to inspection to ensure they meet quality, safety, and environmental standards imposed by companies... View Details
Keywords: Dina Gerdeman
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- 31 Jan 2012
- First Look
First Look: Jan. 31
http://www.hbs.edu/research/facpubs/workingpapers/papers0910.html#wp10-070 When the Name Is the Game Authors:Marco Bertini, John Gourville, and Elie Ofek Publication:Business Strategy Review 22, no. 3 (2011) Abstract In Romeo and Juliet, the fair maiden asks,... View Details
Keywords: Sean Silverthorne & Carmen Nobel
- 22 Aug 2005
- Research & Ideas
Restoring a Global Economy, 1950–1980
industries. Europe and Japan had to spend the immediate postwar decade undergoing extensive reconstruction, heavily dependent on official aid from the United States, yet over time Europe and Japan closed the technological and productivity... View Details
Keywords: by Geoffrey Jones
- 16 Feb 2016
- First Look
February 16, 2016
vary in their propensity to violate MAP policies and the depth by which they do so. Our inductive research approach documents managerial wisdom about MAP practices. We confront these insights from practice with a large empirical study that includes hundreds of View Details
Keywords: Sean Silverthorne
- December 2018 (Revised June 2021)
- Supplement
Bulb 2017: Launch
By: John R. Wells and Benjamin Weinstock
On August 21, 2015, Amit Gudka and Hayden Wood, co-founders of Bulb Ltd. (Bulb) launched a new business to supply energy to the United Kingdom’s 27 million residential homes with a promise of 100% renewable electricity at affordable prices. By the end of March 2017,... View Details
Keywords: Green Energy; Start-up; Launch; Customer Acquisition; Customer Churn; Customer Engagement; Electricity; Resources; Growth Strategy; B-Corp; Entrepreneurial Management; Entrepreneurial Journey; Entrepreneurial Financing; Renewable Energy; Business Startups; Growth and Development Strategy; Business Model; Working Capital; Product Launch; Customers; Growth Management; Business Plan; Decision Making; United Kingdom
Wells, John R., and Benjamin Weinstock. "Bulb 2017: Launch." Harvard Business School Supplement 719-441, December 2018. (Revised June 2021.)
- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
The past 10 years have seen some level of this direct marketing model bear out. But according to an HBS working paper to be published in the Journal of Interactive Marketing, consumers are using technology to learn about marketers, rather than the other way around.... View Details
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
Must-have features of yesterday are today's can-live-withouts. Trusted brands are especially valued and they can still launch new products successfully, but interest in new brands and new categories fades. Conspicuous consumption becomes... View Details
Keywords: by John Quelch
- 01 Mar 2024
- News
In Harmony
October 2023, news broke that filming of the book would begin in fall 2024, backed by Anonymous Content, the US production company behind Spotlight and The Revenant, and Korea’s Anthology Studios. Deeply personal and highly... View Details