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Show Results For
- All HBS Web
(1,091)
- People (3)
- News (276)
- Research (559)
- Events (6)
- Multimedia (2)
- Faculty Publications (165)
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- 12 Oct 1999
- Research & Ideas
Throwing Your Opponent: Strategies for the Internet Age
with Microsoft (The Free Press), Yoffie and Michael A. Cusumano of MIT's Sloan School of Management use this high-tech confrontation to outline a comprehensive approach to strategy in the ultracompetitive environment created by the Internet. Warp-speed cycle time is... View Details
Keywords: by Daniel Penrice
- 17 Jun 2013
- Research & Ideas
Advertising Symbiosis: The Key to Viral Videos
Blender and answers the question, "Will it blend?" Items he has blended in the series include an iPhone, an iPad, a can of Easy Cheese, and a vuvuzela. Unlike many viral ads, this one features the product... View Details
- 03 Aug 2015
- Research & Ideas
Why Fierce Competitors Apple and Amazon Became ’Frenemies’ Over eReaders
is not really making a profit on hardware sales. It prices its hardware low as a way to encourage people to buy a lot of e-books." Apple, on the other hand, makes several hundred dollars on each iPad sale, able to charge a premium because of the hundreds of other View Details
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
stimulate customers to increase their purchases to reach the next stage-and therefore more and better rewards-in the hierarchy of loyalty classes. Even though many believe that loyalty programs that lack this feature won't induce enough... View Details
- 30 Aug 2006
- Op-Ed
The Compensation Game
Confronting greater media scrutiny and an ever-increasing number of shareholder resolutions focusing on executive pay, Corporate America continues to support current pay practices as a product of "the market." Not too long ago,... View Details
Keywords: by Lucian Bebchuk & Rakesh Khurana
- 06 Oct 2003
- What Do You Think?
Is “the Innovator’s Solution” to Sustained Corporate Growth an Unnatural Act?
Summing Up In the judgment of respondents to the October column, repeating the development of disruptive technologies is an admirable but elusive target. Respondents commonly asked whether it is a process disrupted by too many factors—some of them a View Details
Keywords: by James Heskett
- 06 Mar 2006
- Research & Ideas
Winners and Losers at the Olympics
they want their brands associated with the Olympic movement, the Olympic logo, and the worldwide footprint the Games make in the global economy. John Hancock, for example, will continue to leverage that cachet this spring with its sponsorship of the Champions on Ice... View Details
- 16 Aug 2006
- Research & Ideas
Is MySpace.com Your Space?
Social networking sites such as MySpace.com are some of the most trafficked on the Web—MySpace had 46 million unique users in June and features nearly 100 million personal profiles posted by users, many of whom are in their teens and... View Details
- 05 Jun 2019
- Research & Ideas
If Your Customers Don't Care What You Charge, What Should You Charge?
rarely featured in business research, but they were the ideal study subject for MacKay and Remer. “One reason for using retail gasoline was that if we can show that consumer inertia is important for a relatively simple View Details
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
homogeneous product space. The data set has the unique feature of containing sales records from outlet stores wherein a subset of products have verifiably fictitious list... View Details
Keywords: Dina Gerdeman
- 27 Nov 2006
- Research & Ideas
Manly Men, Oil Platforms, and Breaking Stereotypes
masculinity in the workplace. A resulting working paper, "Unmasking Manly Men: The Organizational Reconstruction of Male Identity," not only explores how organizations influence the way men enact their gender, but also looks at how "organizational View Details
- 22 Feb 2010
- Op-Ed
Tragedy at Toyota: How Not to Lead in Crisis
inquiry this week.) Meanwhile, he let serious product quality issues spiral out of control by understating safety risks and product problems. This left the media, politicians, and consumers to dictate the... View Details
- 01 Jun 2020
- What Do You Think?
Will Challenged Amazon Tweak Its Retail Model Post-Pandemic?
product offerings, start treating the third party suppliers like partners, and invest in local distribution centers.” Other concerns included those associated with changing customer shopping habits, the use of new technologies, and... View Details
- 31 Jul 2012
- First Look
First Look: July 31
PublicationsFinancial Development, Fixed Costs and International Trade Authors:Bo Becker, David Greenberg, and Jinzhu Chen Publication:Review of Corporate Finance Studies (forthcoming) Abstract Exporting firms face significant up-front costs in View Details
Keywords: Carmen Nobel
- 10 Oct 2018
- Research & Ideas
The Legacy of Boaty McBoatface: Beware of Customers Who Vote
experiment featuring a fake Kickstarter campaign for a company called Ozzie’s Organics and allowed some consumers to vote on the company’s product lines. Afterward, those participants were told either that... View Details
- 28 Jul 2014
- Research & Ideas
Eyes Shut: The Consequences of Not Noticing
extensive evidence that Walmart places extreme price pressures on its suppliers. This can translate, as it is claimed to have with Blitz, to a supplier realizing that adding commonsense safety features to a View Details
- 16 Oct 2018
- First Look
New Research and Ideas, October 16, 2018
Grushka-Cockayne Abstract—We introduce an exponential smoothing model that a manager can use to forecast the demand of a new product or service. The model has five features that make it suitable for... View Details
Keywords: Dina Gerdeman
- 05 Jul 2011
- First Look
First Look: July 5
Eisenmann and Lauren BarleyHarvard Business School Case 811-055 In October 2010, Triangulate's founder/CEO must determine what product features to develop and what marketing programs to pursue in order to... View Details
Keywords: Sean Silverthorne
- 02 Feb 2016
- First Look
February 2, 2016
decompose the productivity decrease that arises from taxation, we estimate that 40% is due to the lower net wage and the remaining 60% to tax aversion. This tax aversion affects labor supply more on the extensive margin (working less)... View Details
Keywords: Sean Silverthorne
- 24 May 2011
- First Look
First Look: May 24
The company's new head of product management has designed a system to address a point of constant tension: whether to build custom features in response to new customers' request, even if these custom View Details
Keywords: Sean Silverthorne