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Show Results For
- All HBS Web
(5,090)
- People (7)
- News (867)
- Research (3,514)
- Events (4)
- Multimedia (10)
- Faculty Publications (2,661)
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- 01 Sep 2003
- News
The Levitt Brand
A consultant and professor with a Ph.D. in economics from Ohio State University, Ted Levitt had already published two articles in the Harvard Business Review when he joined the HBS faculty in 1959. One year later, observed HBS marketing professor emeritus Stephen A.... View Details
- 01 Sep 2009
- News
Noted & Quoted
Michael Porter on health-care reform strategy (New England Journal of Medicine, July 9, 2009). “There are relatively fewer and fewer consumers willing to pay a premium or suffer a deficit in product quality in order to be patriotic and... View Details
- 22 Nov 2013
- News
A Passion for Film
Africa, China, and Eastern Europe," he recalls. "There's always pressure to take a somewhat trodden path, but I saw people from completely different backgrounds, and I realized how many opportunities had been given to me." His classmates inspired him, but so did the... View Details
- 01 Sep 2011
- News
Faculty Research Online
fast-food formula for the local market. Teaching a ‘Lean Start-Up’ Strategy Most start-ups fail because they waste too much time and money building the wrong product before realizing too late what the right product should have been, says... View Details
- 01 Dec 2020
- News
New News
learnings you’ve had as you’ve developed your businesses? SS: Honestly, the biggest problems we’re having right now is that every time we scale, everything breaks again. Right now, we’re looking at how we can start documenting everything. How do I scale myself? I’m... View Details
- 01 Mar 2012
- News
Macroeconomic Policy and U.S. Competitiveness
Keywords: Richard H.K. Vietor, Matthew Weinzierl
- 01 Dec 2018
- News
Competencies and Credentials
Joseph Fuller (photo by Russ Campbell) Joseph Fuller (photo by Russ Campbell) American businesses can’t afford to ignore the reality: The nature of work is changing. If companies hope to hire and hold on to employees, they need to be ready to respond to the forces... View Details
- 01 Sep 2008
- News
Negative Ad Power
Political candidates are often said to be marketed just like consumer products. But there’s a big difference. Consumer marketers such as Coke and Pepsi or Toyota and Ford focus on building up their brand, not on tearing down their opponent. Negative advertising and... View Details
- 01 Jun 2007
- News
A Juicy Story
Yoffie, noting that the case is used as part of the MBA required curriculum in the Strategy course and in numerous Executive Education programs. It can also be taught with a video presentation by John Sculley, Apple’s CEO from 1985 to... View Details
- 01 Jun 1996
- News
New Releases
operating loss and eliminated nearly 200,000 jobs. According to Mills and Friesen, the cause of IBM's difficulties, as is widely believed, was not that it had fallen behind in technology, but rather that the company had disregarded its... View Details
- 03 Sep 2020
- News
Marketing in the Age of Resistance
- 19 Aug 2010
- News
Marketing Analysis Tools for Managers
- 01 Dec 2002
- News
Faculty Updates
The following faculty members have received promotions. Tarun Khanna (Strategy), Kathleen L. McGinn (Negotiation, Organizations & Markets), David A. Moss (Business, Government, and the International Economy), and Ananth Raman (Technology and View Details
- 01 Jun 2005
- News
Mookerjee Picked as First Director of New HBS India Research Center
categories, including innovation in the technology and biotech sectors, business models, and marketing strategies needed to reach India’s 600 million middle-class consumers. More than a dozen faculty members have already committed to... View Details
- 09 Jun 2020
- News
3 Things You’re Getting Wrong About Organizational Change
- 01 Jun 2008
- News
A Binary Formula
Harvard’s initiatives in stem cells, bio-inspired engineering, systems biology, chemical biology, and innovative computing. The colloquium featured a number of case studies about academic labs as well as private-sector firms that are setting View Details
- 03 Mar 2014
- News
Former SBA Chief Karen Mills on How to Jump Start the Economy Now
Keywords: Government
- 23 Oct 2015
- News